HOLIDAY GIFTING GOES

GLAM

HEADS.NOVEMBER / DECEMBER 2013

POWER IN NUMBERSTRAVEL SIZES ARE BACKFOR THE HOLIDAYS!LIGHTEN UP WITH VEROLIGHT

VP PROGRAM

Joico HAIRSPRAYS

The VP Display is the property of Joico Canada and can be repossessed at any time should products other than joico VP products be featured on the VP stand.

CHOOSE FROM:Power Spray JoiMist Medium JoiShape

ONLY $899 ea. Salon Value: $11.95Sugg. Retail Price: $14.99 ea. Retail Value: $19.95 ea. Salon NON-VP price: $9.89

SAVE 25% on the purchase of each JoiMist Medium, JoiShape and Power Spray

V.P. OFFER : TO FULLY BENEFIT FROM THE V.P. PROGRAM, THE RECOMMENDED SALON PURCHASE IS:(12) JoiMist Medium, 300ml(12) JoiShape, 300ml(12) Power Spray, 300ml

PLUS RECEIVE 1 FREE Stylist sample of Power Spray, 300ml1 FREE Stylist sample of JoiMist Medium, 300ml1 FREE Stylist sample of JoiShape, 300mlSalon special: $323.64Salon value: $430.20 PLUS $35.85 of FREE PRODUCT PLUS a Joico open/close sign, a header card and shelf talker

Save 25%

OPEN/CLOSE

SAVE 25% on the purchase of Joico Power Gel, 250ml

POWER GELAn ultra-firm holding yet flexible, alcohol-free gel that locks style in place for 24 hours. Color-safe formula shields from thermal damage up to 450°F. Opal Powder imparts an iridescent shine.

Salon Price:$625Salon Value: $8.35Retail Price: $10.45Retail Value: $13.95

JOICO POWER GEL SCULPTING GEL

O9Save 25%

SAVE 25% on the purchase of Joico Power Whip, 300ml

POWER WHIPThis creamy, luxurious feeling foam will lock your style in place for up to 72 hours. It will deliver an ultra-firm, flexible and touchable hold with incredible fullness, thickness and volume.

JOICO POWER WHIPWHIPPED FOAM

Salon Price:$899

Salon Value: $11.95Retail Price: $14.99Retail Value: $19.95 10Save

25%

An ultra-firm holding yet flexible,

$O9O9SaveO9

Power Whip, 300ml

This creamy, luxurious feeling foam will lock your style in place for up to 72 hours. It will deliver an ultra-firm, flexible and touchable hold with incredible fullness, thickness and volume.fullness, thickness and volume.

WHIPFOAM

10Save10Save10An ultra-firm holding yet flexible, alcohol-free gel that locks style in place for 24 hours. Color-safe formula shields from thermal damage up to 450°F. Opal Powder imparts an iridescent shine.imparts an iridescent shine.

ELGEL

10Save10Save10

HEADS.

FOR THE

FIRST TIME

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Joico fuses the power of DNA science and the latest

advancements in bio-mimicry to introduce our biggest

breakthrough to date: Bio-Advanced Peptide Complex,™

the most powerful, most targeted hair repair technology

ever created.

With this patent pending breakthrough in hair repair

technology, Joico turns up the power of hair care, ushering

in a new era of healthy, beautiful hair…

THAT’S BOLDER, SEXIER,

BETTER THAN EVER.

Chapter 1: Turn Heads Reveal

00:00

Chapter 2: Head-turning Packaging

00:00

Chapter 3: Turning Science On Its Head

00:00

Chapter 4: Head-turning Care Regimens

00:00

Chapter 5: Head-turning Styling & Finishing Products 00:00

Chapter 6: Backstage Pass: TurnStyle Trend, 2013 00:00

HEADS.

POWER UP YOUR STYLE WITH JOICO’S SPRAY PROMOSAVE UP TO 35% on K-PAK Hairspray and Design Works Hairspray 300ml. PLUS receive a FREE Joico Turn Heads DVD with every 6.* While quantities last.

Save up to 35%

Salon Price (ea):$899

Salon Value: $13.75Sugg. Retail Price: $14.99 ea. Retail Value: $19.95 ea.

CHOOSE FROM:

DESIGN WORKS 300ml – 25% OFF • A light to medium hold, flexible aerosol

working, shaping and finishing hairspray with design memory.

K-PAK HAIRSPRAY 300ml – 35% OFF • It can be used with your flat irons and up-

styles, plus it provides ultimate protection and control that lasts all day.

POWER PRODUCTS AT 25% OFF

NEW K-PAK INTENSE HYDRATING TREATMENTSAVE 19% on the purchase of each NEW K-PAK Intense Hydrator 500ml. Salon Price:

$1495

Salon Value: $18.55Retail Price: $24.99Retail Value: $30.99

INTENSE INTENSE ATING TREATMENT

on the purchase of each NEW K-PAK Intense Hydrator 500ml. Salon Price:

$1495Salon Value: $18.55Retail Price: $24.99Retail Value: $30.99

SAVE ON VARIOUS TOP SELLING K-PAK PRODUCTS!

“I bleached my dark brown hair through to light blonde, and being naturally curly, it fried my hair. I went to the hairdresser and they recommended this. I put the smallest amount through the ends and then worked it back through the roots, left it for 5 minutes and today my hair is so beautiful, I have gotten about 5 people ask what I use! I will never change back to anything else! :)” by Renee

CHOOSE FROM: Revitaluxe, 150ml and 480ml Color Therapy Restorative Styling Oil, 100ml Protect & Shine Serum, 100ml

PLUS receive a FREE K-PAK shelf talker and Revitaluxe brochure with every purchase of 12 K-PAK products.* While quantities last.

SAVE UP TO 26% on top selling K-PAK products!

Revitaluxe, 480ml

Salon Price$1699

Salon Value: $22.75Retail Price: $28.35Retail Value: $37.99SAVE 25%

Revitaluxe, 150ml

Salon Price:$1195

Salon Value: $14.95Retail Price: $19.95Retail Value: $24.95SAVE 20%

Color Therapy Restorative Styling Oil, 100ml

Salon Price:$955

Salon Value: $12.90Retail Price: $15.95Retail Value: $21.55SAVE 26%

Protect & Shine Serum, 100ml

Salon Price:$955

Salon Value: $12.90Retail Price: $15.95Retail Value: $21.55SAVE 26%

Save 19%

Save up to 21% on minis, select from: • K-PAK Shampoo, 50ml • K-PAK Conditioner, 50 ml • K-PAK Color Therapy Shampoo, 50ml • K-PAK Color Therapy Conditioner, 50ml • K-PAK Color Therapy Oil, 21.5ml • K-PAK Reconstructor, 50ml • K-PAK Intense Hydrator, 50ml • Moisture Recovery Shampoo, 50ml • Moisture Recovery Conditioner, 50ml • Color Endure Sulfate Free Shampoo, 50ml • Color Endure Sulfate Free Conditioner, 50ml • Color Endure Violet Sulfate Free Shampoo, 50ml • Color Endure Violet Sulfate Free Conditioner, 50ml • Body Luxe Shampoo, 50ml • Body Luxe Conditioner, 50ml • Smooth Cure Shampoo, 50ml • Smooth Cure Conditioner, 50ml

PLUS for every 24 minis purchased you receive a FREE Joico display. While quantities last.

NEW K-PAK INTENSE HYDRATING TREATMENT

SAVE ON TRAVEL MINIS!INIS!on minis, select from:

K-PAK Color Therapy Shampoo, 50mlK-PAK Color Therapy Conditioner, 50ml

Color Endure Sulfate Free Shampoo, 50mlColor Endure Sulfate Free Conditioner, 50mlColor Endure Violet Sulfate Free Shampoo, 50mlColor Endure Violet Sulfate Free Conditioner, 50ml

for every 24 minis purchased you EE Joico display.

TRAVEL MINIS!INIS!

Image is for visual purposes only. Can fit any 50ml. Display holds 12-50ml.

Shampoos and Conditioners

Salon Price:$195

Sugg. Retail: $3.25

K-PAK Intense Hydrator, Reconstructor, Color therapy oil

Salon Price:$235

Sugg. Retail: $3.95

K-PAK Revitaluxe

Salon Price:$329

Sugg. Retail: $5.49

Power Spray, Power whip

Salon Price:$329

Sugg. Retail: $5.49

Power Gel

Salon Price:$235

Sugg. Retail: $3.95

Save up to 21%

L�ited Edition

MUST HAVE FOR THIS SEASON!NOURISHING POMEGRANATE BODY BUTTERPOMEGRANATE BODY BUTTER is an ultra-rich, intense body moisturizer that dramatically hydrates, soothes, and conditions dry skin. Dry skin doesn’t stand a chance when you treat yourself to this nourishing natural body butter, it marvellously melts into your skin. Leaving it feeling soft, supple and seriously smooth. Just the way nature intended.

• Replenishes, moisturizes and nourishes dry skin • Helps shield skin from environmental stress with Pomegranate Oil

Salon Price:$895

Retail Price: $14.95Save 19%

TRY IT FOR $1015 HUMIDITYBLOCKER FINISHING SPRAY

O2Save 21%

O2

O2Save 21%Save 21%Save 21%

10

21%Save 21%Save

O2

1015

SAVE 21% on the purchase of each Super Shine Glossing Polish 100ml

SUPER SHINEThis glossy wax will polish and smooth your hair, creating tremendous, healthy looking shine to glorify your haircolor. Super Shine will create light separation; or can be used to spot detail as a finishing touch.

HUMIDITY BLOCKERA light hold aerosol spray that delivers protection from volume-deflating humidity. This unique protective finishing spray creates an invisible protective barrier around each of your hair strands to lock out humidity, eliminate frizz, and keep your volume and curls intact all day.

TRY IT FOR $775

SUPER SHINEGLOSSING POLISH

Salon Price:$775

Salon Value: $9.85Retail Price: $12.95Retail Value: $16.49

Save 12%

SAVE 12% on the purchase of of Humidity Blocker 150ml

Salon Price:$1015Salon Value: $11.50Retail Price: $16.95Retail Value: $19.25

“This stuff is so awesome!!! It instantly brings out your own highlight, and even more so color treated highlights. :) This is and will be my line of choice, not only for clients, but for myself as well.” by Charity.

O2O2

TRY IT FOR $5

JOILOTIONSCULPTING LOTIONSAVE 35% on the purchase of each Joilotion, 300ml

JOILOTIONA light hold, alcohol-free blow-dry, sculpting and setting lotion. Conditions and shields against daily environmental stress. This versatile, shine-enhancing, styling lotion gives the option to set or blow-dry your hair to create shape, fullness and body. Apply to damp hair and comb through for sleek, sexy wet looks.

Salon Price:$500

Salon Value: $7.75Retail Price: $8.35Retail Value: $12.95

Save 35%Salon Price:

$1015Salon Value: $11.50Retail Price: $16.95Retail Value: $19.25

“I have been using this product for many years. It is the only product that stops my hair from flyaway when blow drying. I have very fine hair and would not use and cannot use anything else. Please, please keep this product going. I can’t understand why more hairdressers do not use this, it is absolutely brilliant.” by Elle.

“I have been using this product (aka i.c.e.) for a very long time. Call me the ultimate loyal customer! The minute I started using it, the tears stopped over wanting straight hair like everyone else and I embraced my curls. However my hair is far from the usual thick plentiful locks. It is thin by strand and also thinly spaced on the scalp. Doom had I not been blessed with curls! Heavy gels weigh it down and light gels make it frizzy. Mousse dries it out. This is the only product that doesn’t leave my hair crunchy/stiff or limp. It keeps the ringlets in shape rain or shine, has body and I am complimented regularly. I hope you keep this product forever in your repertoire of great products! Thank you Joico!” by Simone

CHOOSE FROM:• K-PAK• K-PAK Color Therapy

Salon Price (ea):$1434

Salon Value (ea): $21.95Retail Price (ea): $23.95Retail Value (ea): $36.70

Salon Price (ea):$1314

Salon Value (ea): $16.60Retail Price (ea): $21.95Retail Value (ea): $27.68

Save 21%

Save 35%

TURN HEADS THIS HOLIDAY WITH JOICO CHOOSE FROM THESE SHAMPOO & CONDITIONER 300ML DUOS:• Color Endure Sulfate-Free• Color Endure Violet Sulfate-Free• Smooth Cure Sulfate-Free• Moisture Recovery• Body Luxe• Daily Care Conditioning

WINNERWINNERWINNERWINNERWINNERWINNERWINNERWINNERSalon Price (ea):$1314

Salon Value (ea): $16.60Retail Price (ea): $21.95Retail Value (ea): $27.68

TURN HEADS WITH THE ULTIMATE STRENGTHENING K-PAK HOLIDAY TRIO RECEIVE a FREE Holiday gift tote, PLUS save 49% on the K-PAK Holiday Trio.INCLUDES:• K-PAK Shampoo, 300ml• K-PAK Reconstructor, 150ml• K-PAK Intense Hydrator, 250ml

HOLIDAY SAMPLER PACK SET INCLUDES:

(1) Color Endure Sulfate Free Shampoo, 50ml(1) Color Endure Sulfate Free Conditioner, 50ml (1) K-PAK Color Therapy Restorative Styling Oil, 21.5ml

EXCELLENT GIFT GIVING KIT FOR THE HOLIDAYS.

SPIKER HOLIDAY DUOFREE ICE Spiker Styling Glue, 75ml with the purchase of ICE Spiker, 150ml.

Save 49%

Save 21%

Save 26%Save 35%

Salon Price:$1793

Salon Value: $35.05Retail Price: $29.95Retail Value: $58.59

Salon Price:$655

Retail Price: $10.95

Salon Price:$1197

Salon Value: $16.13Retail Price: $19.95Retail Value: $26.90

$599 SALON OPENERGet everything you need to update your salon with the NEW BOLDER, SEXIER, BETTER THAN EVER Joico.Save 34% on the purchase of each JOICO $599 Salon Opener plus receive a FREE branding kit valued at over $214 (including 2 backbar liters). A total savings of 47%.

SALON OPENER INCLUDES: (1) K-PAK Shampoo, 300 ml(1) K-PAK Conditioner, 300 ml(1) K-PAK Clarifying Shampoo, 300 ml(2) K-PAK Reconstructor, 150 ml(1) K-PAK Liquid Reconstructor, 300 ml(1) K-PAK Leave-In Protectant, 250 ml(1) K-PAK Intense Hydrator, 250 ml(1) K-PAK Split End Mender, 100 ml(3) K-PAK RevitaLuxe, 150 ml(6) K-PAK Color Therapy Shampoo, 300 ml(6) K-PAK Color Therapy Conditioner, 300 ml(3) K-PAK Restorative Styling Oil, 100 ml(1) K-PAK Smoothing Balm, 200 ml(1) K-PAK Protect & Shine Serum, 50 ml(1) K-PAK Thermal Design Foam, 300 ml(1) K-PAK Protective Hairspray, 300 ml(1) Daily Care Balancing Shampoo, 300 ml(1) Daily Care Conditioning Shampoo, 300 ml(1) Daily Care Treatment Shampoo, 300 ml(1) Daily Care Conditioner, 300 ml(1) Daily Care Balancing Conditioner, 300 ml(1) Daily Care Leave-In Detangler, 300 ml(1) Smooth Cure Sulfate-Free Shampoo, 300 ml(1) Smooth Cure Sulfate-Free Conditioner, 300 ml(1) Smooth Cure Leave-In Rescue Treatment, 100 ml(1) Smooth Cure Thermal Styling Protectant, 150 ml(1) Moisture Recovery Shampoo, 300 ml(1) Moisture Recovery Conditioner, 300 ml(1) Moisture Recovery Treatment Balm, 250 ml(1) Color Endure Sulfate-Free Shampoo, 300 ml(1) Color Endure Sulfate-Free Conditioner, 300 ml(1) Color Endure Violet Sulfate-Free Shampoo, 300 ml(1) Color Endure Violet Sulfate-Free Conditioner, 300 ml(1) Body Luxe Volumizing Shampoo, 300 ml(1) Body Luxe Volumizing Conditioner, 300 ml

(1) Body Luxe Thickening Elixir, 200 ml(1) Body Luxe Root Lift, 300 ml(1) Body Luxe Volumizing Foam, 250 ml(1) Crème Wax, 50 ml(1) JoiGel Medium, 250 ml(1) JoiGel Firm, 250 ml(1) JoiLotion, 300 ml(1) JoiWhip, 300 ml(1) JoiMist Medium, 300 ml(1) JoiShape, 300 ml(1) JoiMist Firm, 300 ml(1) JoiFix Medium, 300 ml(1) JoiFix Firm, 300 ml(1) NEW Super Shine Glossing Polish, 100 ml(2) NEW Texture Boost Dry Spray Wax, 125 ml(1) NEW Humidity Blocker Finishing Shield, 150 ml(2) NEW Power Spray Finishing Spray, 300 ml(2) NEW Matte Grip Texture Crème, 60 ml(1) NEW Style Reform Matte Clay, 100 ml(1) NEW Instant Refresh Dry Shampoo. 200 ml(2) NEW Flex Control Pliable Paste, 100 ml(2) NEW Power Gel Sculpting Gel, 250 ml(1) NEW Design Works Shaping Spray, 300 ml(2) NEW Power Whip Whipped Foam, 300 ml

HEADS.

BRAND BROCHURE

SHELF TALKERS FEATURING EACH REGIMEN

HEAD-TURNING SALON OPENERS FOR EVERY SALON

Save 34%

JOICO SALON OPENERSalon Price:

$ 599.00Salon Value: $ 908.00 + $ 214.44 (branding kit) Total Value= $1122.44

ACRYLIC BRAND MARKER

STANDING FLIP CARD

FREE BACKBAR & SALON BRANDING KIT (OVER $210 VALUE)(1) K-PAK Color Therapy Shampoo, Liter(1) K-PAK Color Therapy Conditioner, Liter(100) K-PAK Color Therapy Foil Packettes Shampoo/Conditioner(1) Foil Packette POP Dispenser(1) Acrylic Brand Marker(1) Brand Brochure(1) Standing Flip Card (7) Shelf Talkers featuring features/benefits for each regimen(25) Joico Retail Bags(1) Double sided Banner(1) Price List

BAR & SALON

DOUBLE SIDED BANNER – 36” X 39”

SALON OPENERS

HEADS.LES TÊTES.

JOICO RETAIL BAG

On September 8th at the Palais des

congrès de Québec,Joico and its creative Québec team presented a Super Dynamic and Colorful Show inspired by punk trends, street youth, color, and texture.

What a thrilling presentation with dancers performing in the background and stylists working their magic on the models.

Congratulations on a successful show! Cutting artistsJosée RenaudGilbert ThibodeauJacques AubertMarie-Josée Nicole ColoristNancy Gosselin With the collaboration of Guy Trudel, Christine Poulin and Lise Deslauriers

$699 K-PAK OPENER Products & Salon Branding Kit Save 47% on the purchase of each $699 K-PAK opener plus receive free merchandise valued at over $35.00.

K-PAK OPENER INCLUDES: (4) K-PAK Shampoo, 300 ml(1) K-PAK Shampoo, Liter (3) K-PAK Conditioner, 300 ml(1) K-PAK Conditioner, Liter (4) K-PAK Color Therapy Shampoo, 300 ml (1) K-PAK Color Therapy Shampoo, Liter (3) K-PAK Color Therapy Conditioner, 300 ml (1) K-PAK Color Therapy Conditioner, Liter (2) K-PAK Clarifying Shampoo, 300 ml(2) K-PAK Thermal Design Foam, 300 ml (2) K-PAK Protective Hair Spray, 300 ml (2) K-PAK Smoothing Balm 200, ml (2) K-PAK Protect & Shine Serum, 50 ml(2) K-PAK Leave-in Protectant, 250 ml (2) K-PAK Split End Mender, 100 ml(2) K-PAK Restorative Styling Oil, 100 ml (2) K-PAK Liquid Reconstructor, 300 ml(4) K-PAK Intense Hydrator, 250 ml (4) K-PAK RevitaLuxe Treatment, 150 ml(2) K-PAK RevitaLuxe Treatment, 480 ml(4) K-PAK Deep Penetrating Reconstructor, 150 ml(2) K-PAK Deep Penetrating Reconstructor, 250 ml(3) K-PAK Professional H.K.P., 350 ml

FREE(1) K-PAK Shampoo, Liter (1) K-PAK Shampoo, Gallon(1) K-PAK Conditioner, Liter (1) K-PAK Conditioner, Gallon (1) K-PAK Color Therapy Shampoo, Liter (1) K-PAK Color Therapy Shampoo, Gallon(1) K-PAK Color Therapy Conditioner, Liter(1) K-PAK Color Therapy Conditioner, Gallon(1) K-PAK Thermal Design Foam, 300 ml(1) K-PAK Protective Hairspray, 300 ml(1) K-PAK Smoothing Balm, 200 ml (1) K-PAK Protect & Shine Serum, 50 ml (1) K-PAK Leave-in Protectant, 250 ml (1) K-PAK Split End Mender, 100 ml FREE BACKBAR TREATMENTS(1) K-PAK Clarifying Shampoo, Liter (1) K-PAK Intense Hydrator, Liter (1) K-PAK Professional Cuticle Sealer, Liter (1) K-PAK Deep Penetrating Reconstructor, Liter (1) K-PAK Professional H.K.P., 350 ml

PLUS(1) Double sided banner(25) Retail Bags(1) Price List

valued at over $35.00.

Save 47%

DOUBLE SIDED BANNER – 36” X 39”

JOICO RETAIL BAG

HEAD-TURNING SALON OPENERS FOR EVERY SALON

JJOICOOICOBACKBAR TREATMENTS

Salon Price:

$ 699.00Salon Value: $ 1307.70 + banner and retail bags

on the purchase of each $699 K-PAK opener plus receive free merchandise

COLOR ENDURETM

SULFATE-FREE

Turn Up Longer-Lasting Color. Turn Down Fading. Just one level of fade protection? Discover full coverage color insurance.

COLOR ENDURE SULFATE-FREE OFFER includes:6- Shampoo 300ml 6- Conditioner 300ml1- Shampoo Liter 1- Conditioner Liter1- Tent Card

Salon Price

$9999Salon Value: $143.10Savings: 30%

•Protectshaircolorvibrancyupto33%longerthana

leading professional sulfate-free color protecting shampoo

•Preservesover86%ofhaircolorafter18washes

JOICO CANADA donated $1000 to the breakfast club of Canada.

TherecentfloodinginSouthernAlbertadevastatedthetownofHighRiver,leavingsalonownersandemployeeswithouta

placetoconductbusinessandmaintaintheirlivelihood.ToaidintherecoveryoftheHighRivercommunity,ModProducts

partneredwiththeaffectedsalonssothatbusinesscancontinuewhilethetownrecovers.Joicocontributedmanyproducts

to help hair salons in that area continue servicing their clients.

Salons United, Onward & Upward.

Salons Onward & Upward.

Thanks to the Breakfast Club,approximately125,000 students have access to a nutritious breakfasteachmorningin 1,215 schools across Canada.

CRAZYSAVING ONERRATIC!

BIG SIZE, BIG SAVINGSSPIKER 500 MLSAVE 20% with the purchase of each ICE Spiker Styling Glue, 500ml

SAVE 27% with the purchase of Erratic Molding Clay, 100ml

Save 20%

Salon Price (ea):$1925Salon Value: $ 23.95Retail Price: $32.15Retail Value: $39.95

Salon Price:$655Salon Value: $ 8.97Retail Price: $10.95Retail Value: $14.95

ICE PROMOTIONS NOT TO BE MISSED!

Save 27%

BLAST UP THE SAVINGS ON BLAST HAIRSPRAY 284g

Save 16%Blast Duo

Salon Price:$1799Salon Value: $ 21.54Retail Price: $29.99Retail Value: $35.90

purchase of each ICE Spiker Styling Glue,

BIG SIZE, BIG SAVINGSSPIKER 500 ML

Vero K-PAK ColorSALON PRICE: $116.10 / 18

Vero K-PAK Age Defy ColorSALON PRICE:

$134.10 /18

Vero K-PAK CHROMESALON PRICE:

$103.50 / 18

NOVEMBER ONLY

RECEIVE 3 FREE K-PAK PRODUCTS with the purchase of any (18) tubes of Vero K-PAK Color, Chrome or Vero K-PAK Age Defy Series.

Limit of one deal per salon, per month. Available while suplies last.

(1) K-PAK Split End Mender, 100 ml(1) K-PAK Reconstructor, 150 ml(1) K-PAK Thermal Design Foam, 300 ml

RECEIVE FREEUp to 27% Savings!

Vero K-PAK ColorSALON PRICE: $116.10 / 18

Vero K-PAK Age Defy ColorSALON PRICE:

$134.10 / 18

Vero K-PAK CHROMESALON PRICE:

$103.50 / 18

DECEMBER ONLY

RECEIVE 1 FREE VERO K-PAK WALL CALENDAR with the purchase of any (18) tubes of Vero K-PAK Color, Chrome or Vero K-PAK Age Defy Series.

Limit of one deal per salon. Available while suplies last.

RECEIVE FREEThe Vero K-PAK Color 2014 WALL CALENDAREuro size: Size 26.750” x 38.750”

Image for reference only. Not final.

CALENDAR2014

RECEIVE

NLYNLYNL

ECEIVE FREEECEIVE FRREEFR

Save 35% on the 2lb Vero Light Dust Free!

Salon Price: $30.95 (ea) Salon Value: $47.95 (ea)

VEROLIGHT SPECIALNOVEMBER AND DECEMBER

ave 35% on the 2lb Vero Light Dust Free!

VEROLIGHT SPECIALNOVEMBER AND DECEMBER

Salon Price: $30.95 (ea)Salon Value: $47.95 (ea)

SAVE 35%

Save 35%

VESalon Price: Salon Value:

SALON SUGG. UNIT PRICE RETAIL

K-PAK

K-PAK Shampoo 300 ml 10.00 16.75

K-PAK Shampoo Liter 26.60 44.40

K-PAK Shampoo Gallon 63.75 —

K-PAK Daily Conditioner 300 ml 11.95 19.95

K-PAK Daily Conditioner Liter 26.60 44.40

K-PAK Daily Conditioner Gallon 63.75 —

K-PAK Deep Penetrating Reconstructor 150 ml 12.90 21.55

K-PAK Deep Penetrating Reconstructor 250 ml 19.60 32.75

K-PAK Deep Penetrating Reconstructor Liter 42.80 71.50

K-PAK Intense Hydrator 250 ml 12.15 20.29

K-PAK Intense Hydrator Liter 32.30 53.95

K-PAK Liquid Reconstructor 300 ml 15.20 25.39

K-PAK Leave-in Protectant 250 ml 10.35 17.29

K-PAK Thermal Design Foam � 300 ml 12.90 21.55

K-PAK Smoothing Balm � 200 ml 12.90 21.55

K-PAK Protect & Shine Serum � 50 ml 12.90 21.55

K-PAK Split End Mender 100 ml 12.90 21.55

K-PAK Protective Hairspray � 300 ml 13.75 22.95

K-PAK REVITALUXE

K-PAK RevitaLuxe Bio-Advanced Restorative Treatment 50 ml 4.15 6.95

K-PAK RevitaLuxe Bio-Advanced Restorative Treatment 150 ml 14.95 24.95

K-PAK RevitaLuxe Bio-Advanced Restorative Treatment 480 ml 22.75 37.99

K-PAK COLOR THERAPY

K-PAK Color Therapy Shampoo 300 ml 10.00 16.75

K-PAK Color Therapy Shampoo Liter 26.60 44.40

K-PAK Color Therapy Shampoo Gallon 63.75 —

K-PAK Color Therapy Conditioner 300 ml 11.95 19.95

K-PAK Color Therapy Conditioner Liter 26.60 44.40

K-PAK Color Therapy Conditioner Gallon 63.75 —

K-PAK Restorative Styling Oil � 21 ml 2.70 4.95

K-PAK Restorative Styling Oil � 100 ml 12.90 21.55

K-PAK PROFESSIONAL

K-PAK Professional Clarifying Shampoo 300 ml 10.00 16.75

K-PAK Professional Clarifying Shampoo Liter 22.75 —

K-PAK Professional Cuticle Sealer Liter 22.75 —

K-PAK Professional H.K.P. 350 ml 9.90 —

K-PAK Hair Repair System 120.60 —

MOISTURE RECOVERY

Moisture Recovery Shampoo 300 ml 7.60 12.69

Moisture Recovery Shampoo Liter 20.75 34.65

Moisture Recovery Shampoo Gallon 47.20 —

Moisture Recovery Conditioner 300 ml 9.00 14.99

Moisture Recovery Conditioner Liter 22.75 37.99

Moisture Recovery Conditioner Gallon 47.20 —

Moisture Recovery Treatment Balm 250 ml 12.15 20.29

DAILY CARE

Daily Care Conditioning Shampoo 300 ml 7.60 12.69

Daily Care Conditioning Shampoo Liter 20.75 34.65

Daily Care Conditioning Shampoo Gallon 47.20 —

Daily Care Balancing Shampoo 300 ml 7.60 12.69

Daily Care Balancing Shampoo Liter 20.75 34.65

Daily Care Balancing Shampoo Gallon 47.20 —

Daily Care Treatment Shampoo 300 ml 7.60 12.69

Daily Care Treatment Shampoo Liter 20.75 34.65

Daily Care Conditioner 300 ml 9.00 14.99

Daily Care Conditioner Liter 22.75 37.99

Daily Care Balancing Conditioner 300 ml 7.80 12.99

SALON SUGG. UNIT PRICE RETAIL

DAILY CARE

Daily Care Balancing Conditioner Liter 18.55 30.99

Daily Care Balancing Conditioner Gallon 44.00 —

Daily Care Leave-In Detangler 300 ml 9.00 14.99

Daily Care Leave-In Detangler Liter 22.75 37.99

STYLE & FINISH

Power Spray Fast-Dry Finishing Spray �- 300 ml 11.95 19.95

Power Whip Whipped Foam � 300 ml 11.95 19.95

Power Gel Sculpting Gel 250 ml 8.35 13.95

Instant Refresh Dry Shampoo � 200 ml 11.95 19.95

Design Works Shaping Spray � 300 ml 11.95 19.95

Matte Grip Texture Crème � 60 ml 9.85 16.49

Style Reform Matte Clay � 100 ml 9.85 16.49

Flex Control Pliable Paste � 100 ml 9.85 16.49

Super Shine Glossing Polish � 100 ml 9.85 16.49

Texture Boost Dry Spray Wax � 125 ml 9.85 16.49

Creme Wax Texture & Shine � 50 ml 9.85 16.49

Humidity Blocker Finishing Spray � 150 ml 11.50 19.25

JoiLotion Sculpting Lotion � 300 ml 7.75 12.95

JoiGel Firm Styling Gel � 250 ml 8.35 13.95

JoiGel Firm Styling Gel � Liter 18.40 30.75

JoiGel Medium Styling Gel � 250 ml 8.35 13.95

JoiGel Medium Styling Gel � Liter 18.40 30.75

JoiWhip Firm Hold Design Foam � 300 ml 11.95 19.95

JoiMist Firm Finishing Spray � 300 ml 11.95 19.95

JoiMist Medium Style & Finishing Spray � 300 ml 11.95 19.95

JoiShape Shaping & Finishing Spray � 300 ml 11.95 19.95

JoiFix Medium Style and Finishing Spray � 300 ml 9.10 15.19

JoiFix Firm Finishing Spray � 300 ml 8.35 13.95

COLOR ENDURE

Color Endure Shampoo 300 ml 7.60 12.69

Color Endure Shampoo Liter 20.75 34.65

Color Endure Shampoo Gallon 47.20 —

Color Endure Conditioner 300 ml 9.00 14.99

Color Endure Conditioner Liter 22.75 37.99

Color Endure Conditioner Gallon 47.20 —

COLOR ENDURE VIOLET

Color Endure Violet Shampoo 300 ml 7.60 12.69

Color Endure Violet Shampoo Liter 20.75 34.65

Color Endure Violet Conditioner 300 ml 9.00 14.99

Color Endure Violet Conditioner Liter 22.75 37.99

BODY LUXE

Body Luxe Volumizing Shampoo 300 ml 7.60 12.69

Body Luxe Volumizing Shampoo Liter 20.75 34.65

Body Luxe Volumizing Shampoo Gallon 47.20 —

Body Luxe Volumizing Conditioner 300 ml 9.00 14.99

Body Luxe Volumizing Conditioner Liter 22.75 37.99

Body Luxe Volumizing Conditioner Gallon 47.20 —

Body Luxe Volumizing Foam � 250 ml 11.35 18.99

Body Luxe Volumizing Elixir � 200 ml 11.35 18.99

Body Luxe Root Lift � 300 ml 11.95 19.95

SMOOTH CURE

Smooth Cure Shampoo 300 ml 7.60 12.69

Smooth Cure Shampoo Liter 20.75 34.65

Smooth Cure Conditioner 300 ml 9.00 14.99

Smooth Cure Conditioner Liter 22.75 37.99

Smooth Cure Leave-In Rescue Treatment � 100 ml 11.95 19.95

Smooth Cure Thermal Styling Protectant � 150 ml 10.15 16.95

���������� Hold Levels

SALON SUGG. UNIT PRICE RETAIL

I-C-E HAIR®

Molder ® Matte Texture Crème 100 ml 9.57 15.95

Spiker® Water-Resistant Styling Glue 150 ml 11.97 19.95

Spiker® Water-Resistant Styling Glue 500 ml 23.95 39.95

Erratic® Molding Clay 100 ml 8.97 14.95

Distortion® Styling Gum 100 ml 11.97 19.95

Finisher® Shaping Hair Spray 300g 10.17 16.95

Blast™ Spray Adhesive 284g 10.77 17.95

Spiker Colorz White Styling Glue 50 mL 7.15 11.95

Spiker Colorz Red Styling Glue 50 mL 7.15 11.95

Spiker Colorz METALLIC Gold Styling Glue 50 mL 7.15 11.95

Spiker Colorz METALLIC Green Styling Glue 50 mL 7.15 11.95

Spiker Colorz Blue Styling Glue 50 mL 7.15 11.95

UNIT PRICE

VERO K-PAK COLOR®

Vero K-PAK Age Defy 74 mL 7.45

Vero K-PAK Color® 74 mL 6.45

Veroxide® 10 / 20 / 30 / 40 Vol. 950 mL 6.99

Base Breaker 59 ml 5.95

Vero K-PAK Glaze™ No-Lift 950 mL 10.10

VeroLight Off-Scalp Lightening Powder 1 lb. 24.95

VeroLight Off-Scalp Lightening Powder 2 lb. 47.95

VeroBlue On/Off Scalp Lightening Powder 1 lb. 24.95

Vero K-PAK Crème Lightener 300g 14.95

Vero K-PAK Lift® Crème Lightening Booster 60g 5.39

Vero Stainless Haircolor Stain Remover 118 mL 7.50

VERO K-PAK COLOR INTENSITY

Semi-Permanent Crème Colors 118 mL 6.45

VERO K-PAK CHROME™

Vero K-PAK Chrome 60 mL 5.75

Vero K-PAK Chrome No-Lift Activator 950 mL 6.99

COLOR ACCESSORIES

NEW! Age Defy Swatchbook 45.00

Vero K-PAK Color System Premium Swatch Book 90.00

Vero K-PAK Resource Guide 13.95

Vero K-PAK Quick Reference Resource Guide 6.95

Vero K-PAK Color System DVD 4.95

Vero K-PAK Modular Mixing Bowl 6.95

Vero K-PAK Brush 3.50

Vero K-PAK Narrow Brush 3.50

Vero K-PAK Tech Apron 37.99

Vero K-PAK Client Cape 24.95

SALON UNIT SUGG. + EDLP RETAIL

NEW K-PAK WAVES

Reconstructing Waves Acid 4.50 7.95

Reconstructing Waves Extra Body Acid 4.50 7.95

Reconstructing Waves Thio-Free C/T 4.50 8.95

Reconstructing Waves Thio-Free N/R 4.50 8.95

Reconstructing Waves Alkaline N/R 4.50 7.95

Reconstructing Waves Alkaline C/T 4.50 7.95

UNIT PRICE

JOICO OPENER KITS

Styling Salon Opener 199.00

Salon Opener 599.00

K-PAK Opener 699.00

UNIT PRICE

JOICO MERCHANDISE

Joico 2 sided salon banner 29.99

Joico Roll Comb 2.00

Joico Clips 5.99

Joico Flat Iron Tension Comb 9.99* Suggested salon price when purchased in dozens. Prices subject to change without notice. Available while supplies last. Promotions expire December 31st, 2013. Joico reserves the right to correct any print or illustration error. + Every day low price with minimum purchase of 12. ©2013 Joico Laboratories, a division of Piidea Canada Ltd., Pointe-Claire, QC H9R 5N3

JOICO PRICE LIST 2013

SEMI-PERMANENT CRÈME COLOR

DEMI-PERMANENT CRÈME COLORSULFATE-FREE

CONTINUED

SULFATE-FREE

SULFATE-FREE

PERMANENT CRÈME COLOR