© 2013 Cisco and/or its affiliates. All rights reserved.

Cisco Meraki with FacebookJuan Montaner, Dec 2014

© 2010 Cisco and/or its affiliates. All rights reserved. 22

MR wireless access points

5 models including indoor / outdoor, high performance and value-priced

Enterprise-class silicon including RF optimization, PoE, voice / video support

Lifetime warranty on indoor APs

Feature highlights

BYOD policies

Application traffic shaping

Guest access

Enterprise security

WIDS / WIPS

Location analytics

© 2010 Cisco and/or its affiliates. All rights reserved. 33

What is Cisco Meraki WiFi with Facebook Login?

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Overview• Meraki and Facebook have collaborated to provide an integrated

WiFi sign-on platform using FacebookCompletely integrated, turnkey, and free – currently available to all Meraki wireless customers

• Allows businesses to use their Facebook Page as their splash page during WiFi sign-on

• Drives enhanced user experience, tangible business benefitsUsers can check-in and like page – seamless user experienceIncreases visibility of your businessFacebook provides aggregated and anonymous analytics from check-in data

© 2010 Cisco and/or its affiliates. All rights reserved. 55

User experience

Free WiFi in 3 easy steps

1. Connect to merchant’s wireless

network

2. Launch the browser

3. Check-in on Facebook (option to

skip)Auto check-in

Skip check-in (or use code)

Check-in Composer

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User experience

Either display option to check-in or gate access

based on code/password

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User experience

Once users check-in, they land on Facebook Page of the business

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Delivering a better user experience• No need to spend time and resources providing a

WiFi password to guests

• Self discoverable

• Intuitive flow

• No additional maintenance required

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Enable more customer connections

▪ A check-in is distributed immediately on News Feed▪ Your brand is associated with friends and their experience,

driving higher engagement

• The Facebook Page for your business is the landing page once customers connect to WiFi

• Ability to directly communicate with your customers on Facebook• Gain deeper customer insights through likes

Increase traffic to your PageIncrease check-ins

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Increase visibility of your businessCheck-ins increase discoverability through Nearby

Check-ins increase graph search ranking

The Cosmopolitan has the highest ranking due to check-ins and likes

Philz Coffee and Fuki Sushi deployed have generated a high volume of check-ins

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Increase visibility of your businessField tests of local businesses in Palo Alto

20 local businesses in the Bay Area recorded an increase of over 3X in the number of check-ins

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Deepen analytics

Check-in data provides insight on your customers:

▪ Age

▪ Gender

▪ City (origin)

▪ Language

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Deepen analytics

• Check-in data allows you to organically build a targeted audience

• Over 3X return on Facebook ad spend for targeted customers

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Summary• Enhance WiFi experience and capture value from WiFi users

Drive brand visibility – increase likes and check-insProvide social, seamless sign-on experience for end-users

• Gain valuable insights and analyticsFacebook provides Insights, Meraki provides CMX location analyticsUnderstand user demographics, dwell time

• Available todayDeploy seamlessly using Cisco Meraki cloud architecture

Thank you.