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University Inventors, Start-ups, and the Market for Judgment Entrepreneurship Education: Developing a Community of Practice Rachel Harris University of Toronto May 3, 2016

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Page 1: Judgment University Inventors, Start-ups, and the Market for · 2019-05-21 · University Inventors, Start-ups, and the Market for Judgment Entrepreneurship Education: Developing

University Inventors, Start-ups, and the Market for Judgment

Entrepreneurship Education: Developing a Community of Practice

Rachel HarrisUniversity of Toronto

May 3, 2016

Page 2: Judgment University Inventors, Start-ups, and the Market for · 2019-05-21 · University Inventors, Start-ups, and the Market for Judgment Entrepreneurship Education: Developing

Puzzle

• On one hand, the University of Toronto is a global powerhouse in a broad range of research areas. On the other hand, there is little evidence of UofT inventions in the Ontario commercial landscape.

– Same is true for Canada

– Same is true for other OECD countries, including the US outside of SV

• Failure to transform university research into products and services that benefit society

Page 3: Judgment University Inventors, Start-ups, and the Market for · 2019-05-21 · University Inventors, Start-ups, and the Market for Judgment Entrepreneurship Education: Developing

Thesis

• The primary cause for poor performance in translating regional excellence in innovation into entrepreneurial success is not lack of:

1. Ideas/IP

2. Effort

3. Capital

• Instead, the primary reason is a failure in the market for judgment

Page 4: Judgment University Inventors, Start-ups, and the Market for · 2019-05-21 · University Inventors, Start-ups, and the Market for Judgment Entrepreneurship Education: Developing

Judgment

• Prioritizing tasks (allocation of scarce resources)

• Variation in the quality of judgment:– VCs, lawyers, bureaucrats, consultants, administrators, academics, entrepreneurs

Page 5: Judgment University Inventors, Start-ups, and the Market for · 2019-05-21 · University Inventors, Start-ups, and the Market for Judgment Entrepreneurship Education: Developing

Objective

Design a seed-stage program that:

1. Reduces frictions in the market for judgment: enhances equity value creation

2. Creates a unique pedagogical environment that combines learning-by-doing with theory (economics, finance, marketing, strategy, OB)

Page 6: Judgment University Inventors, Start-ups, and the Market for · 2019-05-21 · University Inventors, Start-ups, and the Market for Judgment Entrepreneurship Education: Developing

How it Works

1. Set 3 objectivesi. Measurable deliverablesii. 8 weeksiii. Agreeable to founders

Page 7: Judgment University Inventors, Start-ups, and the Market for · 2019-05-21 · University Inventors, Start-ups, and the Market for Judgment Entrepreneurship Education: Developing

How it Works

1. Set 3 objectivesi. Measurable deliverablesii. 8 weeksiii. Agreeable to founders

2. Cut lowest performing ventures

Page 8: Judgment University Inventors, Start-ups, and the Market for · 2019-05-21 · University Inventors, Start-ups, and the Market for Judgment Entrepreneurship Education: Developing

How it Works

1. Set 3 objectivesi. Measurable deliverablesii. 8 weeksiii. Agreeable to founders

2. Cut lowest performing ventures

3. Investment

Page 9: Judgment University Inventors, Start-ups, and the Market for · 2019-05-21 · University Inventors, Start-ups, and the Market for Judgment Entrepreneurship Education: Developing

How it Works

1. Set 3 objectivesi. Measurable deliverablesii. 8 weeksiii. Agreeable to founders

2. Cut lowest performing ventures

3. Investment

4. Chief Scientists

5. MBAs

Page 10: Judgment University Inventors, Start-ups, and the Market for · 2019-05-21 · University Inventors, Start-ups, and the Market for Judgment Entrepreneurship Education: Developing

How it Works

1. Set 3 objectivesi. Measurable deliverablesii. 8 weeksiii. Agreeable to founders

2. Cut lowest performing ventures

3. Investment

4. Chief Scientists

5. MBAs

6. Business School Faculty

Page 11: Judgment University Inventors, Start-ups, and the Market for · 2019-05-21 · University Inventors, Start-ups, and the Market for Judgment Entrepreneurship Education: Developing

How it Works

1. Set objectivesi. Measurable deliverablesii. 8 weeksiii. Agreeable to founders

2. Cut lowest performing ventures

3. Investment

4. Chief Scientists

5. Business School Faculty

6. Partners

7. MBAs

Page 12: Judgment University Inventors, Start-ups, and the Market for · 2019-05-21 · University Inventors, Start-ups, and the Market for Judgment Entrepreneurship Education: Developing

2015: Double Throughput of Lab

Page 13: Judgment University Inventors, Start-ups, and the Market for · 2019-05-21 · University Inventors, Start-ups, and the Market for Judgment Entrepreneurship Education: Developing

Metrics

Goal:

Equity value after 5 years

$50m

Actual:

Equity value after 4 years

$300m

Page 14: Judgment University Inventors, Start-ups, and the Market for · 2019-05-21 · University Inventors, Start-ups, and the Market for Judgment Entrepreneurship Education: Developing

Market Signal

• Venture capitalists from the Bay Area and elsewhere now attend CDL meetings and interact intensely with CDL ventures

• Notable VCs who have attended:

Page 15: Judgment University Inventors, Start-ups, and the Market for · 2019-05-21 · University Inventors, Start-ups, and the Market for Judgment Entrepreneurship Education: Developing
Page 16: Judgment University Inventors, Start-ups, and the Market for · 2019-05-21 · University Inventors, Start-ups, and the Market for Judgment Entrepreneurship Education: Developing

MBA Course

• Most competitive course at the Rotman School to get into

• Students evaluate venture applications, interview founders, and then rank applicants

• They then apply to work with ventures and spend the rest of the year helping their ventures achieve their objectives

• Students from around the world now apply to the Rotman School specifically to participate in the Creative Destruction Lab Course

• Out of 60 students, 6 joined their science-based ventures as cofounders

Page 17: Judgment University Inventors, Start-ups, and the Market for · 2019-05-21 · University Inventors, Start-ups, and the Market for Judgment Entrepreneurship Education: Developing

Challenges

• How do we quantify the success of our MBA course?

• As our program scales (to 50 ventures and 60+ students) how do we integrate the MBA course in a way that keeps students engaged?

• With such a large cohort, how do we ensure that the relationship between ventures and MBAs is always a success?

Page 18: Judgment University Inventors, Start-ups, and the Market for · 2019-05-21 · University Inventors, Start-ups, and the Market for Judgment Entrepreneurship Education: Developing

THANK YOU