ON FRUIT DRINKs

Presented By:- Meenu Agrawal

Deepak Kumar Arya

JUICICO

Fruit Drinks

MISSION

“To be a leading producer of fruit juices based on dedication to nature, corporate and process hygiene, dynamic leadership and commitment to our partners and stakeholders

VISION“To be India’s Premier Fruit Juice Company, offering

nutritious & superior quality tasting drinks to its consumers. By 2016 we aim to it we would be the best in terms of consumer value, customer service, employee talent, and consistent and predictable growth.”

Financial Planning

• We need to initial investment in fruit drink Rs. 15,00,000• We are two partners in this business (1) Meenu Agrawal (2) Deepak Kumar Arya • Deepak Sold his property in 10,00,000. He give 5,00,000

lakhs to his partner to invest with no interest for three years, and he invest 5,00,000 of self.

• We hire plant on rent and purchase some machineries and other tools for our business and take loan of Rs.5,00,000 from SBI by showing our plant and machineries.

PLANT LOCATION

We locate our plant in Lodha,because it is near from Aligarh so we can easily get all the requirements of our business ,such as raw materials,skilled labour etc. at proper time.

Packs of our fruit drinks

JUICO

Packs Quantity Price Flavors

Paper Pack 200 ml 13 Orange,mango

Can 250 ml 19 Mix juicy

Bottle 600 ml 31 Orange, mango

Bottle 1.3 lt 53 Orange,mango

Ingredients

Fruit pulp,water,sugar,salt

FEATURS100% pure juice, Pure sugar freeNaturally fat free, Rich in antioxidants nutrients, Perfect food supplement, proper combination of vitamins and

minerals

BENEFITSIncrease energy level,Keep all day active, keep physically &

mentally fit, regulate blood circulation

SLOGAN

“PIYO HEALTHY,JIYO HEALTHY”

PRODUCT USP• Drink, produced by natural fruits• No added colour-no added preservatives

TARGET MARKETS

• All Aligarh Area’s schools, colleges, hospital canteens

• We target all the peoples of each age,because all peoples are health conscious in today life

COMPETITORSTropicana, Real Fruit, Frooti, mazaa.

ADVERTISING

• Newspaper, Hoardings, Create pages on social sites (Facebook)

DISTRIBUTION CHANNELSManufacturer

Retailer

Customer

THANK

YOU