IMPORTANCE OF REACHING YOUR AUDIENCE

Ka Xiong

Introduction

The message should be understood and retained

Honest and straight forward information Well organized and prepared

Knowing Your Audience

Observe the audience Listen to the audience Keep eye contact Give them attention

What the Audience Wants

Retain information Be informed Put use the information Come to a solution or awareness

Verbal Communication

Informative Persuasive without having physical

contact Displays tone Descriptive

Nonverbal Communication

Bold and reliable Expressive Says a lot without saying a word Effective in retaining memory efficiently

Concise and Focused

Clear and uncluttered messages Avoid unnecessary information Reframe from using rhetorical words

http://web.ebscohost.com/ehost/pdfviewer/pdfviewer?vid=6&hid=12&sid=be8b2b7c-5f0d-4b37-8e3c-da36ad5b56fd%40sessionmgr12

Know Your Topics

Know what your topic(s) and what they are about

Don’t stray away from the topic(s) Keep it simple Have details and supportive information

to back up the claims “Meeting from Hell” video

Conclusion

Reached the audience Gave them informative information The audience has retained the information Accomplish goal

References

Costanzo, M., & Archer, D. (1991). A Method for Teaching About Verbal and Nonverbal Communication. Teaching of Psychology, 18(4), 223. Retrieved on October 28, 2010 from Academic Search Premier database.

Glenn, R. (2002). KEYS to Better Communication. Education Digest, 68(3), 4. Retrieved on October 28, 2010 from Academic Search Premier database.

Greene, H., & Greene, M. (2005). The Importance of Good Communication. University Business, 8(4), 47-48. Retrieved on October 28, 2010 from Academic Search Premier database