Joseph PorcelliChief Executive Neighbor

Neighbors for Neighbors, Inc.

A nonprofit 501c3

857-222-4420@NeighborTweet

JosephPorcelli.com@JosephPorcelli

WHAT IS NEIGHBORS FOR NEIGHBORS?

501c3Boston18 Networks

ENABLES PERMISSION TO CONNECT

Provides multiple entry points / lowers barrier to engage

Network says it is OK to reach out

PROVIDES SOUNDBOARD FOR VOICES

Honors those who did the work before and empowers those doing the work today

Network lets anyone share and everyone listen

CREATES SPRINGBOARD FOR ACTION

Moves people from discussion to making things happen

Network lets anyone create and everyone participate

NEIGHBORS FOR NEIGHBORS

HISTORY & FUTURE

2004: Started organizing in response to crime March 2008: Started Jamaica Plain (Boston) pilot social network September 2009: Launch with Boston Mayor 2010: Your city or town…

BUILD A TOOL FOR EVEYONE

Make it easy for everyone to collaborate Enable others to self organize without centralized leadership Reduce frustrations and increase satisfaction

HOW WE ARE UNIQUE

Neighborhood centric Community generated Connect neighbors to each other where they are Connect neighbors and government to each other

KEY DIFFERENCES

Facebook and Twitter- People you already know

- About anything in the world

- Online

Facebook and Twitter- People you already know

- About anything in the world

- Online

Neighbors for Neighbors- People you may not know

- Only about neighborhood

- Online and Offlline

Neighbors for Neighbors- People you may not know

- Only about neighborhood

- Online and Offlline

PLATFORM: BUILT ON “NING”

Robust Features: Almost everything we wanted without having to build it or pay hefty fees

Allows control of brand: Customizable to our look and feel

Hosted Solution: We focus on building the network, they focus on building the platform

MAYOR’S LAISON

Approach people: meet residents where they are

Post blog: neighbors read

Reply and Comment: builds individual relationship by leaving comments on walls

Send blast to entire network: reach everyone immediately

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BOSTON POLICE SUPERVISOR

BENEFITS

Monitor: what people are saying and not necessarily reporting

Build Trust: be known as a resource and ally

Facts: ability to communicate the facts and dispel hearsay.

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EMERGENCY PREPAREDNESS - CERT

Barriers: lack of relationships

Goal: engage with many using little time or resources

Neighborhood Solution: instant access to thousands from a trusted source

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NEIGHBORHOOD ZONE GROUPS

CrimeReports.com: get data and organize

Members/Neighbors: meet near neighbors

Discussions: block parties, yard sales, potlucks

Targeted: send messages to specific zones

BEECHER PARK

2005 2009

PEOPLE LOVE IT

“This is awesome”

Compare last three months to the same period last year 407% increase in visitors 543% increase in pageviews

Explosive expansion Grew from 1 to 18 neighborhoods Expansion only limited by capacity

GOVERNMENT & COMMUNITY TOGETHER

Provides multiple entry points / lowers barrier to engage

Honors those who did the work before and empowers those doing the work today

Moves people from discussion to making things happen

NEXT STEPS

Our Vision: The Neighbor Movement Create partnerships with governments and community groups to connect and empower neighborhoods everywhere

Your Vision… We want to plan, build, implement, train and manage networks for your communities

Joseph PorcelliChief Executive Neighbor

Neighbors for Neighbors, Inc.

A nonprofit 501c3

857-222-4420@NeighborTweet

JosephPorcelli.com@JosephPorcelli