karl gookey - portfolio full
DESCRIPTION
A PDF personal portfolio featuring a selection of some of my favourite pieces. I am a Freelance Graphic Designer based in and around London and Essex. My skills include branding & identity, print design and web design.I always put the needs of my clients first. I'll not only give you what you need but, if you're unsure about the process, I'll be more than happy help you along the way.Contact me for a free quote and I'll do everything I can to help you on your way!TRANSCRIPT
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Karl GooKeyDigital, Print & Web Designer
Skills: Adobe Photoshop, Illustrator, InDesign Dreamweaver (CS6), HTML, CSS, Windows, Mac, Microsoft Office, FTP, Wordpress, etc*
*Glasses owner, cheqiered shirt wearer
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BrandinGClient name:Feel Yourself Campaign
Brief:Create a design that shows not only care for Feeling Yourself and the cancer awareness cause, but also cooperation between the sexes in creating awareness for these two life-threatening illnesses.
Software: Adobe Illustrator CS6
where it appeared: Bupa Great South Run 2013, 2014 Glastonbury Festival 2013 Victorious Festival 2013, 2014 Portsmouth Beer Festival Thames Path Challenge 2014 www.feelyourselfcampaign.org Allofficialcharityadvertisingand
merchandise.
James White Photography
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VeCtor illuStrationproCeSS:During my years freelancing for clients across the globe, I got the chance to create arangeofvectorillustrations.Theprojectsranged from images containing simple colours and shapes to portraits consisting of complex colours, shapes, shadows, gradient maps, etc.
Most illustrations begin with either a personalreferencephotographprovidedbytheclientoraCreativeCommons,orcopyright-free, image. Respect for other designers, artists, photographers work and intellectual property is an essential part of designthatmustneverbeoverlooked.
Software uSed: Adobe Illustrator CS6 Adobe Photoshop CS6
time taKen:30 mins - 8 hours (depending on the complexity of the design)
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weBSite deSiGnClient name:Global Heat Seal Inc
Brief:GivetheGlobalHeatSealbrand-analready established local company - a sleek, professional-looking online presence.
Thewebsiteshouldusecompanycoloursandgivesomebasicinformationaboutthecompany and their products, also including a way for potential customers to not only contactthecompanybutalsofindtheirphysical location.
Software/SKillS: AdobeCreativeSuiteCS6(Adobe
Photoshop, Adobe Illustrator, Adobe Dreamweaver)
SmartFTP HTML CSS Bootstrap Framework
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T H E G O O D I N T E N TC R O W N H I L LU P S H I R EE S S E XE N 9 3 S ZIF YOU ARE REQUIRING A HOTEL FOR THE EVENING PLEASE CONTACT ALISON KING ON [email protected] OR KATY KING ON [email protected] DO NOT EXPECT GIFTS AS OUR GIFT WILL BE FOR YOU TO CELEBRATE WITH US. IF YOU DO WISH TO GIVE US A GIFT, WE WOULD APPRECIATE ANY CONTRIBUTION TOWARDS OUR HONEYMOON FUND.PLEASE RSVP TO [email protected] PLEASE SEND CONFIRMATION TO KATY & JON AT: 75 RUSSELL STREET, KETTERING, NORTHAMPTON, NN16 0EN
weddinG inVitationClient name:John & Katy Parker
Brief:Designaweddingandreceptioninvitationfor the upcoming wedding of the future Mr & Mrs Parker.
I was asked to make sure to incorporate Forgetmenotflowersintothedesignaswellasmultipletypefaces.Thechallengeof this design came with choosing differing typefacesthatfitwellenoughtogetherthatthey had an aesthetically pleasing look.
I chose a number of display typefaces, avoidingsansseriftypefacesasadecorativefeelwasrequired.
Software/SKillS: Adobe Illustrator CS6
A L I S O N K I N G D A N I E L T E N W I C KN I C K S H E I L A P A R K E R
invite youto the wedding ofKATY
KINGLOUISE
JONATHAN
PARKERMICHAEL&
Wedding reception4:00pm - The Good Intent
23RD OF AUGUST 2014 T H E G O O D I N T E N TC R O W N H I L LU P S H I R EE S S E XE N 9 3 S Z
IF YOU ARE REQUIRING A HOTEL FOR THE EVENING PLEASE CONTACT ALISON KING ON [email protected] OR KATY KING ON
WE DO NOT EXPECT GIFTS AS OUR GIFT WILL BE FOR YOU TO CELEBRATE WITH US. IF YOU DO WISH TO GIVE US A GIFT, WE
WOULD APPRECIATE ANY CONTRIBUTION TOWARDS OUR HONEYMOON FUND.
PLEASE RSVP TO [email protected] PLEASE SEND CONFIRMATION TO KATY & JON AT:
75 RUSSELL STREET, KETTERING, NORTHAMPTON, NN16 0EN
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SportyLittleStars
BrandinG deSiGnClient name:SportyLittleStars
Brief:Design a set of logo concepts for a Brentwood based sport awareness organisation that encourages young children toparticipateinsportingactivitiesfromayoungageandinstillinthemanactivelifestylethatwillservethemwellinthefuture.
Thedesignsincorporateachildlikeyet modern design to appeal to both participantsandparentsalikeandgivethenew organisation a pre-existing feel. Thechildillustrationshelpyoungchildrenseethemselvespartakinginactivitiesandachieving.
Software/SKillS: Adobe Illustrator CS6
SportyLittle
Stars
SportyLittle
Stars
SportyLittle
Stars
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BrandinG deSiGnClient name:KazasBoutique
Brief:DesignalogoforKazasBoutique,alocalclothingboutique.
Karen,theownerofthebusiness,requestedamodern,elegantlogothatreflectedtheelegance of the clothing and accessories that were sold in store.
Software/SKillS: Adobe Illustrator CS6
FontleroyBrown
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Blackwater
Cleaning Ser
vice
Blackwater
Cleaning Ser
vice
Blackwater
Cleaning Ser
vice
Blackwater
Cleaning Se
rvice
BrandinG deSiGnClient name:BlackwaterCleaningService
Brief:Design a logo for Blackwater Cleaning Service,acarpetandupholsterycleaningbusiness starting in the Blackwater Estuary area of Essex.
Theownerofthebusinesswantedtostandout from his competitors in the area. He wantedaclean,modernlogodevoidofanystylised characters or tools as are often seen in similar businesses.
Software/SKillS: Adobe Illustrator CS6
BlackwaterCleaning Service
BlackwaterCleaning Service
BlackwaterCleaning Service
BlackwaterCleaning Service
BlackwaterCleaning Service
BlackwaterCleaningService
Blackwater Cleaning Service
BlackwaterCleaning Service
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portapureportapure
TM
TM
BrandinG deSiGnClient name:Portapure
Brief:Portapure were a start-up company that dealt with affordable, modern solutions to the problems of water sanitisation in outdoorsurvivalactivities.
Thelogowasdesignedinsuchawaythatthecolourssignifiedthepurityofthewaterthattheproductuseproduces.ThewatercontainedwithintheOalsosignifiesthecontainment of the purity and shows that thewaterwillremainpurifiedafterithasbeenfiltered.
Software/SKillS: Adobe Illustrator CS6
portapure
portapure
TM
TM
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SSD Social SecurityDefenders
SSD Social SecurityDefenders
SSD Social SecurityDefenders
SSD Social SecurityDefenders
BrandinG deSiGnClient name:Social Security Defenders
Brief:TodesignarangeoflogoconceptsforSocial Security Defenders, a US based law firmthatdealtwithdefendingclientswhohadtheirwelfarebenefitswronglyceased.
Thecompanywantedtogivetheirlogoapatriotic,All-Americanfeel;givingtheimpression that the company is defending true Americans.
Toachievethisfeeling,Iusedashielddesign that almost called back a Captain America-esquefeeling.Ithenaccentuatedthislookwithstrong,officialtypefacechoicesthatgavesomeaddedweighttothe already strong logo icon.
Software/SKillS: Adobe Illustrator CS6
SSD Social SecurityDefenders
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CertifiedCars.com
BrandinG deSiGnClient name:CertifiedCars.com
Brief:Todesignasimplelogoforavehiclesaleswebsite.
Thelogousesbothatickmarkandastrong green colour to encourage any potential customers to CertifiedCars.comthattheyaremakingthecorrectchoicebyusingthemoveranycompetitors.
Amongotherrequests,theclientrequestedthatthelogobesimple,yeteyecatching.Ibelievethefinaldesignachievesbothoftheseaims.
Software/SKillS: Adobe Illustrator CS6
CertifiedCars.com
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Derma
s me
BrandinG deSiGnClient name:Dermasome.
Brief:Design a logo for the new facial skincare brand, Dermasome.
Theclientrequestedthataboveallelse,thebranddesignshouldgiveoffamodernandnaturalfeel,makingsurethataboveall else the customer can see that it is a natural product.
Thesimpleillustrationthattakestheplaceof the O shows off the natural, healthy ingredients that the brand has built its reputation on.
Software/SKillS: Adobe Illustrator CS6
Dermas me
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The Grey RoomEDUCATION & CONSULTANTS
gThe Grey Room
EDUCATION & CONSULTANTS
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BrandinG deSiGnClient name:TheGreyRoom:EducationalConsultants
Brief:TodesignalogoforEducationConsultantcy,TheGreyRoom.
ItwasrequestedthatthelogoimpliedtotheviewerthatthatTheGreyRoomwas an enclosed space through which educational professionalism occured.ThesmallhintofpurpleinthelogoisintendedtoshowtotheviewerthatalthoughTheGreyRoomisaprofessionalspace in which the clients learn to better servestudentsandpupils,thecoursesarent all taking notes and presentations and fun can be key to an educational experience.
Software/SKillS: Adobe Illustrator CS6
The Grey RoomEDUCATION & CONSULTANTS
gThe Grey Room
EDUCATION & CONSULTANTS
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