jobvite social recruitment report 2008

7
Social Recruitment Survey Results

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Social Recruitment Survey Results

1. Do you or your company use social networking or social media to support recruitment efforts?

2. Which social networking sites do you or yourcompany use to find candidates? Check all that apply.

LinkedIn

Facebook

Jobster

MySpace

Ning

Second Life

None

Other

80%

36%

17%

13%

6%

1%

12%

7%

Yes78%No

18%

Don’t Know3%

Tap employees’ social or professional networks (including employee referrals)

Make contacts through online social networks

Email own friends and contacts

Attend networking events

Author a blog

Comment on blogs or networks

Post recruiting videos online

None

Other

75%

64%

64%

43%

11%

11%

5%

9%

2%

3. Which social networking methods do you or your company use now to aid recruitment?Check all that apply.

Jobvite, a provider of next-generation recruitment solutions, has published results of its 2008 Social Recruitment Survey. Social recruitment is the practice of leveraging social and professional networks, online and offline, for talent acquisition. The survey shows that companies are increasingly tapping social networks to find employees. But most have yet to implement a comprehensive social recruitment strategy that fully leverages companies’ most valuable social networks – those of their employees.

Jobvite’s survey focused on the recruiting habits of small and medium sized businesses. The survey was completed by 115 human resources and recruitment professionals, the majority of which (81%) had between 1-1000 employees at their company.

Social Recruitment Survey Results

2Copyright © 2008 Jobvite, Inc.

6. Have you ever had an inappropriate or unusual approach from a candidate via a social network?

5. How do you or your company use online social networks for recruiting?Check all that apply.

To make new contacts that might be useful later

To promote open jobs

To headhunt specific candidates

To find out who’s looking

I do not use online social networks

Other

60%

60%

56%

40%

17%

4%

No78%

Yes10%

Don’t know12%

7. What are some of the more unusual approaches you’ve seen used by jobseekers or recruiters insocial networks?Responses vary widely and range from having people ask for help on certain non-work related issues to lying about knowing you, how they know you and where they know you from. Lying about being an alumni of a certain school or professional network was also cited as well as being contacted via social networks by people who are not at all qualified for the open position.

3

Social Recruitment Survey Results

Tap employees’ social or professional networks (including employee referrals)

Make contacts through online social networks

Attend networking events

Email own friends and contacts

Comment on blogs or networks

Post recruiting videos online

Author a blog

None

Other

68%

64%

43%

42%

17%

14%

13%

14%

6%

4. Which social networking methods do you or your company plan to use more this year for recruiting? Check all that apply.

Copyright © 2008 Jobvite, Inc.

9. How extensively do you use your own social and professional networks for hiring?

Somewhat57%

Not at All14%

Extensively30%

10. How extensively do you or your company tap your employees’ social and professional networks (including employee referrals) for hiring?

Somewhat50%

Extensively36%

Not at All14%

Candidate referencing a mutual contact when applying for a job without that person’s permission

Recruiter calling a contact made through a social network without their permission

Recruiter using a candidate’s references to find more prospects

Candidate calling or emailing more than once after applying for a position

Recruiter emailing a social network contact without their permission

Recruiter promoting the salary of a specific job to a social network

Recruiter asking a contact for an introduction to someone specific in their network

Recruiter promoting a specific job to a social network

Other

44%

40%

37%

35%

34%

32%

8%

3%

10%

8. Which of the following do you think are inappropriate when using social networks for recruitment purposes?Check all that apply.

12. Is the percentage of candidates from employees’ social networks changing?

About the Same33%

Decreasing4%

Increasing39%

Don't Know23%

11. What percentage of candidates at your company come from tapping your employees’ social and professional networks (including employee referrals)?

16%14%

12%

4% 4% 1% 2%

15%

0-1

0%

11-2

0%

21-3

0%

31-4

0%

41-5

0%

51-6

0%

61-7

0%

71-8

0%

Ove

r 80%

Don

’t K

now

PERCENTAGE OF CANDIDATES

23%

9%

4

Social Recruitment Survey Results

Copyright © 2008 Jobvite, Inc.

19%

12% 11% 10%

5%

2%

12%

0-1

0%

11

-20

%

21

-30

%

31

-40

%

41

-50

%

51

-60

%

61

-70

%

Ove

r 7

0%

Don

’t K

now

PERCENTAGE OF HIRES

25%

18. What percentage of jobs carry a referral bonus?

2% 7%

61%

10%

0-2

5%

26-5

0%

51-7

5%

76

-100%

Don

’t K

now

PERCENTAGE OF JOBS

20%

17. How does your company track referral bonuses?

Manually45%

Applicant Tracking System

32%

Employee ReferralSoftware

2%

Don’t Know13%

We Don’t Track Referral Bonuses

8%

13. What percentage of hires at your company come from tapping employees' social and professional networks (including employee referrals)?

14. Is the percentage of hires from employees’ social networks changing?

About the Same34%

Increasing43%

Decreasing4%

Don't Know19%

15. What percentage of employees at your company refer candidates?

25%

21%

9%7%

4%2%

5%

10%

0-1

0%

11

-20

%

21

-30

%

31

-40

%

41

-50

%

51

-60

%

61

-70

%

Ove

r 7

0%

Don

’t K

now

PERCENTAGE OF EMPLOYEES

18%

16. Approximately how much did your company spend last year on referral bonuses?

$0 - 25K44%

$26 - 50K19%

$51 - 100K5%

$101 -250K4%

Over $250K2%

Don’t Know25%

5

Social Recruitment Survey Results

3%

Copyright © 2008 Jobvite, Inc.

22. What is your role in recruiting at your company?

Recruiter30%

Sourcer3%

Human Resources24%

Other15%

Director of Staffing14%

Vice President of Human Resources

9%

Hiring Manager5%

23. How many employees does your company have?

501-100026%

251-50023%

0-10021%

101-25011%

1,001-500010%

5,000+10%

21. If yes, what non-cash incentives for referrals are most popular or effective with employees?Vacations and raffles with the grand prize offered being an all-expense paid vacation were mentioned the most followed by gift cards and movie tickets. Other mentions include big ticket items like televisions and smaller items such as iPods and sports tickets.

19. What is the average amount of referral bonuses? 20. Does your company offer non-cash incentives for referrals?

No80%

Don’t Know10%

Yes10%

$1001 - 250029%

$0 - 50023%

$2501 - 500022%

Don’t Know8%

$501 - 100017%

More than $50001%

6

Social Recruitment Survey Results

Copyright © 2008 Jobvite, Inc.

ConclusionTo increase hiring success, Jobvite recommends setting up processes and incentives to involve all

employees in identifying candidates, as well as leveraging the full suite of available online tools.

“In a talent crunch, such as the one many companies with professional staff face today, your

employees are the most valuable asset you have for recruitment,” said Jesper Schultz, Chief

Executive Officer of Jobvite. “Recruiters are natural networkers and recognize the value of using new

social tools and leveraging their employee networks. However, our survey shows that companies are

losing out by not fully communicating recruitment priorities to the whole company. By enabling and

motivating employees to participate fully, employers can leverage the connections of the whole

company in acquiring talent.”

About JobviteJobvite creates recruitment solutions that fundamentally change the way companies hire. 

The company was built on the insight that successful talent acquisition involves all employees. In a

recruitment market being transformed by social networking, Jobvite has created one easy platform

for all sourcing and hiring activities, including applicant tracking, sourcing, career site, social

networking and more. Market-leading companies have adopted Jobvite’s Web 2.0 recruitment

application as an easy and cost-effective way to achieve greater quality, speed and control in the

recruiting process.

For more information, visit www.jobvite.com or email [email protected].

Social Recruitment Survey Results

Jobvite, Inc.

2 Shaw Alley

San Francisco, CA 94105

phone 415 946 3660 

jobvite.com