kapost: folio show 2011

22
The New Newsroom: The Productivity Boost for Media Toby Murdock CEO, Kapost Folio Show 2011

Upload: toby-murdock

Post on 22-Jan-2015

395 views

Category:

Business


1 download

DESCRIPTION

Kapost presentation at Folio Show 2011

TRANSCRIPT

  • 1. The New Newsroom: The Productivity Boost for MediaToby MurdockCEO, KapostFolio Show 2011

2. There is aNew Modelfor Media 3. Smaller InternalEditorial Staff 4. Larger Set ofContentContributors 5. Distributed,External 6. High Volumes ofContent 7. Right Product forAudience 8. RightEconomicsfor Business 9. Just OneProblem . . . 10. The Editors 11. Thanks!Toby MurdockCEO, KapostFolio Show 2011