john jackson capitalising on new trends

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Copyright © 2008 Accenture All Rights Reserved. Accenture, its logo, and High Performance Delivered are trademarks of Accenture. Capitalising on New Trends John Jackson Accenture, Global Director – Accenture High Performance Business TV … Post War Austerity … Women join the workforce US Economic Dominance … Supermarkets on the rise … Then You were ready

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Page 1: John jackson capitalising on new trends

Copyright © 2008 Accenture All Rights Reserved. Accenture, its logo, and High Performance Delivered are trademarks of Accenture.

Capitalising on New Trends

John JacksonAccenture, Global Director –Accenture High Performance Business

• TV …

• Post War Austerity …

• Women join the workforce

• US Economic Dominance …

• Supermarkets on the rise …

Then

You were ready

Page 2: John jackson capitalising on new trends

• Digital …

• Post Crash Austerity …

• EM Middle Class join the workforce

• BRIC Economic Dominance …

• Convenience and on line retail on the rise …

Now

Are you ready??

We are not out of the woods

Page 3: John jackson capitalising on new trends

Who is the New Consumer?

Connected & Savvy

Prove & Claim

Uncertain

Provide Value

Older

Be relevant

Urban on the Go

Be Accessible

Somewhere else

Be There

Uncertain?

6 of top 10most optimistic are in

Asia

45% of US households saving and paying off debt ahead

of spending

2010European & US

Consumer Confidence has collapsed to new

low

#1India, Indonesia &

Vietnammost optimistic

nations

Source: Neilsen 2 Q 2010 Global Consumer Confidence

Page 4: John jackson capitalising on new trends

Connected?

111% yoy broadband growth

in India

384million internet users

in China

90%Internet usage in India is on mobile platforms

#1China is world’s

biggest broadband market

Source: Datamonitor

Older?

50+Largest consumer age

segment in all developed markets (inc

APAC)

44 Most developed

nations are shrinking

50%of India under 25

50%of Chinese are over 35

Source: Datamonitor

Page 5: John jackson capitalising on new trends

Urban?

655million urban Chinese

consumers

306 million urban Indians

60%of Indian GDP

attributable to urban economy

50%of Chinese and Indians

urban by 2025

Source: Datamonitor

CONNECTED

SOMEWHERE ELSE

OLDERURBAN

UNCERTAIN

NEW PLACES

NEW FACES

NEW SPACES

So what?

OLDER UNCERTAIN

Page 6: John jackson capitalising on new trends

What to do?

12

Empowered

Frontlines

Marketing, Sales &

Service Synchronization

“Do-it-Yourself”

Capabilities

Expanded

Ecosystem Suppliers,

Distributors, Customers

Actionable & Predictive

Segmentation

“Complete” Consumer

Profiles

Consumer Experience

BlueprintsManage Growth

Globally

Reignite Performance

Management

Adapt Supply

Chains – Push to Pull

What Consumer Leaders Need to Do

Page 7: John jackson capitalising on new trends

New Consumer

Organization Capabilities

Assess Improve

Deliver Build

How to do?StrategicPlanning

ProductDevelopment

PricingOptimization

Sales & Marketing

Supply Chain

Customer Service

Human Performance

Tomorrow Starts Today.

Are You Ready?