joico promotions september 2012

©Jo

ico®

Lab

orat

orie

s, L

os A

ngel

es, C

A 9

0042

-030

8

DUST

WHEN THE NEWSTRUCTURE Dust Matte Hair Powder

Sheer, matte genius!Instantly delivers extraordinary volume and texture with a cool-to-the-touch sensation like no other.

SETTLESRISES

DUSTSTYLE

www.structurehair.co.uk

©Jo

ico®

Lab

orat

orie

s, L

os A

ngel

es, C

A 9

0042

-030

8

DUST

WHEN THE NEWSTRUCTURE Dust Matte Hair Powder


SETTLESRISES

DUSTSTYLE

www.structurehair.co.uk7

©Jo

ico®

Lab

orat

orie

s, L

os A

ngel

es, C

A 9

0042

-030

8

DUSTWHEN THE NEW

STRUCTURE Dust Matte Hair Powder


SETTLESRISES

DUSTSTYLE

www.structurehair.co.uk

©Jo

ico®

Lab

orat

orie

s, L

os A

ngel

es, C

A 9

0042

-030

8

DUSTWHEN THE NEW

STRUCTURE Dust Matte Hair Powder


SETTLESRISES

DUSTSTYLE

www.structurehair.co.uk8

What?JOICO® K-Pak® RevitaLuxe™ Bio-Advanced Restorative Treatment

To revitalize, nourish & repair

This breakthrough luxurious restorative treatment corrects hair damage and restores vitality to leave hair soft and silky to the touch. Ideal for all hair types (including dry and

damaged), it is a new way of conditioning the hair whilst adding preparative elements. You instantly see and feel the effect on hair: soft, supple, moisturized, healthy, stronger, shiny

and frizz-free. JOICO® K-Pak® RevitaLuxe™ restores hair’s elasticity and strength while protecting it from color loss and future damage

Specific features:• Makesyourhairfeelrejuvenated

• Providesmoistureinfusionforsuperiorsoftness,flexibilityandstrength

• Cumulativeresultsthroughmultipleapplications

• Penetrationthroughthecuticleandrepairscuticle,cortexandmatrix

• Workswherethehairismostdamagedandneedsmostnourishmentandrepair

Why?Times change, technologies evolve, new ingredients are available resulting in new ways of conditioning and new ways

of reconstruction. As the leaders and experts in healthy hair, JOICO® has proven authority in treating damaged hair.

Combining this expertise with the latest available technologies and our commitment to innovation now brings us to new

ways of reconstruction by focusing strongly on replenishing lost protein as well as the matrix giving strength and hydration

JOICO® K-Pak® RevitaLuxe™ Bio-Advanced technology contains our exclusive Quadramine Complex™ and additionally works with a new type of reconstruction - a Bio-mimetic

approach: A way of adapting and reproducing the natural mechanism of hair repair without the use of animal-based ingredients (keratin)

Who?Recommended for:• Non-JOICO® buyers (with damaged hair)

• Clientswithdamagedhairwhoarecurrentlynotbuyingprofessionalhomemaintenanceproducts

• Clientslookingforaneasymaintenanceproductthatgivesacombinationofhydrationandstrengthin1step

• Contemporary,time-sensitiveuserswhostillwantstocaretocarefortheirhair

• Thosethatlookforaproducttofrequentlyuseondamagedhair

• AneasymaintenanceproductafterhavingusedJOICO® K-Pak® Intense Hydrator and JOICO® K-Pak® Deep-Penetrating Reconstructor

How?Apply throughout clean damp hair. Comb through. Process fro 3-5 minutes. Rinse thoroughly

J_PIS_RevitaLuxe_XDJ11047_110916_PG.indd 2 9/19/11 12:05 PM

21

11

31003

30