JUNE 2010

Customer Profile: Dalbert Rivera

How long have you been surfing?I started surfing in Puerto Rico in the late 80’s when I was twelve. I bought a beat-up 6’3” Gerry Lopez Lightning Bolt board for $20 and I felt like the “Rabbit Bartholomew” of the Caribbean! A couple decades later I tried Stand Up Surfing and it was instant STOKE. It has been three years now!

What do you enjoy most about surfing?Surfing gives me the opportunity to enjoy the ocean and get in touch with the inner me. It is one of the few activities were I get to challenge nature’s raw power and get an awesome workout. Besides, even if I had a bad session, I still get out the water with a big smile.

If you had to choose just one board to ride, which would it be and why?Hands down my Sub Vector. There’s only one word to describe it: SICK! It is super fast and incredibly loose. I had it for over a month now and can’t wait for the South to get bigger to put it to the ultimate test.

What do you do for a living?I’m a Navy Diver. It is the best job in the world. I serve my country, get to travel the world, dive in the most pristine waters and get paid to do it. I know it is I tough job but somebody has to do it.

What do you do when you're not surfing or working?Since I grew up in Puerto Rico, baseball was a big part of my childhood and adolescence. I volunteer as a baseball coach for the Boys and Girls Club of Hawaii. It gives me the opportunity to give back to the community and allows me to spend extra time with my son.

How long have you been shopping at Hawaiian South Shore?I have been a customer for the last three years.

What does your board quiver consist of?I have an all S.U.P quiver consisting of a 10’6” C4 classic, 9’3” PSH Ripper, and a 9’6” C4 Sub Vector.

Have You Signed Up For Royalty Rewardssm Yet?Did you know if you join this month you would receive a $5 post card good for anything at the store? No strings attached!!! Also on your Birthday we will give you a $10 Birthday card also with no strings attached that means you can spend it on anything. This is not one of those coupons where you have to buy a certain amount to get the discount its totally free $10’s we give you to spend on anything you like. Why are we doing such a good Royalty program? We know that people like you, are very important to us and we want to make sure we can stoke you out as much as possible. Over 700 Kamaaina’s have joined and it’s only been 3 months sine we started. We have given away more than $2,500 to our members!!!! You are missing out!!! Just to let you for June we have sent out a Fathers day promotion to all our 728 members, it’s a $10 Post card, so it pays to be a Royalty Rewards member at Hawaiian South Shore.

Two ways to sign up:Go to www.hawaiiansouthshore.com/shop/Royalty-Reward OR come into the shop at 320 Ward Ave. across the street from Sports Authority. Mon – Sat 10:30 - 7:00 closed on Sundays

A couple a weeks ago I cut my shin and knee on the reef. I don’t usually tend to my cuts because I figure it will heal eventually, but after several days of surfing the injury wouldn’t heal. The water kept making the cut worse so I used a water proof Band-aid but the Band aid just came off. A friend of mine, Ryan, suggested I

use a liquid bandage and the “Nexcare” brand liquid bandage. He said last year after injuring himself he tried several brands of liquid bandages but all of them would come off in the water in just one session, but the Nexcare lasted for several days. He also said the cut seemed to heal faster, maybe because nothing was irritating it. So today after several days of surfing and the cut not healing, I went to Longs and bought the Nexcare Liquid Bandage for $8.89. Its was a lot more expensive then any other bands on the shelf but I figured being cheap would end up costing me in the long run. Since Ryan went through all the testing I might as well take his advice and get the Nexcare. I am going to use it this week so I’m hoping it will heal soon. I will let you know how the product works out. Hey... if you have any products that you think everyone out there can use, let us know and we will share it with everyone. Products like these are helpful to us surfers so email me at hawaiiansouthshore@gmail.com if you have a product you use.

Try Nexcare For Your Cuts

Hawaiian South Shore 320 Ward Ave 112 Honolulu HI 96814 Tel (808)597-9055 Mon-Sat 10:30-7:00 SUN Closed

www.hawaiiansouthshore.com

JUNE TIDES

320 Ward Ave 112 Honolulu HI 96814 Tel (808)597-9055 Mon-Sat 10:30-7:00 SUN Closed

POSTERMASTER PLEASE DELIVER BETWEEN MAY 26 - JUN 1

Not a Royalty Rewardssm Member yet? It’s Simple And FREE to join! You can earn points towards FREE stuff!

, Have You Signed Up for Royalty Rewardssm Yet?*

Check Out The June Tides*

, Learn more About Surf Indonesia*

Read Our Interview With Dalbert Rivera*

, Dick Brewer Gives Us 50 Years Of Brilliance!*

Got A Cut? Use This To Help It Heal!

Certain images become touchstones in a surfer’s mind—a combination of place, era, and a particular wave rider that resonate with meaning. And sometimes these images are not even specific photographs, but merely an idea. A Jeff Divine photo of Eddie Aikau poised on the drop at 12-foot Sunset during the Duke in 1973 exemplifies Hawaiian-style surfing—Eddie’s Bully Boy stance, his complete command of the situation. That singular image, re-enacted in 10,000 solitary moments all across the Pacific, captures the essence of Dick Brewer’s surfboards.Moving to Oahu from Long Beach, California, in 1960, Brewer became one of the premier shapers of his generation, and of generations to follow. In an era when surfers made their own boards out of necessity and from personal surfing experiences, many top riders recognized Brewer’s design prowess, which he validated in big-wave exploits across the North Shore. Buzzy Trent, Eddie Aikau, and Jeff Hakman were early devotees of Brewer surfboards, followed by Darrick Doerner, Laird Hamilton, and many of the crew at both Todos Santos and Mavericks today. Bruce Irons won the Eddie at Waimea two years ago on a contemporary Brewer gun, bringing an element of true high-

performance surfing to the big-wave arena. Though perhaps best known for his clean pintail guns for giant waves, Brewer’s contribution to the shortboard revolution cannot be overstated. His “mini-gun” designs—shorter pintails, put to famous use under the feet of riders like Reno Abellira, Jock Sutherland, and Barry Kanaiaupuni—redefined surfing in the late-’60s and well into the ’70s. His tucked-under rail configuration is often credited as the design element that allowed surfers to begin getting deep tube-rides. The mini-gun also allowed surfers to throw hooking turns in the pocket of the clean and powerful Hawaiian surf, whereas earlier boards were based on a “run for the shoulder” mentality. Bridging what he and his riders discovered, Brewer then incorporated high-performance elements like rolled vee and concaves back into his 9-foot and bigger boards, making guns that seem to gather their own momentum when paddling into huge waves.With both celebrity and underground surfers as a customer base, Brewer continues his craft to this day, having mentored a number of prominent shapers over the years as well. His brand of surfboard shaping, having come through the most dynamic eras of design change in surfing, has a base in true craftsmanship that is missing somehow in the mass-produced boards of today. “Yeah,” he says, “the shaping is very important to me,” which is a wonderful thing for surfing’s lineage, as future generations will have Brewer surfboards to refer to—touchstones at the very heart of the culture. By Christian Beamish From Surfer Mag May 2010 issue on line

The Tor-O Model (Pronounce like the fatty Tuna)

This model is a mix of the old and the new. The front half is a retro style fish with a

full nose to catch waves in any conditions. The Back half is shaped to work like a

performance shortboard, the thin rails make it turn effortlessly. The bottom is flat in the front

and has a single concave running through the tail. It lets the board flow over flat sections

and maintains a lot of speed down the line. The moon tail acts like a big tail pipe letting

the water out the back without any resistance. Good for any conditions, for intermediate to advance riders in knee high to over head waves. If you are looking for a retro board

but don’t want a sluggish, hard turning board, then this Tor-O model is your answer. Now

available in hand shaped eps epoxy. Five fin FCS for many different fin configurations.

The “Fast Model” is based off the famous Pipeliner with a pulled in nose

for performance riding. There is a slight kick in the nose and tail, but not so much that it will cause the board to push water. The slight tail rocker helps you turn quicker at the top for tighter turns. Made for small to over head

waves. Very good for reef and beach breaks.

The "Silk Model" is named for its smooth turning and glide thru the water

riding ability. Brewer reversed the blank making the nose rocker very low and the tail rocker high. The low front will make it easy to catch waves and

high tail will help you get unreal hang time.The single concave in the nose lets water just slide thru the bottom

of the board. and the Vee in the tail gives you a smooth turn. The water will flow off the tail and not release

super fast making for a silky smooth turn.

Surf the Mentawai Islands in Indonesia on a 72' long boat with all the accommodations you'll need.Three ways to book the trip or get more info

Go to www.hawaiiansouthshore.com/shop/Surf-IndoEmail us at hawaiiansouthshore@gmail.com

Or Call us Mon – Sat 10:30 – 7:00After booking a trip from us get 20% discount on all equipment (excluding surfboards)

Schedule and Price (airfare not included)Jun1 to Jun 12 10 days $2,450

Jun15 to Jun 26 10 days $2,450 - BookedJun 29 to Jul 10 10 days $2,450Jul 13 to Jul 24 10 days $2,450

Aug 10 to Aug 21 10 days $2,450Aug 24 to Sep 7 10 days $2,450 - Booked

Sep 28 to Oct 9 10 days $2,250Oct 12 to Oct 23 10 days $2,250Oct 26 to Nov 6 10 days $1,950

Surf IndonesiaOn the MV Oasis

Book it thru Hawaiian South ShoreGet a 5% Discount off the advertised price

Save up to $125 per personThe lowest price for the Oasis

Helpful Tips: Check www. surfmentawai.comEquipment To Take:Surf Boards (most people bring at least two).Extra LeashesExtra Set of Fins (FCS, Futures, etc.)Warm Water WaxReef Booties (optional)Helmet (some people where them for sun and impact protection)Lycra Rash guard (sun and coral protection)Mask, snorkel, fins, fish bag (lots of shells to collect for the women)Ding Repair kit. Seal it up well for air travel

Medical:The boat is equipped to look after emergencies. But bring basic medical supplies you might need (peroxide, Neosporin, etc.)Insect RepellentGood sunscreenSkin MoisturizerHatMosquito net - (usually would not need this because the rooms are air-conditioned and doors are always shut). Generally they anchor well away from land and mosquitoes, but we strongly recommend you play it safe.

Clothes:Light weight cotton clothing: Tee ShirtsSarongsFull coverage gear for sun and insect protectionHat with wide brimBoat shoes, hiking sandals or sneakersTwo towels and wash clothes (one towel for out of the water and one for bathing)Sunglasses with leash

Food and Drink:You might want to bring some of your favorite snacks. It is not necessary, but it might make it seem more like home.The Charter supplies 4 beers per person per day. If there is something special you might need, please let us know ahead of time. We will do the best we can to get your special drink or snack on board. We have a chef on board who is incredible. We think you will be very impressed with the food served on your trip. Breakfast, lunch and dinner are served everyday. There are always snacks and drinks available at all times.