June 8, 2020

OVERVIEW

Barrie House is a family-owned coffee roaster established in 1934

For over 85 years and three generations, Barrie House has carefully selected, blended, roasted, and packed the world’s finest coffee. Located just outside of New York City.

Leading coffee roaster proud of superior quality and consistency with all relevant certifications. Premium line of FTO coffees and signature flavors, providing craft coffees at a good value to consumers

Full in-house manufacturing capabilities for all formats (whole bean, roast and ground, single serve capsules(Keurig/Nespresso compatible)

Providing high quality branded and private label programs

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AREAS OF EXPERTISE INCLUDE:

Coffee and raw materials procurement

Roasting and processing

Blend development

Innovative flavoring

Packaging and graphics (Bi-Lingual for Canada)

Production end-to-end

SOURCE GREEN COFFEE

Single origins

Ultra-premium

Organics

FTO

Micro lots

Biodynamic farms

First year beans

FULL LINE OF COFFEE INCLUDING

Single serve capsules (K-Cups)

Espresso capsules

Fractional packs

Bagged coffee

- Whole bean or ground

- 10oz – 2½ lb.

Espresso triple pods

Cold brew pods

Allied product

Equipment

INTRO & CAPABILITIES

BARRIE HOUSE RANKED TOP 10

Barrie House is #9 producer of Fair Trade coffee in the U.S.

We have helped farmers invest over $1 million into sustainable projects.

Our support of Fair Trade ensures that the farmers who grow our coffee can build their businesses; invest in quality,

education, and community infrastructure; and improve the environment

Fair Trade Certified™ standards ensure workers have the

money needed to invest in their lives

and their work.

Fair Trade Certified™ standards ensure safe

working conditions, a healthier workforce and ultimately higher

quality goods.

Fair Trade Certified™ product sales result in additional money that goes into a worker-controlled Community

Development Fund to meet their unique social, economic, and

environmental needs.

Fair Trade Certified™ standards work to keep the planet healthy

for generations to come by prohibiting the most harmful

chemicals and taking measures to protect natural resources.

INCOME STABILITY WORKER WELL-BEING

COMMUNITY

DEVELOPMENT AND

EMPOWERMENT

ENVIRONMENTAL

STEWARDSHIP

FAIR TRADE

State of the art technology machine from Italy

High-speed production

Four corner or fin seal

Heavy duty barrier films – three- to four-ply

Ensures freshness and flavor

Protects coffee against oxygen, moisture, vapor, odor,

and other negative elements

Ethylene vinyl alcohol (EVOH) film maximizes oxygen barrier

Nitrogen flush on all packaging to minimize oxygen content

Certified Organic Nitrogen

Extended shelf life - 18 months

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BARRIE HOUSE BAG TECHNOLOGY

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Innovative, patented design for K-cups allows upwards of 30%-50% more coffee in each capsule

High-speed, fully automated production

100% Recyclable polypropylene cups with superior EVOH oxygen barrier to keep coffee fresh

Perfect grind profiling for maximum flavor and consistency

K-cup capsules can hold up to 16 grams of coffee

– Competitors average range 8 grams - 11.5 grams

Nespresso compatible capsules also available

– Holds up to 6 grams of coffee

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BARRIE HOUSE CAPSULE TECHNOLOGY

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EMOTIONAL FUELERS – 26%

• Older

• Strong emotional connection to coffee

• Heavily rely on caffeine but…

• Coffee is comforting/enjoyable

• Less importance on local, family, FTO

• TASTE EXPLORERS – 17%

• Younger, diverse

• Coffee is about the

experience and the culture

• They want tastes and flavors

• They seek FTO, small

batches, local

• Purchase premium products

COMFORT SEEKERS – 23%

• Gen X on the Coasts

• Love the coffee drinking experience

• Relaxing/comforting treat

• Makes them happy

• Don’t need the caffeine

• High quality, fresh roasted, great

taste

FUNCTIONAL FUELERS – 34%

• Younger, less affluent

• Less emotional connection, more

functional

• Coffee gets them thru their day –

awake, focused, energized

• Primary focus/need is caffeine

Coffee Category Personas Identified

BH Positioning Opportunity

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Open

Space

Certifications are Big with Consumers

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Barrie House Coffee Offering

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Three distinctive collections that appeal to our target consumer

“Premium FTO coffees at a value”, and high quality signature/seasonal

flavors

Estate Blends

Balanced and complex Fair-Trade Organic coffees developed for precise taste profile using

a variety of different beans

Single Origins

Exceptional Fair-Trade Organic coffees that highlight the tastes and attributes unique to a

specific country or region

Signature Flavors

Smooth, mild premium coffees infused with an assortment of flavors that enhance the beans

and delight the senses

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Launching Sept 7,2020

Premium Craft Coffees at good consumer value:

Estate Blends (FTO)

Single Origin Reserve (FTO)

Signature Flavors /Seasonal LTO’s

Capsules are Keurig 2.0 compatible

10oz and 2lb bags, 10 ct and 22 ct capsules

Each product identified by unique color for ease of shopping at shelf

Cold brew pods and single serve cocoas are available as well

Coming in Q3 2020: Nespresso compatible aluminum capsules

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NEW BARRIE HOUSE BAG & SINGLE SERVE LINES

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NEW BARRIE HOUSE FTO ESTATE BLEND and SINGLE ORIGIN PRODUCTS

Estate Blends (FTO)

Single Origin (FTO)

Signature Flavors Collection10 oz Bags & 10 ct Capsules

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NEW BARRIE HOUSE FALL AND WINTER SEASONAL LTO’s

Signature Flavors

Fall Flavors

Winter Flavors

Ready To Display Case

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Barrie House is excited to release a special on-trend, high-demand, cold brew pack for steeping

Cold brew can be enjoyed throughout the year, hot or cold

Contains easy-to-use, pillow-filter packs specially-blended for cold brew coffee

Contains 4 packs = 2 Pitchers

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COLD BREW

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Fair Trade Organic (FTO)Foodservice Assortment

Non-Fair-Trade OrganicFoodservice Assortment

2lb whole bean/8oz ground

Medium / Dark

Bulk capsules

(Keurig/Nespresso

compatible)

French Press

Program

2lb FTO whole bean / 8oz groundClay Avenue / Espresso Roast /Dark Mystery

Bulk Capsules

(Keurig compatible)

FTO

Fractional

Packs

Fractional Packs

(Flavored and

Unflavored)

EQUIPMENT AND SERVICE PROGRAMS AVAILABLE

Customer Specific Logo Foodservice Branding Elements

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HEROES RESERVE™ COFFEE- THE HEADSTRONG PROJECT

Our Heroes Reserve™ Coffee pays tribute to our veterans by supporting their mental health. We want to help veterans who are struggling with the stress and mental effects of service.

100% of the profits from the sale of Heroes Reserve™ Coffee will be donated by Barrie House Coffee Roasters to The Headstrong Project

www.getheadstrong.org

Light, Medium & Dark Roast

10 oz sealed bags

Perfect for seasonal promotions – Veteran’s Day, Memorial Day, Independence Day, & others.

PROUD NEW MEMBER OF NYACS

THANK YOU !

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