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THE JOURNAL FOR QUALITY & PARTICIPATION Winter 200414

A1996 Harvard Business Reviewarticle highlighted various

approaches most organizationstake to “managing” diversity inthe workplace. According to theauthors Thomas and Ely (1996),two paradigms continue to remainpredominant: First, diversity is a compliance issue and second,diversity is a means of gainingaccess to minority markets. Nearlya decade later, a third paradigm ofintegration is still rarely imple-mented to truly leverage diversityas a key business strategy. Whilethe shift in thinking may be slowto manifest in many organizations,those that have made the jump are

realizing real returns: increasedinnovation, reduced employeeturnover, and increased flexibilityand versatility in rapidly changingmarkets. Rather than viewing“diversity” as a business expense,integrative companies view diversityas a key strategy for reducing costsof attrition (an average of 150% ofsalary) to increasing revenues inexpanding markets and innovativedevelopment.

Current Approaches: HowLimited Thinking Limits Results

In order to consider the type ofthinking that drives “integrative”behavior, it may be helpful to

Sherryl Stalinski

In a world that naturally evolves by using

differentiation and restructuring to serve

the overall system, it seems a bit odd

that most organizations struggle so much

with balancing the need for a holistic

culture built on diverse members. This

article presents relevant theory on systems

thinking and the need for biodiversity, as

well as obstacles to integration and how

to overcome them.

Leveraging DiversityMoving From Compliance to Performance

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consider the first two predominant paradigms.According to Thomas and Ely, the first limited per-spective is the Assimilation Paradigm. This view isdriven by the basic belief that discrimination is ethicallywrong and everyone should be treated the same. Thefocus is on compliance with these basic beliefs, anddecisions and behaviors are driven by basic values ofharmony, tolerance, and equality. The implied goalsare uniformity in behavior and processes. The valuefor fairness may go beyond compliance for the sake ofavoiding negative consequences, and the results dooften promote fair hiring practices and an increase indiversity, but the limited view has its own unintentionalconsequences. Often, when diversity is managed strictlyfrom an ethical point of view, minorities may be hiredbut are expected to assimilate into the majority culture.Differences are discouraged in favor of similarity;conformity is the name of the game. Since differencesare discouraged, so are disagreements. Tensions oftenescalate and minority employees may feel distrustful tothink or behave authentically in such a culture.

The second predominant view on managing diversityis the Differentiation Paradigm. This view promoteslegitimacy and access of diverse populations and isgrounded in the basic belief that differences are good.In organizations, this paradigm enables a way toleverage diversity to access minority markets and newclients. Beyond merely tolerating differences, diversityitself is valued. There is an understanding of the benefitof specialization and cooperation. Again, the positiveresults are obvious: Markets are expanded and diversework forces are increased. With diversity encouraged,specialty areas are developed.

However, as with the Assimilation Paradigm, thereare potential pitfalls that can undermine such diversityefforts. In organizations driven by the DifferentiationParadigm, minority workers are often pigeonholed intospecialty “niches” and stereotyped by their culturalbackground. The emphasis on cultural diversity ratherthan individuality (personality, skills, thinking styles)often results in the separation of minority employeesfrom the mainstream business goals and functions.Minorities may feel used, exploited, and excluded fromwider company operations and opportunities. Often,there is a high turnover of minority employees.

Integration: Beyond Compliance to CapacityRarely, a visionary organization will adopt and

implement diversity initiatives driven by an Integration

Paradigm. This view seeks to connect diversity to thecore objectives and approaches to the organization’swork. It is driven by the basic belief that a diverse workforce is not enough; diversity must be integrated foroptimal benefit. Those beliefs instill fundamental valuefor integrated diversity and equity even when structuredoes not lend to full “equality.” There is a value foropenness, curiosity, learning about alternatives, truecollaboration, and a search for a goodness of fit amongdiverse individuals.

The resulting behaviors of these beliefs and valueslead to increased performance, retention, and innova-tion, as follows:

• The culture supports the ability to question “statusquo” and operating norms through various perspec-tives. Teams learn new approaches to tasks asindividuals draw on cultural background to drivedecision making and processes.

• Flexibility and adaptability are developed by utilizingand leveraging diverse skills and perspectives in themainstream work of the organization.

• There is increased commitment of minority staffwho feel valued for their contributions.

• Finally, there is a unity of commitment, objectives,and alignment of the organization’s goals whilesimultaneously valuing diverse approaches to them.

Moving to the Third Paradigm of IntegrationSystems research teaches us how natural systems

evolve through a process of increased differentiation andincreased organization. As a system evolves, individualparts become increasingly diverse and specialized inorder to perform specific tasks that serve the purposeof the system. As they become increasingly specialized,they also become arranged in meaningful and usefulrelationships with other components of a system. Asthis happens, a system becomes more organized andindivisible—it evolves and becomes more whole. The lawof requisite variety states that a system’s componentsmust be at least as diverse as its containing environmentin order to create sustainability and stability (Christakis,1996, 2001; Morgan, 1998). We seem to be gainingmore awareness and understanding of the necessity ofbiodiversity to sustain an ecosystem, but we really seemto be stuck when trying to apply this valuable principlewithin our organizational systems.

Hopefully, real understanding of “oneness” or“wholeness” of a group will evolve by understanding

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these principles. Yes, an organization’s culture can actin oneness as a whole—but that wholeness and onenessare best served by a diverse membership. Predominantperceptions about diversity present some challenges forour contemporary organizational settings and warrantsome reflective consideration.

Getting CulturedPhysicist and evolutionary theorist Ervin Laszlo

(1996) explains that all natural systems (ecological,biological, etc.), because of their future-seeking,evolutionary nature, revolve around certain inherentvalues: to utilize our physical environments for energyand to sustain ourselves by responding and adaptingto those environments. “You must keep yourselfrunning against the odds of the physical decay of allthings, and to do so you must perform the necessaryrepairs, including (if you are a very complex system)the ultimate one of replacing your entire system byreproducing it.” (p. 79). These are values common toall natural systems, Laszlo explains, and no systemcan deny them for too long because a reversal wouldeventually lead to increased entropy—disorganization—and inevitable decay.

Humans learn, create, and adopt additional values.Our social systems also develop values according totheir knowledge, insights, language, technology, andso on, which guide their ways of knowing, of being,and of doing. These values evolve into our humancultures. In groups, culture emerges as different waysof knowing, being, and doing that reinforce themeaning and understanding of the world and one’splace within it and reinforce and define the valuesthat support that understanding. Those values aretransmitted efficiently and effectively in groups ofhumans through their culture. Culture emerges inhuman systems as a value-guided system (Banathy1996, 2000; Laszlo, 1996) even if those values are notexplicitly defined, and most often they are not.

“Cultures are, in the final analysis, value-guidedsystems. […] Values define cultural man’s needfor rationality, meaningfulness in emotionalexperience, richness of imagination, and depth offaith. All cultures respond to such suprabiologicalvalues. But in what form they do so depends onthe specific kind of values people happen to have.”Laszlo, 1996. (pp. 75-76)

Culture is the product of individual minds expressedas shared meaning, values, and purpose within the whole

of a group. It is very often hidden and unpredictable.It can be nurtured, but not controlled. “The metaphorhelps us to rethink almost every aspect of corporatefunctioning,” Morgan (1998) notes, “including strategy,structure, design, and the nature of leadership andmanagement. Once we understand culture’s influenceon workplace behaviors, we realize organizationalchange is cultural change and that all aspects ofcorporate transformation can be approached withthis perspective in mind.” (p. 111)

Culture is a uniquely human phenomenon andwhere people gather, culture emerges. It is as inevitableas death and taxes.

Not only is culture unique to humans, we have alsoacquired the ability to discern the value of differentthings—including the value of our values themselves.We alone judge whether or not our values are of value.In early nomadic tribes, a group of people woulddiscover that by working, they were more likely tosurvive. Cooperation became valued. During theEuropean Renaissance, aesthetic purposes gained valueas evidenced by the emergence of the integration ofart into the culture. Under the influence of notoriousleaders like Genghis Khan, some cultures developed avalue for control and power, and that value had evenhigher value than life itself. Different geographic areasevolved different cultures based on values that weremost important to them. They acted on those values indifferent ways as well. Similar cultures often disagreedon how to act on the same value, evolving separatepolitical and governmental systems.

Even if a group, community, or organization iscomprised of members belonging to only one societalculture, diversity is still evident by the uniqueexperiences and ideas of each individual and by howmuch outside cultural beliefs have influenced theindividual. Different cultures readily integrate andwith modern transportation and communication,information, ideas, and knowledge pass throughcultural boundaries all the time. If knowledge or anidea passes to one particular member of a culture, itmay impact that individual’s belief system and affecthow he or she chooses to behave in various situations.If one individual survives an accident or illness, but isleft with physical disabilities, his/her unique experiencewill also impact and mold his/her personal valuesystem. The individual’s interaction and relationshipswith others in his/her social systems will have at leastsome impact.

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So we can understand that as diverse as the world’scultures are, they are comprised of equally diverseindividuals. One can imagine the potential clash ofideologies and beliefs in a social system comprised ofpeople from a variety of backgrounds, experiences,and cultures. Actually, we don’t have to imagine theconflict — most of us experience it regularly as ourcontemporary society becomes more mobile andlocal groups, communities, and organizations areincreasingly made up of people from diverse ethnic,religious, political, and socioeconomic cultures.

Obstacles to IntegrationFortunately, these differences afford our organi-

zations an unprecedented variety of knowledge, skills,and ideas that, when integrated, are capable ofachieving much more than any single individual can.It becomes easy to learn to value diversity when aunique perspective is able to bring real and significantbenefit to a particular issue or problem. However, wemust first be open to receive those perspectives. Yetlargely, our personal and cultural experiences have nottaught most of us to value these differences. In fact,most of us have learned to fear them. As individuals,we seem to hold some natural preference to be withpeople we perceive as being “like us.” After all, peoplelike us hold similar values, reinforcing for us our senseof meaning and purpose. Those who are differentmay challenge that meaning, and since the need formeaning is so fundamental, the preference is perfectlyreasonable. In some cases, however, those preferencesescalate to prejudice, which is an attitude with a closedmind. For instance, we may observe patterns ofbehavior or characteristics demonstrated by certaingroups of people and based on those observed patterns,respond or react to individual members of those groupsbased on those observed patterns, or even erroneouslyperceive patterns based on information we have acceptedfrom others.

The Anti-Defamation League of the B’nai B’rith notesthat such experiences suggest “that prejudgments maystand even when available evidence is against them.”(From a grade school social studies handout adaptedfrom Gordon Allport’s, ABC’s of Scapegoating. New York:Anti-Defamation League of B’nai B’rith.) Prejudicealone may not cause specific harm, except perhaps to limit a person’s or group’s willingness to be opento potential benefits of considering and integratingdiverse perspectives. However, as so many of us know,

prejudice sometimes leads to harmful discriminationand even violent oppression. Perhaps once we becomeaware of the nature of our differences and the potentialvalue our diversity offers, we can also finally realize thatstriving for tolerance alone is an inadequate solutionto the conflicts that arise from our differences. Unity,“oneness,” and wholeness within our social systemscan’t be equated with “sameness” under a systemsparadigm. And as reflected by Peck (1987), “Even ifone world meant a melting pot where everythingbecomes a bland mush, instead of a salad of variedtextures and flavors, I’m not sure the outcome wouldbe palatable.” (p. 20)

For those who still may be thinking to themselves,“So which is it, Stalinski? If diversity is such a goodthing, then why are you so hot to help us create sharedmeaning and work to find areas of common ground?”It’s quite simple and bears repeating: “Commonness”does not equate with “sameness.” It may not even mean“equal.” But finding and creating shared meaning andfinding common ground from which to build enablesus all to learn and grow. Our differences are not“competitive.” Even “equality” suggests a hierarchicalmindset that associates equality with sameness. Vogland Jaros (1998) suggest this is a misunderstandingand misuse of Aristotle’s “law of the excluded middle,”which they suggest has inappropriately evolved into aprinciple of “exclusivity of opposites.”

According to this principle, complex systems mustbe classified into opposing groups on the basis of onlyone (and generally not even the most important) oftheir characteristics. There are simply no possibilitiesfor anything to exist between those two groups. Thus they have to be classified in opposing groups—men/women, blacks/whites, clever/stupid, disabled/ablebodied, etc. The differences are then taken out ofcontext and exaggerated. […] It is basically incorrect toregard complex systems, which display some oppositecharacteristics as being opposites. People tend to takesuch information at face value, acting in completelyinappropriate ways. Vogl and Jaros, 1998. (p. 5)

Instead, Kathia Laszlo points out that an under-standing of systems thinking easily reconciles whatonly appear to be contradictions:

[S]ystems thinking transcends both reductionism andholism. Systems thinking implies the understanding ofthe complementarity and unity of “apparent opposites”and of the interactions that join them, instead offocusing on the competitive characteristics that exist

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between them. Therefore, apparent opposites—such asmen and women, East and West, self and other, mindand body, reason and emotion, science and spirituality,society and ecosystem—are interdependent comple-ments that can coexist in harmonious balance anddiversified unity under the systems paradigm. (2000,unpublished)

Vogl and Jaros agree, “The creative collaborationbetween two complex systems or processes havecommon and opposing characteristics. We shouldbegin teaching this important principle early in life toavoid difficulties and even disasters which stem frominappropriate applications of Aristotle’s law of excludedmiddle.” (p. 5) Just as Laszlo rightly points out thatsystems thinking transcends notions of reductionismand holism, unity in diversity transcends concepts ofcommonalties and differences.

Inclusion: Evaluating “Goodness of Fit”Finally, it seems important to reiterate the systems

perspective on the inclusion of diversity. Natural systemsdo not “keep” and “include” everything that happens tobecome a part of its internal environment. When ourbiological systems acquire a useful evolutionary quality,like an eye, it might include and integrate that quality.But if that same biological system acquires a virus, itwon’t try to keep it and integrate it. Inclusion andintegration happen when there is a “goodness of fit”between a new system element (in the case of humansystems such as our organizations, this would be a newperson or perspective) and the purpose of the systemitself. I’ve seen groups destroyed because they insist onbeing totally inclusive, to the extreme of allowingharmful influences of individuals who are not servingthe ultimate purpose of the group itself. Likewise, inthe case of an organization trying to include andintegrate values brought by the diverse perspectivesof many ethnic cultures, instead of evaluating each of these values for its relevance to the purpose of theorganization, they are included (or rejected) arbitrarily.

The choice of a group not to adopt certain culturalvalues or perspectives does not mean that an individualmember has to give up that value, only that it maynot apply in the context of a specific community. Weall belong to a multitude of interconnected socialsystems, and participation in one does not mean wehave to “give up” another. Many American familiescontinue to celebrate their former ethnic heritage

and cultural traditions but still take great pride inbeing a part of American society. It is possible tohold multiple perspectives at the same time, reflectedin the diverse cultures of which we are a part. Again,goodness of fit will determine whether this diversitycauses conflict, either on an individual internal level orwithin the cultures themselves. Learning to evaluategoodness of fit and test for congruency seems criticalto creating harmony among individual and collectiveinterconnected cultural values.

ReferencesBanathy, B. H., Designing Social Systems in a Changing World. (NewYork: Plenum, 1996).

Banathy, B. H., Guided Evolution of Society: A Systems View. (NewYork: Kluwer Academic/Plenum, 2000).

Christakis, A., “A People Science: The CogniScope™ SystemApproach,” Systems, Vol. 1, No. 1, 1996, pp. 16-19.

Christakis, A., The Dialogue Game. (Paoli, PA: CWA Ltd., 2001).

Jaros and Vogl, “Can We Achieve a Celebration of Diversity?”Patterns: Newsletter of the Systems Thinking & Chaos Theory Network,STCT Network of the ASCD (1998).

Laszlo, E., The Systems View of the World. (Cresskill, NJ: HamptonPress, 1998).

Laszlo, K., (unpublished) An E-book for Co-learners. (San Francisco,CA: Syntony Quest).

Morgan, G., Images of Organization. (San Francisco, CA: Berrett-Koehler, 1998).

Peck, S., The Different Drum. (New York: Simon & Shuster, 1987).

Thomas, D.A., and R. J. Ely, “Making Differences Matter: A NewParadigm for Managing Diversity,” Harvard Business Review,September/October 1996 (reprint #2195).

THE JOURNAL FOR QUALITY & PARTICIPATION Winter 200418

Sherryl Stalinski has nearly 20 years of leadership

experience in development, management, and

communications in both corporate and nonprofit

environments. She works with corporations and

consulting firms nationally as an organizational

development and strategic consultant, as well as

providing leadership training and executive coaching.

Patrick Stalinski, a “natural systems thinker,” with more than 30 years’

experience as a successful organizational leader, also contributed to this

article. He currently serves as director of the Aurora Now Foundation.

Contact them through their Web site: http://www.auroranow.org .