my way 2010. Video, 04:45. In collaboration with anna moreno. Project developed in Cittadellarte-Fondazione Pistoletto in Biella, Italy. In The Philippines, six people have been killed singing Frank Sinatra’s song, My Way. This resulted in bars banning the song from the karaoke playlists. In New York Times, writer Norimitsu Onishi muses, “are the killings the natural byproduct of the country’s culture of violence, drinking and machismo? Or is there something inherently sinister in the song?”

mudOgraPhy what can be seen looking through a mud-covered lens, of course assuming that the camera body still functioning? This project is inspired by the recurring image of mud and deluge following the disaster brought about by Typhoon Ketsana in 2009. Project developed in Cittadellarte-Fondazione Pistoletto in Biella, Italy.

mudOgraPhy In exhibition, Biella, Italy, 2010. 13 Photographic prints on semi-transparencies, 11.7” × 16.5” Site specific work in progress.

Per ChI rImaNe (In exhibition, Biela 2010. Installation, dimensions variable.) This project is a study on grief and its possible representations. In this installation, the tangibility of response to the loss of a loved one is expressed through the intimacy of small images and whispers from their explanations of the images the group took. In collaboration with Fondo edo Tempia support group. Project developed in Cittadellarte-Fondazione Pistoletto in Biella, Italy.

CaSINO’ PrOjeCT wITh The 5 STONeS COlleCTIVe [aNNa mOreNO, KOSTa TONeV & jOBelle Tayawa] Site-specific work, dimensions variable. The concept of change and how it is perceived in a community were our main curiosity. In this site-specific work, we spread a rumor that an abandoned church in la Pigna, Italy was to be converted to a casino. Banners and posters were put up in the area, as well as a notice for a public referendum that would consider la Pigna citizens’ opinion. These were our instruments to provoke discussion amongst the citizens their idea of change.

WINNER, ILLY COFFEE TIN CAN DESIGN IN COLLABORATION WITH CHIARA TINONIN Chiara Tinonin’s concept: “Decorating the Illy’s can with coloured pencils is also an invitation to re-use the can once is finished, and fill it with pencils, markers, pens. Colours represented on the can have been chosen from the flags of the eleven countries of UNIDEE 2010 residents. Developed in Fondazione Pistoletto in Biella, Italy.

wINNer, Illy COFFee CaN deSIgN COmPeTITION IN COllaBOraTION wITh ChIara TINONIN. The concept: decorating the Illy’s can with coloured pencils is also an invitation to re-use the can once is finished, and fill it with pencils, markers, pens. Colours represented on the can have been chosen from the flags of the eleven countries of uNIdee 2010 residents.

garage magazINe Founding art director for a men’s fashion magazine from the Philippines. Created in june 2008.

garage magazINe Sample page from supplementary pullout. december 2008.

garage magazINe Sample page from supplementary pullout. december 2008.

gem TalK BOuTIQue hOTel. BOraCay, PhIlIPPINeS. designed a “proposal wall” for the couples-to-be. 64 x 209cm.

gem TalK BOuTIQue hOTel. BOraCay, PhIlIPPINeS. Visualization of the proposal wall corner.

my name is jobelle Tayawa and I am a 25-year old graphic designer and art director born in marikina City, Philippines and based in Singapore. I obtained my Bacherlor of arts in Interdisciplinary Studies, Communication and Psychology tracks from the ateneo de manila university in 2006.

a predilection toward collage art, independent zines and children’s illustration influenced me to pursue a career in publication design after graduation.

at the age 20, I had my first magazine art direction job for a teen fashion magazine. Since then, I have art directed or designed a number of publications—most recently, Cosmopolitan magazine Singapore.

Currently, I am experimenting on interdisciplinary projects involving design and psychology. Some of my collaborations in video and participatory art have been in exhibition in Spain and Italy this year.

Contact:e: tayawa.jobelle@gmail.comm: (Sg) +65 8228 9026 (Ph) +63 949 755 8766w: www.botikpetra.com