job portal analysis ppt
Post on 19-Oct-2014
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DESCRIPTION
Analysis of different job portalTRANSCRIPT
Job Portal Analysis
Shine.com
(HT Media Launched Its Job Portal Shine.com In June 2008, Which Was Developed By Israel Based Company Redmatch)
Important Points Can/Cannot Be Added In Shine
•Apply To Job Without Registration
•Shine Premium Jobs (Naukri)
•Chat On Shine Through Gtalk (Naukri)
Important Points Can/Cannot Be Added In Shine
•Send Mail Through Shine (Like In Monster)
•Suggest “More Jobs Like” In The Confirmation Mail
Important Points Can/Cannot Be Added In Shine
•Confirmation Mail After Applying Jobs (Naukri, Careerbuilder, Monsterindia)
•After Applying Job There Should Be Of “Quickly Update The Resume” Option (Naukri, Monster)
•Get Shine On Mobile ( Monster, Naukri)
•No Option of “Copy Paste/ Write” Resume (Naukri)
Competitors•adsdeck.in
•anvois.com
•ask.com
•attrakt.com
•autodesk.com
Competitors•Careerbuilder
•dailyfreshersjob.com
•engineeringmessages.org
•freeads.in
•fundoodata.com
Competitors•headhonchos.com
•indeed.co.in
•jobrapido.com
•mining-recruitment-jobs.com
•Monsterindia
Competitors•monsterindia.com
•Naukri.com
•olx.com
•olx.in
•peeplo.com
Competitors•Quicker.com
•roundone.in
•skillpages.com
•timesjobs.com
•webjobz.com
Adwords
Account-Brand/Competitors
Search CPA- Rs.9.31
Adwords
Account-Focus Requirement
Display CPA-Rs.42.70
Search CPA-Rs.108.32
Adwords
Account-Focus Requirement
High CPA Campaign (Search)• Search - Substation Design- Rs.161.28
• Search-ASIC- Rs.139.03• Search – Physician- Rs.128.03• Search – CDA- Rs.111.06
• Search – Pediatrician- Rs.109.04
Search Engine Marketing
•Sitelink
•AB Testing
Search Engine Marketing
•Dynamic Adcopy (DKI)
•Banner/Image Ads Can Run
Thank You
Abhishek Sinha