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Journal of Applied Corporate Finance WINTER 2002 VOLUME 14.4 The Revolution in Corporate Risk Management: A Decade in Innovations in Process and Products by Christopher L. Culp, CP Risk Management LLC and The University of Chicago

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Page 1: Journal of Applied Corporate Finance€¦ · 1. C. L. Culp, The ART of Risk Management: Alternative Risk Transfer, Capital Structure, and the Convergence of Insurance and Capital

Journal of Applied Corporate Finance W I N T E R 2 0 0 2 V O L U M E 1 4 . 4

The Revolution in Corporate Risk Management: A Decade in Innovations in Process and Products

by Christopher L. Culp, CP Risk Management LLC and The University of Chicago

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8JOURNAL OF APPLIED CORPORATE FINANCE

THE REVOLUTION INCORPORATE RISKMANAGEMENT:A DECADE OFINNOVATIONS INPROCESS AND PRODUCTS

by Christopher L. Culp,CP Risk Management LLC andThe University of Chicago*

orld War I, most historians agree, couldeasily have been prevented. It was thecalamitous byproduct of overreaction,miscommunication, and plain bad luck.

But as the risk management revolution hasunfolded over the last decade, the result hasbeen “convergence”—convergence of various per-spectives on risk management once divided byextreme differences in vocabulary, concepts, andmethods; convergence of organizational processesfor managing an extraordinary variety of risks;convergence of risk management products of-fered by hitherto completely separate industrieslike insurance and capital markets; and, finally,convergence of risk management with the questfor the corporate holy grail of optimal capitalstructure.

At the center of this convergence maelstromis a fairly recent development called alternativerisk transfer (“ART”). In my new book on thesubject,1 I define ART as the large and growingcollection of “contracts, structures, and solutions”provided by insurance and/or reinsurance com-panies (a group henceforth referred to as “insurancecompanies” or “insurers”) that enable companies totransfer or finance some of their risks in non-traditional ways. So defined, ART forms representthe foray of the insurance industry into the corporatefinancing and capital formation processes that wereonce the near-exclusive domain of commercial andinvestment banks.

W

*The author is grateful to Don Chew, J. B. Heaton, Philippe Planchat, AngelikaSchöchlin, Astrid Schornick, and Tom Skwarek for their comments on earlier drafts.The usual disclaimer applies, and all remaining errors are the author’s alone. Inparticular, the views expressed here do not necessarily represent those of CP RiskManagement or any of its clients.

1. C. L. Culp, The ART of Risk Management: Alternative Risk Transfer, CapitalStructure, and the Convergence of Insurance and Capital Markets (New York:Wiley, 2002). Parts of this article draw heavily on this book.

But once the spark was thrown into the powder kegat Sarajevo, the chain of events that became TheGreat War was set in motion.

When economic historians get around to tellingthe story of the corporate risk management revolu-tion of the 1990s, they will reach a similar conclusion.The explosion in popularity of “enterprise-wide” riskmanagement in the early ’90s need not have hap-pened—or at least not the way it did. The spark inthis case was provided by sensational press accountsof the “great derivatives disasters,” which in turnprompted hasty, ill-advised reactions by companiesanxious to avoid the fate of Barings and Procter &Gamble. Thus, rather than evolving gradually andmethodically, the corporate risk management revo-lution of the ’90s got underway in a disorganized, adhoc fashion, producing a curious amalgam of policiesand procedures with no clear link to the corporatemission of maximizing value. Focused myopically onloss avoidance and technical risk measurement issues,the resulting risk management programs often borelittle resemblance to the predictions (or certainly theprescriptions) of finance theorists.

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9VOLUME 14 NUMBER 4 WINTER 2002

To discuss risk management in a corporatefinance context is still considered odd by some. Yet,as I argue in my new book—and as a handful offinance academics have suggested for well over adecade2—to discuss optimal corporate financingand capital structure without taking account of riskmanagement opportunities is quite likely to lead toserious inefficiencies in how a firm manages risk orraises funds—if not both.

As I also argue in this article, a comprehensiveapproach to corporate finance must begin with a riskmanagement process and strategy that aims explic-itly at maximizing the value of the firm. Then, inexecuting that strategy, management must considerthe full range of available risk management products,including new risk finance products such as “contin-gent capital” and “finite risk” contracts along withwell-established risk transfer instruments like inter-est rate and currency derivatives. And because thatrange today encompasses both new and establishedproducts provided by insurance companies as wellas commercial and investment banks, a comprehen-sive approach to corporate finance thus meanstaking account, and full advantage, of the conver-gence accomplished in the last decade. To someobservers, particularly finance academics, suchconvergence has seemed slow in coming. Butnow that it has arrived, companies like Michelinand United Grain Growers that have adopted sucha comprehensive approach will attest that there isno going back.

This article attempts to survey the last decade ofinnovations in risk management, from risk manage-ment as a process to risk management products, withemphasis throughout on the confluence of riskmanagement and corporate finance. We begin witha discussion of where things stood before the seriesof financial scandals and disasters in the early 1990s.Specifically, we review different perspectives on riskmanagement that, until the 1990s, happily co-existedin the almost eerily independent spheres of theoryand practice. Next we discuss the forces of conver-gence that have worked together to unify thesedisparate risk management perspectives and prac-tices in the last ten years. The remainder of the articlethen describes some of the most important innova-tions, first in risk management as a process and thenin risk management products.

RISK MANAGEMENT BEFORE 1990—IN THEEYE OF THE BEHOLDER

Until the early 1990s, most people seem to haveadopted the same approach to defining risk manage-ment that Justice Potter Stewart took when facedwith the task of defining pornography: “I don’t knowhow to define it, but I’ll know it when I see it.” Toan environmental scientist, risk management meansreducing sulfur dioxide emissions or preventinghazardous chemicals from making their way into thefood chain. To a healthcare professional, risk man-agement means analyzing the tradeoff betweendeaths caused when drugs like Thalidomide comeon the market too soon and deaths that result whendrugs like penicillin are kept off the market byconservatism, delays, and overregulation. To a fi-nancial executive, risk management implies a rangeof concerns, from making the correct risk adjustmentto the discount rate in a capital budgeting problemto protecting the principal invested in a pensionplan. The lack of clear understanding about what riskmanagement entails led to a seemingly chaoticvariety of perspectives on risk management prior tothe revolution of the 1990s.

“Non-Financial” vs. “Financial Risk”

Until the 1990s, the idea that people woulddiscuss “financial” and “non-financial” risks at thesame time was nothing less than heretical. A financialrisk is the possibility that certain events can unex-pectedly and adversely affect a firm’s financialperformance, whether by reducing its net asset valueor cash flows, or by lowering its reported earnings.The best-known and most widely managed forms offinancial risk are market, credit, and liquidity risk.But there are clearly other risks of a more “physical”nature that can also have a financial impact. And thistendency of risk categories to overflow their boundshas forced the financial and non-financial risk worldsto bump up against one another in often uncomfort-able ways.

Consider, for example, the Exxon Valdez disas-ter in 1989. When the captain ran the ship agroundin the Prince William Sound, causing the largest oilspill in history, the damage to Exxon included notonly the costs of environmental clean-up and civil

2. See, for example, D. Mayers and C. W. Smith, Jr., “On the Corporate Demandfor Insurance,” Journal of Business Vol. 55 (1982), and C. W. Smith, Jr., and R. M.

Stulz, “The Determinants of Firms’ Hedging Policies,” Journal of Financial andQuantitative Analysis Vol. 20, No. 4 (1985).

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and administrative liability, but also the potentialimpact of the oil loss on the company’s existing oilhedges—without the oil itself, any hedge suddenlybecame an outright position and thus a major sourceof risk. Needless to say, the effect of the Valdezincident on Exxon’s hedge ratios was hardly a matterof concern for environmentalists intent on savingwater fowl; but it also meant little or nothing to thecompany’s legal and insurance staff. The two disci-plines—finance and insurance—had almost no com-mon ground.

As the above example is meant to suggest, afinancial risk can be defined as any event that canreduce a company’s value, cash flow, or earnings.Now let’s compare that definition to the three othercategories of risk most familiar to insurance theoristsand practitioners:3

Peril: a natural, man-made, or economic situationthat may cause a personal or property loss;

Accident: an unexpected loss of resources arisingfrom a peril; and

Hazard: something that increases the probabilityof a loss arising from a peril.

In the parlance of insurance, when a badoutcome occurs, it is no longer a type of risk—at thatpoint, it becomes a loss. In the case of the Valdezdisaster, the risk of an oil spill was thus both a periland a financial risk. The disaster itself was anaccident, the hazard in question was the captain’sapparent penchant for alcohol—and in every waythe risks translated into a loss.

For a long time, the world of perils, accidents,and hazards was an actuarial and physical world,whereas the world of financial risk was the provinceof accounting and finance. Expertise in one worldimplied a near total lack of expertise in the other. And

this division of risks into “insurance” and “financial”was reflected not only in major differences in thetraining, expertise, and conceptual approach ofindividuals, but in the near-total separation of twoentire industry groups—industries that, as peopleeventually recognized, were performing a similareconomic function.

“Capital Markets” vs. “Insurance”Perspectives on Risk Management

Until the 1990s, the worlds of capital marketsand insurance were about as far apart as Mozart’sVienna and the Nashville of the Dixie Chicks. Eventhe basic vocabularies used by participants in theseareas seemed like two distinct languages. Classicalinsurance deals with perils, hazards, and accidentsand is populated by people who use terms like“retrocessionaires” and “funded retentions” and “at-tachment points.” Financial risk has been the domainof treasurers and traders familiar with concepts like“duration,” “convexity,” “delta,” and “gamma.” Andto this day, most college and graduate insurancetexts pay at most cursory attention to financialinstruments while best-selling finance texts regularlyfail even to mention insurance.

But on closer inspection, the actual productsoffered by the two industries are not that different.Consider the simple example of a firm that purchasesfire insurance for its headquarters building. Supposethe building is initially worth $A and the firm buysinsurance with a policy limit up to $C. The solidcolored line in Figure 1 depicts the value of thisinsurance contract to the company, net of thepremium paid for the policy. An options user wouldimmediately recognize that the payoff indicated by

3. See, for example, J. F. Outreville, Theory and Practice of Insurance (Boston:Kluwer, 1998).

FIGURE 1FIRE INSURANCE AS AVERTICAL SPREAD

Val

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Net

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Property Value

C A

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the solid colored line is exactly the same as theterminal payoff of a short “vertical option spread”written on the value of the firm’s property—that is,a long put struck at $A and a short put struck at $C.

Traditional insurance contracts are character-ized by several important features, one of which isthat the purchaser of insurance must have an “insur-able interest”—that is, the purchaser must sustainsome economic loss in order to receive compensa-tion under the contract.4 The firm in Figure 1 has aninsurable interest in its headquarters office buildingbecause it sustains direct and material damage froma fire. But there is a potential “moral hazard” problemthat stems from the fact that the payout on insuranceis based on actual damages sustained, and thatactions taken by the insured party are not perfectlyobservable by the insurer. Once insured, the firmmay take fewer or less costly precautionary mea-sures to reduce fire hazards, invest too little in firerisk management, or, in the extreme, burn downits own building.

To mitigate moral hazard, insurers includeterms like co-payment or co-insurance provisionsand deductibles. Figure 2 shows how these featuresalter the payoff structure (and hence the incentives)of the insured from the straight insurance policyshown in Figure 1. If the building is worth $A and theinsurance has a deductible of $D, the insurance isakin to an out-of-the-money vertical spread. And ifthe insured party must pay a certain percentage (callit α%) of all damages above $(A–D) and up to limit$C (that is, an α% co-insurance provision), then theinsurance is equivalent to a short vertical option

spread comprising α long puts struck at $(A–D) andα puts sold at $C.

The insurance and option spreads are trulyidentical, however, only if the options are alsowritten specifically on the value of this firm’s prop-erty.5 Most derivatives transactions are not writtenthis way and instead involve an optionable interestrather than an insurable interest. This means that therisks transferred in a derivatives contract need not berisks to which the derivatives counterparties arenaturally exposed. In a typical pay fixed/receiveLIBOR interest rate swap, for example, the fixed-ratepayer need not have a natural exposure to risingLIBOR as a pre-condition for doing the swap. IfLIBOR rises relative to the fixed swap rate, the fixed-rate payer is entitled to a net payment from the swapcounterparty regardless of whether the fixed-ratepayer has sustained any economic damage from theinterest rate increase. This would be impossible in atraditional insurance contract.

Because the payments on derivatives areoptionable and generally not based on specificeconomic losses sustained by specific firms, deriva-tives counterparties need not worry about moralhazard. But the benefit of vanquishing moral hazardis attained at the cost of introducing basis risk.Because most derivatives and traditional capitalmarket solutions have payments based on marketindexes, the payment on the derivatives contractmay not be perfectly correlated with the exact risk itsuser is trying to hedge.

The distinction between an insurable and anoptionable interest is a critical one that separates

4. This requirement originally was intended to distinguish insurance contractsfrom gambling. Especially with the proliferation of financial instruments excludedfrom anti-gambling laws through provisions other than insurable interest require-ments, the insurable interest issue has become progressively less important overtime. See, for example, C. A. Williams, M. L Smith, and P. C. Young, RiskManagement and Insurance, 7th ed. (New York: McGraw-Hill, 1995), R. Phifer,

Reinsurance Fundamentals: Treaty and Facultative (New York: Wiley, 1996), andOutreville, op. cit.

5. Note that property ownership is not the key driver here, but rather the directconnection of the loss the property owner takes with the indemnity offered throughthe insurance contract.

FIGURE 2FIRE INSURANCE WITH ADEDUCTIBLE ANDCO-INSURANCE

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Property Value

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Straight InsuranceWith Deductible DWith Deductible D andCo-insurance

ART forms represent the foray of the insurance industry into the corporate financingand capital formation processes that were once the near-exclusive domain of

commercial and investment banks.

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traditional insurance and the risk managementproducts offered in the capital markets. But therisk management process a firm undertakes todecide which solution makes sense should be thesame regardless of which products are ultimatelychosen to manage the exposure. Only vocabularyand culture continue to separate two industrieswhose outward differences have long obscuredtheir common function. But, as we shall seebelow, all that is changing.

Risk Management “Process” vs. “Products”

In addition to the gaps in corporate risk man-agement stemming from differences in the type ofrisk and the industries supplying the risk products,still another chasm made it hard to reconcile differentperspectives on risk management: the rift betweenrisk management as a process and risk managementas products. The extent of this separation could beseen most clearly in the distance between the worldsof corporate strategy and financial trading. Riskstrategists were forever trying to define risk manage-ment in terms of business processes like corporategovernance, information production and commu-nication, product development, and management ofcustomer relations. To traders, however, risk man-agement was mainly just a code word for markettiming and hedge ratio calculations.

For companies developing a risk managementprogram, neither a process nor a product orientationis likely to prove disastrous. But, as I will arguebelow, a company’s product choices should followlogically from its process. Unfortunately, companiesprior to 1990 that failed to grasp this logic alsogenerally lacked a common and consistent frame-work for answering questions like the following:

How do I choose from among several similar riskmanagement products?

Should my reason for managing risk affect theproducts I use?

Are substitutes for external risk managementproducts available either on my balance sheet orin the context of my broader corporate financingdecisions?

A “process,” according to the American Heri-tage Dictionary, is a “series of actions, changes, orfunctions that bring about a result.” In the case of riskmanagement, the desired result is that the risks towhich a company is actually exposed are the sameas the risks to which the firm’s security holders wantand expect the firm to be exposed.6 Like mostbusiness processes, this is an active and dynamicexercise that is never “complete” in any meaningfulsense. Changes in the firm’s assets and liabilities orchanges in prevailing market conditions can easilycause a firm’s actual risk profile to deviate from its“risk tolerance,” making the risk management pro-cess an essentially continuous one. But even so, acompany’s risk management process can be viewedas having several distinct stages:7

Identification of all material “natural” risk expo-sures—that is, those financial and non-financial risksto which the firm’s primary businesses naturallyexpose the company;

Risk retention decision by the firm’s securityholders (or, more precisely, their representatives, thetop managers and directors);

Measurement or quantification of the firm’s actualrisk exposures for comparison to risk tolerances;

Monitoring and reporting deviations between ac-tual risk exposures and risk tolerances;

Actions, processes, and systems required to con-trol deviations between the firm’s actual risk expo-sures and its tolerances; and

Oversight, audit, tuning, and re-alignment ofrisk management as a continuous process—thatis, regularly ensuring that the process accom-plishes what it is supposed to and ensuring thatthe objectives of the process remain consistentwith security holders’ objectives.

The Retention Decision. One aspect of thisprocess merits a bit more attention—namely, decid-ing which exposures to transfer and which to retain.A key part of this process requires companies toseparate their risks into “core” and “non-core” risks.The former are those risks that the firm is “inbusiness to take,” whereas the latter are risks thefirm has no clear perceived comparative advantagein bearing. For each company, this classification

6. Throughout this article, a firm’s optimal investment and financing policiesare presumed to have the goal of maximizing the market value of the firm, whichis the same as maximizing the combined wealth of the firm’s security holders. Thisis not the same as maximizing shareholder or stakeholder value—either of whichcan be shown to be suboptimal and unstable in a long-run equilibrium. See E. F.Fama, “The Effects of a Firm’s Investment and Financing Decisions on the Welfare

of Its Security Holders,” American Economic Review Vol. 68, No. 3 (1978), and M.C. Jensen, “Value Maximization, Stakeholder Theory, and the Corporate ObjectiveFunction,” Journal of Applied Corporate Finance Vol. 14, No. 3 (Fall 2001).

7. For a much more detailed discussion of the different parts of this process,see my earlier book, The Risk Management Process: Business Strategy and Tactics(New York: Wiley, 2001).

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may be different, thus underscoring the importanceof a formal determination by a firm’s board of whatthose core risks are.

Consider, for example, a trucking companywhose financial risks include both rising gasolineprices that reduce operating margins and risingmetals prices that increase the cost of replacementparts. The firm is naturally exposed to both fuel andmetal price risks, but its management and board(again, as representatives of its security holders) mayconclude that good management of the fleet—whichis part of the core business—can keep the demandfor metal parts under control. Accordingly, the firm’srisk management strategy might dictate a focus onfuel price risk while leaving metal price risk tooperating managers. As this example is meant tosuggest, most of the risks that are explicitly ad-dressed in the firm’s risk management process arelikely to be non-core risks. But in some casesmanagement will decide to manage core risks aswell, especially when such risks expose the firm tothe possibility of financial distress.

For those risks the firm chooses not to bear,there are two alternatives. First, the firm can transferthe risk to another participant in the market, eitherby selling or securitizing assets or liabilities, or byusing derivatives and other hedging instruments.Alternatively, the firm can neutralize the risk usingtechniques such as balance sheet or operationalhedging, structured notes (including commodity-and currency-linked debt), and risk controls.8

Another critical component of a firm’s retentiondefinition concerns whether or not to secure ad-vance funding for any losses resulting from risks thefirm retains. To draw on insurance terminologyagain, an unfunded retention is a retained risk forwhich any losses are financed as they are incurred,whereas a funded retention involves the allocationof specific funds to specific expected losses. If fundsare allocated to losses based on a price negotiatedbefore the loss occurs, the funds are called pre-lossfinancing. Funds can also be obtained to financelosses from a specific risk but on variable priceterms, in which case the firm has arranged post-loss financing.9

THE CONVERGENCE DECADE

In the wake of the derivatives disasters in theearly 1990s, suggestions and formal proposals forreforming corporate risk management policies andprocedures came quickly from all quarters. Somewere constructive, but most were not. On thepositive side, industry groups like the InternationalSwaps and Derivatives Association and “The Groupof Thirty” published recommended best practices inrisk management that gave some badly neededuniformity to an extremely disparate field. Lesshelpful, a large number of regulators, legislators, andmedia commentators were lying in wait for the nextfinance scandal to replace the Milken/Boesky witchhunt that was at long last subsiding. The “evils ofderivatives” and the need for draconian risk manage-ment became the new populist rallying cry.

As a consequence, the first part of the 1990s wasmore crisis management than risk management.Many companies jumped headlong onto the riskmanagement bandwagon, more out of fear—both oflosses and crusading politicians—than because therisk management process actually made sense as partof an overall corporate strategy to increase firmvalue. Many corporations hastily installed (oftenoutrageously priced) value-at-risk (VaR) systems, forexample, without paying much attention to howsuch systems fit their specific business requirements.Quite a number of my non-financial clients thatpurchased such software ended up putting it back onthe shelf. They learned the hard way that althoughVaR could be quite useful in helping dealers priceexotic options and measure daily trading risk, itwas of limited use (and in some cases positivelymisleading) for non-financial corporates attempt-ing to manage exposures in less liquid marketsover longer time horizons.

Complicating matters was the sudden hugedemand for risk management professionals andtechnicians generated by political and regulatorypressure. What was needed at the beginning of the1990s was greater integration between classicalinsurance and capital markets risk management, butwhat emerged was yet a third category of risk

8. As an example, if British Airways expects a larger amount of dollar/sterlingrisk to arise on its expected U.S. ticket sales than its security holders want to bear,the company can (and does) issue dollar-denominated debt to help neutralize thatexposure. See C. L. Culp, D. Furbush, and B. T. Kavanagh, “Structured Debt andCorporate Risk Management,” Journal of Applied Corporate Finance Vol. 7, No. 3(Fall 1994).

9. For a discussion of when pre-loss financing makes sense and when it doesnot, see Chapters 9-13 of N. A. Doherty, Integrated Risk Management (New York:McGraw-Hill, 2000).

Many non-financial companies learned the hard way that although VaR could bequite useful in helping dealers price exotic options and measure daily trading risk,

it was of limited use (and in some cases positively misleading) for managingexposures in less liquid markets over longer time horizons.

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manager often better trained in physics than eco-nomics. Fueled by the need many boards felt to “bedoing something,” the risk management focus wentstraight to issues that were purely technical innature—what distributional assumptions to make,how to model time-varying correlation matrices, andthe like. Although useful in many risk managementapplications—especially at financial institutions withrapidly changing exposures in traded financial in-struments—little thought and effort was devoted toharmonizing corporate risk management practicewith the corporate objective of value maximization.

But this would begin to change over the nextfive years. The sheer amount of money being pouredinto risk management—reports of “chief risk offic-ers” being hired for more than a million dollars a yearwere not unusual—ensured that corporations andacademics alike would begin the struggle to plantrisk management on a more solid foundation ofcorporate finance and business strategy. With thetechnology of risk measurement now firmly in theirgrasp, the question then became how to use such riskmeasurement in a manner consistent with the firm’sbusiness and risk management strategy—the ques-tion that should have come first.

Convergence in Risk Management as anOrganizational Process

One direct outgrowth of publications like theGroup of Thirty report was the widespread establish-ment by active derivatives dealers of independentrisk management units that were segregated from“front office” risk-taking activities. But even withinthe realm of financial risk, these early risk manage-ment units were responsible mainly for market riskmanagement—for example, administering a set oftrading limits based on some analytical measure ofmarket risk. This was the primary function of the so-called “middle office.”

Slowly but surely, many financial institutionsbegan to recognize that analytical risk measurementrequirements alone created considerable economiesof scope from merging market and credit riskmanagement. The obvious next step was to measureand coordinate the management of all of a company’smajor risks in a manner consistent with the funda-mental business objectives of the firm.

Enterprise-wide risk management, or ERM, aimsto consolidate and integrate both the process bywhich a firm manages its risks and the risks that aretargeted in that process. Arthur Andersen usefullydefines ERM as

a structured and disciplined approach [that] alignsstrategy, processes, people, technology and knowl-edge with the purpose of evaluating and managingthe uncertainties the enterprise faces as it createsvalue….It is a truly holistic, integrated, forward-looking and process-oriented approach managingall key business risks and opportunities—not justfinancial ones—with the intent of maximizing share-holder value for the enterprise as a whole.10

There are four basic differences betweenERM and other less formal, more ad hoc ap-proaches. First, ERM seeks to consolidate expo-sure types not just across financial risks but alsoacross non-financial perils and hazards. In sodoing, ERM seeks to differentiate between corerisks and non-core risks—and, as part of thatprocess, between those risks in which the firm hassome perceived comparative informational ad-vantage and those where it views itself as no betterinformed than other market participants.

A second distinguishing feature of ERM is thatit involves viewing all risks facing a companythrough some form of common lens, such as thatprovided by risk measurement frameworks like VaRand RAROC (risk-adjusted return on capital, dis-cussed in more detail below). But at a more generallevel, ERM implies the ability of management totransform the chaotic variety of financial instrumentsinto an orderly array of related—and in somerespects interchangeable—tools for accomplishingthe firm’s overarching risk management goals. Fromthis vantage point, what matters is not whether a riskis best managed through “swaps,” “insurance,” or“trading limits,” but whether the company’s resultingenterprise-wide risk exposure conforms to the risktolerances of its security holders and, in the process,enables the firm to minimize its cost of capital.

A third characteristic of ERM is its attempt toconsolidate the risk management process organiza-tionally across systems, processes, and people. Inother words, the “enterprise-wide” in ERM refers not

10. J. W. DeLoach, Enterprise-Wide Risk Management (London: FinancialTimes-Prentice Hall, 2000), p. 5.

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just to a company’s view of the risks it is facing, butalso the degree of coordination and consolidationwith which the firm manages those risks.

Finally, enterprise-wide risk managers are con-stantly looking for more integrated risk managementproducts and solutions. Capital and insurance mar-kets have been converging over the last decade onboth the demand and supply sides. On the supplyside, an investment banker might solicit a once-unheard-of meeting with the head of a corporation’scaptive insurance company instead of its chieffinancial officer (CFO). At the same time, severalreinsurance companies now boast of relationshipswith corporate CFOs that are deeper than those mostCFOs now have with their derivatives dealers. Onthe demand side, corporations with a growingERM focus are increasingly seeking one-stopshopping for their risk management solutions,prompting insurance and reinsurance companieslike AIG and Swiss Re to offer earnings per shareinsurance, and derivatives participants likeGoldman Sachs and Lehman to set up licensedreinsurance subsidiaries.

Convergence on a Common Theme—Capital Structure Optimization

The recent trend toward convergence in riskmanagement processes and products across differ-ent lines is much more fundamental than just grow-ing similarities among institutions or the progressiveintegration of once separate markets like swaps andEurodollar futures strips. The real convergence—theone that underlies and to a great extent is driving theothers just discussed—is the integration of corporatefinance and risk management. As I suggested at theoutset of this article (and as Prakash Shimpi demon-strates in the article that follows this one), a companyintent on finding its value-maximizing capital struc-ture cannot do so without first assessing its majorrisks and determining, at least to a first approxima-tion, its plan to transfer or retain (and perhaps pre-fund) them.11 By the same token, a company’s riskmanagement policy, particularly its productchoices, will generally have to be coordinatedwith its financing decisions, including the designof its securities.

At the most basic level, the company’s capitalstructure decision is where corporate risk manage-ment converges with the theory and practice ofcorporate finance. After all, instead of transferring agiven risk, a company can simply issue more equityto absorb the larger expected losses. And instead ofusing a risk financing product, a firm can borrow theold-fashioned way by issuing new debt or arranginga line of credit. In a very real sense, most risk transferproducts are thus synthetic equity—and risk financ-ing can be viewed as synthetic debt.

The challenge confronting today’s CFO is thusto maximize firm value by choosing the mixture ofsecurities and risk management products and solu-tions that gives the company access to capital at thelowest possible weighted cost. Corporations andsuppliers of capital and risk management productsincreasingly recognize that the quest for optimalcapital structure and the design of a risk managementprogram are often driven by the same underlyingeconomic considerations. And as we shall see later,the rising demand for products that allow firms tomanage their risks and their capital at the same timeis in large part responsible for the development ofthe rapidly evolving ART market.

ADVANCES IN RISK MANAGEMENTAS A PROCESS

Let’s now turn to some of the major advances inrisk management as an enterprise-wide process overthe past decade. Although there have been countlessincremental improvements in many aspects of theprocess, our focus here will be on major innovationsthat have strengthened the entire process.

Risk Management Should Aimto Increase Value

The most fundamental change in the process ofcorporate risk management has been the growingrecognition that risk management must contribute tothe overarching corporate goal of value maximization.But this begs the question: how does risk manage-ment increase value? In the M&M world of perfectcapital markets that many of us were introduced to inbusiness school, corporate risk management was

11. See Prakash A. Shimpi, Integrating Corporate Risk Management (NewYork: Texere, 2001), as well as the article in this issue that draws heavily on Chapter3 of the book.

A company intent on finding its value-maximizing capital structure cannot do sowithout first assessing its major risks and determining, at least to a first

approximation, its plan to transfer or retain them.

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largely a matter of indifference to the company’sstockholders. Because such investors could diversifyaway the risks associated with fluctuations ininterest rates or commodity prices simply by hold-ing well-diversified portfolios, they would not paya higher P/E multiple (or, what amounts to the samething, lower the cost of capital) for companies thatchose to hedge such risk. So if hedging was unlikelyto affect a firm’s cost of capital and value, then whydo it?

Two decades of theoretical and empirical workon the issue of “why firms hedge” have produced anumber of plausible explanations for how riskmanagement can increase firm value—that is, howit can increase the firm’s expected cash flows evenafter taking account of the costs of setting up andadministering the risk management program.12 Sum-marized briefly, such research suggests that riskmanagement can help companies increase (or pro-tect) their expected net cash flows mainly in thefollowing ways:13

By reducing expected tax liabilities when thefirm faces tax rates that rise with different levelsof taxable income.

By reducing the expected costs of financial distresscaused by a downturn in cash flow or earnings, ora shortfall in the value of assets below liabilities.Although such costs include the out-of-pocket ex-penses associated with any formal (or informal)reorganization, more important considerations arethe diversion of management time and focus, loss ofvaluable investment opportunities, and potentialalienation of other important corporate stakeholders(customers, suppliers, and employees) that can stemfrom financial trouble.

By reducing potential conflicts between a company’screditors and stockholders, including the possibilitythat “debt overhang” results in the sacrifice ofvaluable strategic investments.

By overcoming the managerial risk aversion that(in the absence of hedging) could lead managersto invest in excessively conservative projects toprotect their annual income and, ultimately, theirjob security.

By reducing the possibility of corporateunderinvestment that arises from unexpected deple-tions of internal cash when the firm faces costs ofexternal finance that are high enough to outweighthe benefits of undertaking the new investment.

As this list suggests, value-increasing risk man-agement has little to do with dampening swings inreported earnings (or even, as many academics havesuggested, minimizing the “variance” of cash flows).For most companies, the main contribution of riskmanagement is likely to be its role in minimizing theprobability of costly14 financial distress. In this sense,the optimal risk management policy may be one thatprovides a kind of insurance against “worst-case”scenarios or, to use an actual insurance term,“catastrophic” outcomes. And even when the com-pany has relatively little debt, management maychoose to purchase such catastrophic insurance toprotect the company’s ability to carry out the majorinvestments that are part of its strategic plan. In theprocess of insuring against catastrophic outcomesand preserving a minimal level of cash flow, com-panies will generally discover that they can operatewith less capital (or at least less equity capital)than if they left their exposures unmanaged. Andto the extent that hedging proves to be a cheapsubstitute for capital, risk management is a value-adding proposition.15

Besides economizing on a firm’s use of capitalwhile protecting its strategic plan, there is anotherpotentially value-increasing application of risk man-agement—one that has largely escaped the attentionof finance theorists. Increasingly, companies are alsorecognizing that the expertise required to reducetheir own catastrophic risks can sometimes beleveraged into opportunities to increase expectedrevenues. Such revenues come not from taking openpositions in financial markets, but from the riskmanagement unit’s ability to provide (and even sell)other valuable products and services without chang-ing the net risk exposure of the firm.

The Risk Management Unit as a “Service Bu-reau.” Having incurred the costs of setting up a riskmanagement process and infrastructure, companies

12. In principle, risk management can also reduce the firm’s cost of capital.For example, managing risk can lower the capital cost for a partnership whoseshareholders have most of their own wealth tied up in the firm.

13. See Part I of Culp (2001) for a reasonably thorough summary of the differentmajor theories, including some not explicitly mentioned here.

14. As the italics are meant to suggest, the possibility of financial distress isnot necessarily value-reducing for all firms; in fact, for mature companies with large

and stable operating cash flow and limited investment opportunities, highleverage, which of course raises the probability of financial distress, is likely to bea value-increasing strategy by reducing managers’ natural tendency to spend (andthereby waste) excess cash flow.

15. For an example of how insurance has the potential to reduce a company’scost of capital, see Prakash Shimpi’s article in this issue.

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whose risk management units rely on diverse valu-ation and risk measurement models may discoverthat those units can function as an internal “servicebureau” that provides financial modeling capabilitythroughout the firm.16 As one example of the kind ofanalysis that some risk units now can and do provide,many companies evaluate business opportunitieswith value-based management (VBM) concepts likeeconomic value added (EVA) and shareholder valueadded (SVA). The systems required to measure EVAand SVA are essentially just large cash flow forecast-ing and risk-adjusted discounting systems, which arealmost certainly already housed in a comprehensiveERM risk measurement system. Also found in manyERM systems are tools for capital budgeting, risk-adjusted capital allocation, capital structure optimi-zation, and scenario analysis that the firm’s riskmanagement unit could make accessible to otherparts of the firm.

The Risk Management Unit as an Internal“Bank.” Some companies have also discovered thatsignificant efficiency gains can be achieved—bothwithin and outside the internal risk managementprocess—by allowing the risk management unit tofunction as a type of internal treasury department, or“internal bank,” for the business units of the firm. Insuch arrangements, Treasury is still responsible forexternal finance, but risk management increasinglytakes care of the analytical service and financialproduct demands of business units for internalfinancial transactions.

Such risk management-cum-internal bankingunits also typically offer their analytical services toother business units, including risk managementproducts and solutions. Mirroring risk control trans-actions, for example, are often executed between therisk unit and individual business units before beingexecuted by and between the risk unit and anexternal counterparty like a swap dealer. This en-ables all risks to be transferred from the businessunits to the internal bank, which in turn gives theinternal bank the comprehensive view of and controlover the firm’s total risks that are necessary toachieve enterprise-wide exposure management andportfolio-based risk measurement and control.

The trend in this area seems to be confinedmainly to non-financial corporates, including com-

panies like Novartis, ABB, Michelin, and Siemens. Inthe case of ABB (and several other firms whosenames I’m not at liberty to disclose), risk units thatserve as internal banks have also begun to offerexternal banking services. Both capital structure andbanking products like letters of credit and riskmanagement products like derivatives are routinelysupplied to outside customers of the firm. In somecases, these external banking divisions also provideadvisory services to customers in the area of risk andtreasury management.

Why a Firm Manages Risk Should Affect How

From a practical standpoint, risk managementcan add to firm value when the risk managementprocess is aimed at protecting value, cash flows, orearnings—but not usually all three at once. Hedgingto reduce expected taxes is an earnings-basedstrategy, for example, while hedging to prevent ashortfall of assets below liabilities is value-based.And hedging to reduce underinvestment stemmingfrom prohibitive costs of external finance is designedto ensure minimal levels of internal funds.

Finance theorists, to be sure, have long main-tained that the value of the firm is linked directly toits cash flows. And a firm’s earnings are basically justits operating cash flow with the appropriate account-ing rules overlaid. But despite the close relations ofthese three measures, they can be quite differentwhen viewed through a risk manager’s eyes. Thedifference between value on the one hand and eitherearnings or cash flows on the other, for example, isat bottom the difference between a stock and a flow.The value of the firm is its value at any specific pointin time; the cash flows or earnings of a firm occurover some interval of time. As some firms have learnedthe hard way, controlling one of these variables doesnot always mean controlling the other.

Increased corporate awareness of the linkagesbetween why risk is managed and how it should bemanaged has been one of the major advances in therisk management process over the last decade. Acompany’s underlying rationale for risk manage-ment—that is, its understanding of how risk manage-ment is expected to add value—should in turninfluence key aspects of the firm’s risk management

16. See C. L. Culp and P. Planchat, “New Risk Culture: An Opportunity forBusiness Growth and Innovation,” Derivatives Quarterly Vol. 6, No. 4 (Summer2000).

Value-increasing risk management has little if anything to do with dampeningswings in reported earnings. For most companies, the main contribution of risk

management is likely to be its role in minimizing the probability of costlyfinancial distress.

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approach, including how it distinguishes betweencore and non-core risks and what measure offinancial condition serves as the basic building blockfor the rest of the risk management process. As oneexample, a multinational corporation intent on main-taining sufficient cash flow to carry out its strategicinvestments is unlikely to hedge with futures, whichare marked to market at least daily and thus canactually increase cash flow volatility even whilelocking in net asset value and earnings.

Consistency in Risk Measurement Methods

As we saw earlier, one major reason for therapid growth in risk management “as a disciplineunto itself” was the explosion of research on riskmeasurement and the use of summary risk measuresas the basis for reporting, monitoring, and controlsystems. Progress over the past decade in thetechnology of risk measurement and reporting hasbeen impressive, both for specific risk types as wellas across different exposures.

Market Risk. A major byproduct of the earlyyears of the risk management revolution was thewidespread adoption of forward-looking measuresof market risk that express potential losses in termsof their probabilities. Such measures have been usedto supplement, if not replace, less reliable riskmeasures such as static risk sensitivities like durationor the net interest income gap. Easily the mostpopular forward-looking market risk measure isvalue-at-risk (VaR) (or its flow equivalent, cash flow-at-risk (CaR)). Apart from the adoption of VaR andrelated risk measures, most advances in market riskmeasurement have been methodological improve-ments. Notable among such advances are betterparameter estimation methods for volatility andcorrelation used in the parametric normal VaRimplementation, better “primitives” for use as prox-ies of actual positions, the use of “extreme valuetheory” (to take account of the possibility of low-probabilility, catastrophic events) for summary risk

measurement,17 and the use of non-parametric meth-ods for loss measurement.18

Credit Risk. Significant advances have alsobeen made within the area of credit risk measure-ment. In commercial banking applications, the coreof any credit risk measurement model has alwaysbeen expected loss.19 Traditional transactional mod-els define expected loss for any asset as the productof three terms: the expected default rate (DR) of anobligor, the expected loss (net of recoveries) in theevent of default, and the potential credit exposure(PCE). Numerous improvements have been made inthe past decade in the measurement of each of theseterms. Two examples of such improvements arereasonably advanced credit scoring models andanalytical models for DR estimation (including mod-els that allow the DR to “migrate” across ratingchanges rather than remain constant)20 and option-theoretic approaches for modeling the PCE of deriva-tives.21 The last decade has also seen the developmentof portfolio measures of credit risk that capture interac-tions between the components of expected loss thatwere traditionally treated as independent.22

Operational Risk. The International Swaps andDerivatives Association, British Bankers’ Associa-tion, and the Risk Management Association all defineoperational risk as “the risk of loss resulting frominadequate or failed internal processes, people, andsystems or from external events.”23 Interest in “oprisk” measurement has grown significantly since thepromulgation in 1999 of a major revision in the BaselCapital Accord for banks. Among other things, theproposed revision creates a “whole capital charge”that reflects all the major risks facing banks, includ-ing op risk. On the one hand, the attempt to measureop risk seems to indicate greater integration betweenfinancial risk and classic insurance perils and haz-ards. On the other hand, the current preoccupationwith measuring op risk has led some to contend thatmore attention is paid to modeling op risk for its ownsake than to managing op risk, which is arguably allthat matters.

17. See, for example, F. M. Longin, “From Value at Risk to Stress Testing: TheExtreme Value Approach,” Journal of Banking and Finance Vol. 24 (2000).

18. See, for example, Y. Aït-Sahalia and A. W. Lo, “Nonparametric RiskManagement and Implied Risk Aversion,” Journal of Econometrics Vol. 94 (2000).

19. See C. Matten, Managing Bank Capital (New York: Wiley, 2000).20. See M. Crouhy, D. Galai, and R. Mark, “A Comparative Analysis of Current

Credit Risk Models,” Journal of Banking & Finance Vol. 24 (2000).21. See, for example, C. W. Smithson, Managing Financial Risk (New York:

McGraw-Hill, 1998).

22. For surveys of the major advances in credit risk measurement, see J.B.Caouette, E. I. Altman, and P. Narayanan, Managing Credit Risk (New York: Wiley,1998), M. Ong, Internal Credit Risk Models (London: Risk Books, 1999), A.Saunders, Credit Risk Measurement: New Approaches to Value at Risk and OtherParadigms (New York: Wiley, 1999), D. Shimko, Credit Risk: Models andManagement (London: Risk Books, 1999), and M. Crouhy, D. Galai, and R. Mark,Risk Management (New York: McGraw-Hill, 2001).

23. International Swaps and Derivatives Association, British Bankers’ Associa-tion, and Risk Management Association, Operational Risk: The Next Frontier(December 1999).

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Integration across Risks. In addition to ad-vances in measuring and summarizing specific risktypes, the last few years have also seen significantattention paid to consolidated measures of riskacross types. Much of the interest in integrated riskmeasures can be attributed to the growth in corpo-rate adoptions of ERM. Enterprise-wide risk mea-surement, after all, is a virtual necessity for enter-prise-wide risk management. In addition, the desireby some firms to use risk measurement as theprimary basis for explicitly tying internal capitalallocation to capital structure has been a furtherimpetus for integration in measures of differentrisk types.

Several portfolio-based measures of credit risk,for example, attempt to express credit exposure ina VaR-like fashion. And in some cases, risks havebeen explicitly integrated into a VaR framework,such as liquidity risk-adjusted VaR (L-VaR), a riskmeasure that reflects both market risk and the risk ofwidening spreads associated with selling an assetduring illiquid market conditions.24

But far and away the most popular of the risk-based capital allocation systems are those thatcome under the name of RAROC, or risk-adjustedreturn on capital.25 RAROC is the expected neteconomic profit of a business line or activitydivided by its economic capital at risk (CaR). Neteconomic profit is generally defined as the ex-pected revenues of a business unit less expectedcosts and expected losses arising from that busi-ness line. CaR is a measure of the capital necessaryto support all risks that are associated with thatbusiness line’s expected economic profit.

In order for RAROC to prove useful, CaR mustbe an integrated risk measure. Although somecompanies use measures like VaR as a measure ofcapital at risk, this does not work particularly well inallocating capital to, say, a lending business, wherethe major risk is credit risk. A much more compre-hensive risk measure is required. As interest inintegrated risk measures like CaR continues to rise,methodological improvements will doubtless con-tinue to follow, as happened in the ’90s first withmarket risk and then with credit risk.

Risk Control without Financial Instruments

A sound and comprehensive system of internalcontrols based on the risk exposures associated withthe firm’s assets and liabilities can go a long waytoward keeping firms within their risk tolerances.Before the 1990s, firms often misconstrued thisprescription as a call for internal controls on specificfinancial instruments, such as pre-trade authoriza-tion requirements. And the derivatives policies setup in response to the derivatives disasters of the ’90sactually compounded the problem. More aptly called“anti-derivatives policies,” such policies had theeffect of depriving risk managers of the hedgingbenefits of derivatives without actually helping tocontrol the risks associated with derivatives use. As theshareholders of companies like Procter & Gamblelearned to their dismay, financial institutions are ca-pable of creating virtually any kind of synthetic deriva-tive to circumvent product-specific trading limits.26 Andthus, as ERM momentum gradually replaced deriva-tives paranoia, companies began to realize that theirinternal controls should focus on controlling exposuresrather than products whose names change and whoseeffects on firm value, cash flows, and earnings areimpossible to infer from terminology alone.

The risk-adjusted capital allocation that is per-haps the most important output of a RAROC systemcan also be used to help companies keep their riskswithin the established tolerances. But if the numberof non-financial corporate users of RAROC as a riskcontrol tool has grown significantly in recent years,financial institutions continue to be by far the largestuser group—one that includes Bank of America,27

BankAustria, HypoVereins Bank, First Union, andCanadian Imperial Bank of Commerce.

ADVANCES IN RISK MANAGEMENTPRODUCTS

Now let’s turn to new risk management prod-ucts. Rather than attempt to cite every new instru-ment developed in the last ten years, we focus hereon several major themes in the product innovationsof the 1990s.

24. For a discussion of this and other related risk measurement extensions,see P. Jorion, Value at Risk (New York, McGraw-Hill, 2000), and Crouhy, Galai, andMark (2001), op. cit.

25. Alternatively, some focus on return on risk-adjusted capital. For a gooddiscussion of alternative capital measures, see Matten, op. cit.

26. Even in the case of actual derivatives like notional interest rate swaps,embedded options often make such instruments much riskier than the name“swaps” would suggest. See Chapters 13, 14, and 22 of Culp (2001), op. cit.

27. See E. J. Zaik, G. Walter, G. Kelling, and C. James, “RAROC at Bank ofAmerica: From Theory to Practice,” Journal of Applied Corporate Finance Vol. 9,No. 2 (Summer 1996).

Financial institutions are capable of creating virtually any kind of syntheticderivative to circumvent product-specific trading limits. And thus as ERM momentum

replaced derivatives paranoia, companies began to realize that their internalcontrols should focus on controlling exposures rather than products whose names

change and whose effects on key variables are impossible to inferfrom terminology alone.

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“Equitized” Risk Transfer Products

When a company is seeking to reduce theexpected costs of financial distress or reduce theunderinvestment costs of debt overhang,28 it canissue new equity. But given the costs associated withequity offerings, the firm may instead choose to usederivatives to manage certain major financial expo-sures—an action that, as we saw earlier, can reducethe firm’s need for equity capital. But if these twoapproaches are similar in effect, they are not exactequivalents. Equity will absorb losses arising fromany risk, whereas risk transfer products are usuallyaimed at one or two risks, such as commodity priceor interest rate fluctuations. Issuing equity, more-over, results in an immediate inflow of paid-incapital, whereas risk transfer products effectivelyprovide what amount to options on paid-in capital—that is, the firm receives the funds only in specificcircumstances, such as the decline of LIBOR belowthe fixed rate in a pay floating/receive fixed swap.

One of the most important risk managementproduct trends of the last decade has been theincreasing popularity of “equitized” risk transferproducts—products that have some of the distinc-tive features of an equity issue that are notgenerally found in conventional risk products.Examples can be found in the worlds of bothderivatives and insurance.

Total Return Swaps. In the first half of thedecade, the market for credit derivatives—over-the-counter transactions that effectively allow compa-nies or investors to transfer credit risks—went fromvirtually nothing to a notional amount outstanding ofaround $40 billion.29 By the end of June 2001,notional amounts of credit derivatives outstandinghad exploded to almost $700 billion.30

One of the most popular types of credit deriva-tives is called a total return swap (TRS). In a TRS, afirm pays a fixed financing spread over LIBOR inexchange for receiving LIBOR plus all the incomeand the change in value on some underlying asset(s)or portfolio. The cash flows can be based on a

representative index (like the Citibank loan index)or, provided the two parties to the swap can agreeon an objective, clearly specified measurementmethod for the change in value of the asset(s), onactual income and values.31

Intended to help firms manage the risk of eitheran actual default or a downgrade on the referenceasset (or assets), the “total return” nature of a TRSmakes the transaction economically equivalent to asale of the asset. That is, the TRS removes all the riskand all the return of an asset in exchange for a fixedpayment based on the expected income on the asset.And in the sense that it effectively provides fundingin the case of a credit loss, a TRS can be viewed asproviding a synthetic new equity issue.32

Multi-line Integrated Risk Management Poli-cies and Earnings Per Share Insurance. Multi-line, orintegrated, risk management products (also called“IRM”) are a type of alternative risk transfer productdesigned by insurance (and reinsurance) providersin a specific effort to target corporate customerspursuing ERM. They provide combined coverage forall the risks an institution may wish to bundletogether under the same aggregate limits and de-ductible—risks like interest rate and professionalindemnity that normally would be insured or hedgedseparately. In an IRM policy, losses arising from anyof the individual risks can be used to satisfy thedeductible and make a claim against the aggregatepolicy limit.33

The idea behind IRM programs is that acompany that measures and manages risks on anenterprise-wide basis may find it economical tomanage its net exposures with an enterprise-widerisk management product. The basic reason isthis: Because losses on different risks (for ex-ample, casualty and interest rate) will be imper-fectly correlated over time, the total amount ofcapital required to support all the risks in oneprogram will typically be less than the capitalrequired to support each risk in a separate policy.

Sometimes replacing a series of individualpolicies with a single IRM program results in less

28. Underinvestment in this context is a result of the agency costs of debt. SeeS.C. Myers, “The Determinants of Corporate Borrowing,” Journal of FinancialEconomics Vol. 5 (1977).

29. A. S. Kramer, Financial Products: Taxation, Regulation, and Design (NewYork: Aspen Publishers, Inc., 2001).

30. Bank for International Settlements, Press Release: The Global OTCDerivatives Market at End-June 2001 (20 December 2001).

31. A TRS thus represents one of the very few derivatives whose payment maybe based on actual economic values of one of the firms’ assets, hence resemblingan insurable interest.

32. For a numerical example, see my forthcoming article in this journal, “TheEconomics of Contingent Capital,” Journal of Applied Corporate Finance Vol. 15,No. 1 (Spring 2002, forthcoming).

33. The discussion of the IRM of United Grain Growers later in this issue byScott Harrington, Greg Niehaus, and Kenneth Risko provides an illustration of thispoint.

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coverage in the catastrophic layers for certain risks.For example, if a company has six risks insured upto $300 million each and a seventh risk insured upto $1 billion, the IRM policy likely will have anaggregate limit of less than $1 billion. Although thesenumbers appear to suggest that the firm now has a“gap” in its coverage, the aggregate deductible andlimits will be set to cover the firm’s desired retentionon a portfolio basis and thus reflect the recogni-tion that all risks will not result in losses at thesame time.34 Thus, in a well-structured IRM, ap-parent gaps in coverage are not gaps at all, butrather efficiency enhancements that prevent capi-tal from being parked idly in one risk silo whenit could be covering a loss in another (or returnedto shareholders).

Although multi-line programs can cover as fewas two risks,35 they can also be comprehensiveenough to provide earnings per share (EPS) insur-ance. Examples are the Commodity-Embedded In-surance (“COINSM”) and STORMSM programs pro-vided by AIG Risk Finance (which helped AIG winRisk magazine’s 1999 Alternative Risk ManagementHouse of the Year award) and the Structured FinanceEPS management program of Swiss Re. By includingessentially all the major risk exposures that a firmfaces, EPS insurance functions as a very closesubstitute for an infusion of equity. Any time EPS fallsbelow a trigger (set relative to some deductible), thefirm essentially obtains capital to cover that shortfallon pre-loss terms.

But despite the theoretical appeal of IRM pro-grams, their track record has been marked by severalnotable failures. When Honeywell merged withAllied Signal, for example, an assessment ofHoneywell’s IRM program (covering its insuranceand foreign exchange risks) revealed that Honeywellwould have paid less overall if it had insteadpurchased separate insurance policies and engagedin conventional hedging solutions to address itsexchange rate risk. The program was thus dis-mantled, as was Mobil Oil’s IRM program in 1999—and for the same reasons. Utah-based petrochemicalcompany Huntsman claims it opted not to buy anIRM product because its silo-by-silo coverage with30 different insurers was simply cheaper.

But if IRM programs successfully bundle risksand involve set attachment points that reflect thecorrelation across those risk types, why are theymore expensive? Part of the explanation, of course,is that insurers generally set premium as an “actuarialprice” plus a “load.” The former is the “true price” ofthe cash flow bundle; the latter reflects the insurer’scost of hedging or reinsurance. So, although IRMprograms may involve actuarial prices that are lowerthan the sum of the component policies’ actuarialpremiums, the problem is likely to come in thehedging costs built into the load. Especially when anIRM program includes financial risks, the insurer willrarely retain 100% of the loss exposure across allrisks. But if the insurer cannot hedge its underwritingrisks on the same portfolio basis it offers to custom-ers, the cost to the insurer of hedging will be the sumof the premiums of the risk transfer solutions for eachrisk managed separately—thus wiping out the actu-arial cost savings. In other words, many IRM prod-ucts merely push the unbundled pricing problemback one level.

Despite such setbacks, however, some multi-line policies have proven successful as of this date.Union Carbide recently renewed a major multi-lineIRM product, and both Mead Corp. and SunMicrosystems claim to have saved more than 20% byconsolidating their numerous risk transfer policiesinto a single structure.36 This suggests that theproviders of these policies either retained a bigchunk of the risk, thus avoiding the hedging coststhat render such programs uneconomic, or hadmuch lower hedging costs than their customers.

Other multi-line success stories can be attrib-uted to situations where the primary benefit of anintegrated policy is optimized coverage rather thanreduced costs. For example, Winnipeg-based UnitedGrain Growers (“UGG”) was concerned that weather-related risks could adversely affect its grain volumeand hence its revenues. Working with the insurancebroker Willis, UGG entered into a three-year dealwith Swiss Re that effectively provides coverage ofcredit, counterparty, weather, environmental, inven-tory, property/casualty, and grain price risk. The keyprovision in UGG’s policy (as discussed by ScottHarrington, Greg Niehaus, and Kenneth Risko later

34. The purveyors of IRM products—such as Swiss Re’s Multi-line Aggregatedand Combined Risk Optimization (“MACRO”)—emphasize that a key to theirsuccess is careful analysis of clients’ actual loss experiences and risks, which in turnleads to “optimal” limits and deductibles.

35. For a discussion of a range of different multi-line policies, see Culp (2002),op. cit., and Shimpi, op. cit.

36. Gerling Global Financial Products, Inc., Modern ART Practice (London:Euromoney Institutional Investor, 2000).

The idea behind IRM programs is that a company that measures and manages riskson an enterprise-wide basis may find it economical to manage its net exposures with

an enterprise-wide risk management product.

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in this issue) is one that effectively guaranteespayments from Swiss Re whenever UGG’s grainshipments—and hence its expected earnings andcash flow—fall below a level deemed necessary toprotect the company’s ability to make strategicinvestments. As the UGG case illustrates, IRMproducts can be appealing because they allowcompanies to tailor their capital planning to theirown risk profile.

The Appeal of Risk Finance

The 1990s also saw significant growth in riskmanagement products aimed at helping companiesfinance their retained risks on pre-loss terms ratherthan transferring those risks.37 Pre-loss risk financemakes particular sense for firms seeking to avoidunderinvestment problems that can arise when ashortage of internal funds is accompanied by highexternal financing costs.38 Under these circumstances,39

rather than engaging in a risk transfer or an expensivenew equity issue, the firm could issue new debt orarrange committed letters of credit before a lossoccurs—or it could choose risk financing products.40

Risk finance can be secured either throughderivatives or ART forms. Income swaps, for ex-ample, can be used to exchange one stream of cashflows for another stream that is approximately equalin present value terms but with different timing. Anincome swap can convert a pool of assets payinginterest semiannually into a quarterly cash flowstream—or it may be used to convert a pool payinginterest on an Actual/365 bond-equivalent basis toan Actual/360 money market basis. Credit andmarket risk on the assets are not borne by the swapcounterparty; the transaction affects only the timingof cash flows on the reference asset(s), and the swapdealer’s only risk is that timing risk.

Before the 1990s, the principal way for compa-nies to pre-fund losses was through the use ofinternal reserves, earmarked funds, self-insurance,or wholly owned insurance affiliates known as“captive” insurance companies. Captives deservespecial mention since several of their features—including limited risk transfer, shared participationin any premium investment income, and premiumrebate in the event of a favorable loss experience—are also found in most of the alternative risk transfer(ART) products created in the ’90s. What’s more, thecaptive itself has evolved into more flexible forms ofrisk finance, including vehicles like rent-a-captivesand protected cell companies.41

More recently, the insurance industry has devel-oped specific products known as “finite risk” prod-ucts and structures designed to help companiesfinance losses from retained risks.42 For example,“loss portfolio transfers” (LPTs) are used by compa-nies like Johns Manville and Hanson/Beazer tomanage the timing risk of a known liability forwhich reserves have already been set aside. Evenif the reserves are equal to the expected liabilityin present value terms, the firm still bears the riskthat losses arrive faster than the reserves grow invalue. To address that risk, the firm cedes both itsreserves and its liability up to the amount of itsreserves. If losses exceed total reserves, the firmis still on the hook, but it is now protected fromthe risk of an unexpectedly rapid loss develop-ment period.43 In sum, loss portfolio transfers arethe insurance analogues of income swaps.

Consider the following application of an LPTproduct. In a typical merger, the seller placesmoney in escrow to cover its representations andwarranties (R&Ws), and violations of those R&Wscan result in claims against the escrow account.Companies concerned that an R&W claim may

37. Doherty, op. cit., derives the conditions under which pre-loss financingis of any real benefit.

38. More precisely, underinvestment occurs when external financing costs riseat a faster rate than internal funding rates. See K. A. Froot, D. S. Scharfstein, andJ. C. Stein, “Risk Management: Coordinating Investment and Financing Policies,”Journal of Finance Vol. 48, No. 5 (1993), and K. A. Froot, D. S. Scharfstein, andJ. C. Stein, “A Framework for Risk Management,” Harvard Business Review(November-December 1994).

39. Note that this is a different kind of underinvestment problem thanin the previous section, where we saw that if a company has too much debtfor equity holders to benefit from new investments, the firm must engage inrisk transfer or issue new equity to increase its debt capacity. Otherwise, thefirm’s stockholders are likely to reject positive NPV projects because mostof the benefits of such projects go to retiring the firm’s debt. Here we considera different underinvestment problem, one involving a firm’s flow of fundsrather than the stock of its debt.

40. If the costs of external finance include adverse selection costs that giverise to a pecking order, risk finance instruments will be preferred to issuing newdebt even during periods of strong earnings. See S. C. Myers, “The Capital StructurePuzzle,” Journal of Finance Vol. 39, No. 3 (1984), and S. C. Myers and N. S. Majluf,“Corporate Financing and Investment Decisions When Firms Have InformationThat Investors Do Not Have,” Journal of Financial Economics Vol. 13 (1984).

41. See P. Wöhrmann, “Swiss Developments in Alternative Risk FinancingModels,” The European America Business Journal (Spring 1998).

42. See R. G. Monti and A. Barile, A Practical Guide to Finite Risk Insuranceand Reinsurance (New York: Wiley, 1995), and R. Carter, L. Lucas, and N. Ralph,Reinsurance, 4th ed. (London: Reactions Publishing Group in association with GuyCarpenter & Company, 2000).

43. Under several jurisdictions around the world, finite risk policies mustinvolve some amount of underwriting risk as well, in order to receive tax,accounting, and regulatory treatment as insurance.

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23VOLUME 14 NUMBER 4 WINTER 2002

scuttle an otherwise beneficial transaction caninsure their reps and warranties directly.44 Alter-natively, the firms might wish to retain that risk butinstead improve the terms on which it is financed.Escrow funds are usually given to a collateraltrustee and left to earn little more than the moneymarket rate during the M&A negotiations. But bymeans of an LPT, the escrow could instead beceded to a insurer that, besides providing explicitR&W insurance with a policy limit equal to the sizeof the escrow, would invest the funds in itsbroader, higher-yielding technical reserve portfo-lio. As in the case of most ART products, thebenefits in the form of a higher yield would besplit between the insured firm and the insurer.There would no real transfer of R&W risk, more-over, because the insurer can apply the escrow toclaims up to the escrow amount and is protectedfrom R&W claims above that amount by the policylimit. Thus, the insurer bears only the investmentrisk, but nothing else.

Two Distinctive Features of ART Forms

Having already discussed multi-line IRMs andfinite risk products, let’s now consider some of thefeatures that often distinguish such ART productsfrom more conventional insurance products andsolutions. One distinguishing feature is the under-writing of financial risks together with non-financialperils—hence the classification of IRM programs asan ART form. Two other notable differences be-tween ART and traditional insurance products arethe former’s extensive use of “double triggers” and“experience participation.”

Double Triggers. A contract is considered anART form if it contains two triggers, one of whichis the occurrence of an economic loss by theinsured; the second is in many cases tied to anindex variable independent of the insured’s per-formance and beyond its control or influence. Thesecond trigger serves to reduce the cost of insur-ance in two main ways: (1) by limiting the moralhazard problem, and (2) by limiting the range ofcircumstances in which the policy pays off, inmany cases just to situations when the firm is

expected to have a significant need for funds.Although the second trigger does not affect theamount of the payment to the insured party, itguarantees that the insured cannot access thosefunds unless something occurs that is beyond itscontrol. The insured firm is thus making a tradeoff:in exchange for a reduction in moral hazard (andthe associated savings in its insurance premium),the firm is exposing itself to “basis risk” from thesecond trigger—namely, the possibility that thespecific risk the firm is attempting to insureagainst turns out to have a low correlation with thesecond trigger. The risk here is that although therisk and the firm’s expected losses materialize, thesecond trigger fails to activate and the firm endsup “self-insuring.”

The more equity-like a risk transfer product,the greater the potential for moral hazard prob-lems and thus the greater the need for a secondtrigger. In the case of EPS insurance, for example,the moral hazard problem looms so large as to ruleout the possibility of coverage for most compa-nies. In the case of United Grain Growers dis-cussed earlier, what allayed the insurer’s concernsabout moral hazard was the existence of an indexof Canadian wheat shipments that, while highlycorrelated with the company’s earnings, was clearlybeyond the control of the insured.

In some cases, the second trigger on an ARTform is used not so much to manage moral hazardas to help isolate and target the specific mixture ofrisks being managed. In such cases, the secondtrigger helps effectively provide customers withexpanded risk coverage, which generally leads to anincrease in the premiums. But in other cases, thesecond trigger is designed in large part to lower theoverall cost of risk management to the customer. Agood example of the latter is provided by Swiss Re’sbusiness interruption (“BI”) protection program,which is aimed specifically at telecommunicationfirms attempting to protect against underinvestment.45

The policy pays out only when two conditions aremet: (1) the purchaser sustains a loss in revenue(above the deductible) attributable directly to abusiness interruption, and (2) the purchaser’s EBITDAgrowth rate falls more than a certain percentage

44. “Transactional insurance products” for M&As are discussed in T. Boundasand T. L. Ferro, “The Convergence of Insurance and Investment Banking:Representations & Warranties Insurance and Other Insurance Products Designedto Facilitate Corporate Transactions,” in Culp (2002), op. cit.

45. See D. Imfeld, “Keeping an Eye on Interruption Risk,” Alternative RiskStrategies: Special Supplement to Risk Magazine (December 2000).

The second trigger often found in ART forms typically serves to reduce the cost ofinsurance in two main ways: (1) by limiting the moral hazard problem, and (2) by

limiting the range of circumstances in which the policy pays off, in many cases justto situations when the firm is expected to have a significant need for funds.

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24JOURNAL OF APPLIED CORPORATE FINANCE

below the growth rate of an index based on othertelecom firms’ EBITDAs. If the policy pays out, itreimburses the purchaser for actual damages fromthe business interruption; but the policy pays outonly when such damages contribute to cash flowunderperformance by the insured. The second trig-ger appears designed to limit Swiss Re’s exposure tothe telecom sector because it ensures that the policyis not activated by industry-wide cash flow prob-lems, but only by the insured’s failure to stay evenwith its competitors.

Experience Participation. Unlike traditionalinsurance and reinsurance, ART forms often in-volve some profit-sharing provision that allowsthe insured and insurer to share in the risks andreturns of the transactions. The mechanics bywhich profit and loss sharing is accomplished ina particular ART form depend on the nature of thetransaction. In the case of the finite risk productsmentioned earlier, sharing is accomplished throughthe use of an experience account that tracks thepaper profits and losses on the actual underlyingdeal. Premiums paid by the insured to the insurerare credited to the account, as is interest oninvested premium reserves. Losses and variouscharges incurred by the insurer are debited fromthe account. At the end of the term, the insurer andinsured split the balance in the experience ac-count. In some programs, the present value ofexpected future investment income may also becredited against the initial premium owed, whichfurther reduces the total cost of the program.

Contingent Capital as a Risk ManagementProduct

No innovation of the last decade serves toillustrate the convergence of risk management andcorporate finance more clearly than contingentcapital. Such capital is “contingent” in the sense that,like committed bank lines of credit, it effectivelygives companies the option to raise capital (in somecases equity, in others debt) when they expect toneed it most—for example, after the occurrence ofan insurable loss and a depletion of internal funds.In this sense, contingent capital represents the newclass of insurance products that enables firms to

engage in financing and risk management decisionsat the same time.

Such products come in several different forms,most of which function like “knock-in” put op-tions on debt or equity. The “barrier” in questionis the second trigger (with the first represented bythe fact that the cost of raising capital through theoption must be lower than that available in theopen market for the insured to want to exercise it).Unlike double-trigger insurance, however, thesecond trigger on most contingent capital prod-ucts is not an index, but rather a risk or lossspecific to the purchaser of the facility. And, assuggested above, the value of such productsconsists mainly in the option it gives companiesto raise capital in difficult circumstances, gener-ally (though not always) on “pre-loss” terms.46

The best way to illustrate the design of contin-gent capital, as well as its advantages over old-fashioned lines of credit, is to focus on a specificproduct: the Committed Long-term Capital Solutions(CLOCSTM) developed by Swiss Re New Markets in1999. One recent CLOCSTM was placed by Swiss Reworking together with Société Générale (SocGen)for Switzerland’s Compagnie Financière Michelin,the financial and holding company for the well-known French tire manufacturer.

The Michelin deal is actually part bank debt andpart CLOCSTM. SocGen has granted Michelin the rightfor five years to draw on a deeply subordinated long-term bank credit facility. Swiss Re has given Michelinan option over the same five-year period to issuesubordinated debt, at a pre-negotiated fixed spread,that matures in 2012. The bank line is a classic riskfinance banking product with no second trigger. TheCLOCSTM option, by contrast, can be exercised onlywhen the combined average growth rate of GDPacross the European and U.S. markets (Michelin’smain markets) falls below 1.5% during the period2001-2003 or below 2% during 2004-2005.

The linking of the deal to low GDP growthwas done for several reasons. The first is thatMichelin’s earnings are highly correlated withGDP growth in these markets; and because GDPgrowth is outside Michelin’s control, the triggeravoids moral hazard while providing a fairlyreliable proxy for low earnings.47 Second, the firm

46. As I explore in much more detail in my book, contingent capital seems tobe a highly innovative response to adverse selection problems that give rise to a“pecking order” in the sense of Myers (1984), op. cit., and Myers and Majluf, op. cit.

47. As noted, however, most contingent capital structures do not rely on thesecond trigger to mitigate moral hazard.

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25VOLUME 14 NUMBER 4 WINTER 2002

is more likely to restructure in a low-earningsenvironment, and an infusion of fresh capitalwould facilitate any such restructuring. Third, thecontingent capital will give Michelin access toadequate funds to exploit potential acquisitionopportunities even following a transitory adverseearnings shock—that is, it enables the company toavoid underinvestment problems.

Viewed as a synthetic debt facility, the MichelinCLOCSTM structure can be regarded as a pre-lossrisk financing solution for Michelin. If both facili-ties remain undrawn, Michelin pays a commit-ment fee of 35 basis points per annum and 30 basispoints for the bank and sub-debt facilities, respec-tively. The lower arrangement fee for the sub debtoption is the direct result of the inclusion of atriggering mechanism.48

Advances in Structured Finance

As reported in a recent New York Timesarticle, Citibank, a major lender to Enron, appar-ently protected itself from a significant portion ofEnron’s credit risk by passing it on to investors incredit-linked bonds. What the article did notmention, however, was that Citibank accom-plished this risk transfer not through credit deriva-tives or insurance, but through an innovativetransaction that combines credit derivatives andinsurance with traditional securitization.49 Similarin spirit to the 1997-98 J.P. Morgan “Bistro”transactions, these “synthetic securitizations” arerepresentative of a major new trend in structuredf inance—namely, the increasing use ofsecuritization to manage risk rather than to sellassets or raise funds.

In the last several years alone, corporationsand financial institutions alike have relied onsecuritization structures to manage a wide rangeof risks, in most cases “synthetically”—that is,without the actual sale of an asset that most of usassociate with the securitization process. Risksmanaged in this manner have included the re-

sidual value risk on auto leases originated byToyota and Lexus, mortgage default risk, tradecredit default risk, and catastrophic risk.50

Beyond Plain Vanilla

A final theme of the risk management productrevolution of the ’90s has been the developmentof risk transfer and risk financing solutions forexotic risks. As the sources of financial lossesbecame more diverse in the 1990s, so too didinsurance solutions. Following the rogue trader-related losses at Barings, Sumitomo, and otherfirms, Lloyd’s syndicate SVB began offering “roguetrader” insurance that reimburses a firm for dam-ages sustained from unauthorized trading that hasbeen concealed from management. The first re-ported buyer of such insurance was Chase Man-hattan, which bought $300 million in rogue tradercover for an annual premium of $2 million.51

Op risk is also ripe for bundling into the multi-line IRM programs discussed earlier. Swiss Re NewMarkets offers several bundled op risk protectionprograms. One such program typically indemnifiesonly losses above a deductible of $50 to $100 million,but covers all losses arising from virtually any knownrisk, including unauthorized trading, professionalindemnity, electronic computer crime, and employ-ment liability. Contingent capital can also be used tohelp firms manage operational risk. For example,there is now an “op risk loss equity put” that enablesbuyers to fund any losses by issuing new securitiesat a pre-loss price.52

Other risks that insurance, derivatives, and ARTproducts can now be used to manage includeweather risk (i.e., arising from fluctuations in tem-perature and precipitation),53 bandwidth price risk inemerging telecommunications markets, water pricerisk in emerging water markets, and unusual insur-ance risks such as aborted M&A bids and naturalcatastrophe property. The number and types of riskson which risk management products can be basedseem virtually limitless.

48. For a more complete discussion of the economics of contingent capital andthe other structures these products may take, see my forthcoming article in the nextissue of this journal.

49. A special purpose vehicle set up and owned by Citibank issued credit-linked bonds to the public market that guaranteed payment of interest andprincipal as long as Enron made payments on its publicly traded bonds. But withEnron’s declaration of bankruptcy, Citibank’s SPV stopped payments to investorsand substituted ownership of Enron bonds.

50. For a discussion of Cat bonds and their role in managing catastrophic risk,see the article in this issue by Angelika Schlöchin.

51. L. Cooper, “Help Is at Hand,” Operational Risk Supplement to RiskMagazine (July 1999).

52. A. Webb, “Controlling Operational Risk,” Derivatives Strategy (January1999).

53. See A. S. Kramer, “Weather Derivatives or Insurance? Considerations forEnergy Companies,” in Culp (2002), op. cit., Gerling Global Financial Products, op.cit., and Shimpi, op. cit.

No innovation of the last decade serves to illustrate more clearly the convergence ofrisk management and corporate finance than contingent capital. Such capital is

“contingent” in the sense that, like committed bank lines of credit, it effectively givescompanies the option to raise capital when they expect to need it most.

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26JOURNAL OF APPLIED CORPORATE FINANCE

CONCLUSION

Despite starting in a most accidental fashion, therisk management revolution of the 1990s now ap-pears on an inevitable course of convergence withthe modern theory of corporate finance. Companiestoday can focus selectively on risk finance or risktransfer, use features like triggers to control the costof capital acquired through risk management prod-ucts, integrate their financing and risk management

decisions through the use of enterprise-wide prod-ucts, and replace expensive paid-in capital withcheaper sources of contingent capital that provide aninfusion of funds only when truly necessary. Suchexpanded products are likely to be beneficial, how-ever, only if a company has the right risk managementprocess in place—one in which corporate financial andrisk management decisions are no longer madeseparately, but in a fully integrated way that is clearlyinformed by the goal of increasing firm value.

CHRISTOPHER CULP

is Managing Director of CP Risk Management LLC and AdjunctAssociate Professor of Finance at The University of Chicago’sGraduate School of Business.

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