+

Joe McNally

Chávez López Alejandra Naomi

+Biographical Information

n  He was born on July the 27th 1952 in Montclair, New Jersey

n  He got his bachelor from the S.I. Nuwhouse School of Public Communications at Syracause University

n  He first started as a staff photographer in LIFE Magazine

n  He won the Alfred Eisenstaedt Award for Journalistic Impact

n  He has been honored by Communication Arts, PDN, Graphis, American Photo, POY, and The World Press Photo Foundation.

n  He has been working for the National Geographic Society since 1987

n  He satisfactorily crossed the bridge from phtojournalism to advertisement. Adidas, EPSON, MetLife, General Electric no name a few

+Joe is now a Nikon ambassador

+Quick Chit Chat

It all started wiht a little conversation about his work and he said some things that I really enjoyed, mostly because I could relate to them.

+ He said …

-…that photographs were footsepts, trails in our lifeline. -...it was a way to show our world to people. -...photography allowed us to create images, memories, history. -…in fact thanks to photography we were able to record history.

+ Also…

-…the influences we had had as a child affected us, in the way we saw the world

-...we should not have unrealistic expectations about what we wanted to do

-...and for photographer to make histories about the photos was not rocket science

-...it was important to have an active imagination

+

The photo was about a gymnast who had raised in a place where corn was cultivated.

+-We were in the Golden Age of the photography -The dinamic flash pressed everything to the middle -The automatic camera almost did everything for you -The camera did the good or difficult job -The eye was programmed to go where the light went

+ Joe showed us how to take a proper photo with flashes in the auditorium

+ I did a little research about Joe’s work and my favourite

photos were this