Karl Guenther, Community Development SpecialistPublic Policy Research CenterUniversity of Missouri St. Louis

Jennifer Britton, Associate Director Communications & Special ProjectsOffice of University & Community PartnershipsDrexel University

Julian A. Rogers, DirectorCommunity PartnershipsCleveland State University

Emily Sladek, Senior AssociateHigher Education EngagementThe Democracy Collaborative

Agenda• Overviews of:

• Anchor Mission and Community Wealth Building

• Inclusive Local Hiring

• Inclusive Local Sourcing

• Place-based Investing & Real Estate

• Questions and Answers

A more intentional approach:

● Focuses on existing assets,

rather than business

attraction

● Local residents part of

decision making processes

● Metrics are not just number

of jobs created, but focus

on living wages and who is

benefitting

What are anchor institutions?

• Nonprofit or public institutions

• Rooted in place- “sticky capital”

• Economic engines- large purchasers, employers & investors

The Anchor Mission

A commitment to intentionally apply aninstitution’s place-based economic powerand human capital in partnership withcommunity for long-term wellbeing andmutual benefit.

Community Engagement

Alignment/Wicked Problem

Anchor

• Workforce Development

• Creation of New Knowledge

• Lifelong Civic Participation

Higher Ed’s Public Mission:

PILOTING THESE EFFORTS:Anchor Dashboard Learning Cohort

Supported by:

anchors.democracycollaborative.org

Anchor mission

Government relations

Community partnerships

Communications

Arts and culture

Environmental stewardship

Land use and housingHealthy

community residents

Human resources

Procurement and supply

Sound community investments

Educated youth

Civic participation

Inclusive, Local Hiring

Building the pipeline to a healthy community

Inclusive, Local Hiring

•Outside In - equip local residents for quality, high-demand frontline jobs that are connected to job pipelines

• Inside Up - connect frontline workers to pathways for career advancement within the institution

Inclusive, Local Sourcing

Purchasing for people and place

Inclusive, Local Sourcing

• Creating Connections - connecting existing local and diverse vendors to contracting opportunities within your institution

•Building Capacity - building up the ability of the local business community to meet supply chain needs

Drexel University Hire Local

Philadelphia, PA

Transforming Drexel’s HR systems and processes to better tap into the West Philadelphia workforce and local talent

CASE STUDY

Drexel University Hire Local

Drexel University Hire Local

• Over $2.7M in salaries paid into West Philadelphia in FY17

• 15% of West Philadelphia employees participated in tuition remission in AY17

Positions of focus:

• Medical assistants• Administrative

assistants• Custodial positions

Key Strategies:

• Data Analysis• Customized training programs• Building programmatic bridges

Impact:

Drexel University Buy LocalPhiladelphia, PA

Aligning Drexel’s institutional purchasing practices to steer investment into West Philadelphia

Drexel University Buy Local

Drexel University Buy Local

• Increased spending with West Philadelphia vendors will support local job opportunities

Key Strategies: Areas of focus:

• Promotional items• Repair & maintenance

contracts• Contracted

professional services

• Spend and market analysis• Identifying and supporting vendors• Institutionalizing commitment through

policy

Impact:

UMSL Local Hiring & ProcurementSt. Louis, MO

Moving from Data to Action: Early Stages in Local Hiring and Procurement at the University of Missouri – St. Louis

UMSL Local Hiring & Procurement

• Indicator: Decrease 20.26% unemployment rate around UMSL

• CFO suggested small landscape contracts

Key Strategies:

• Partner with other institutions

• Increase local contracts

• Analyze hiring & recruit locally

Positions of focus:• Office Support• Program and Project

Support Coordinators• Maintenance and

Mechanical Services• Custodial• Child Development

Center

Areas of Focus: • Landscaping

Impact:

Place-based Investing

Creating sustainable returns and strong communities

Place-based Investing

• Place-Based Investment: Designate a percentage of investable assets within investment portfolio across asset classes into community development

•Resourcing Community: Aligning institutional practices and resources with local nonprofits, banks to create stronger partnerships and lending ecosystem

Cleveland State UniversityCleveland, Ohio

Encouraging Students and Staff to Live Local & Strengthening Partnerships

• Sankofa Village• The Langston• Campus International

Cleveland State University

Cleveland State University

• Building neighborhoods• Increased safety• Higher enrollment• Local business development

Key Strategies: • Incentives for faculty/staff• Incentives for developers• Strategic partnerships

Areas of focus:

• Student Housing• Staff/Faculty

Housing• Partnership with

local school district

Impact:

Q A

Key Strategies for Inside-Up

•Offer job coaching for new hires and map out potential career pathways

•Provide tuition, retirement, housing assistance and advancement for trainings to frontline employees

•Provide additional supports to build employee and community wealth (e.g. living wage, standardized job descriptions across multiple anchors)

Key Strategies for Outside-In

•Partner with a workforce intermediary

•Utilize a cohort training model focused on specific positions

•Develop a paid internship program with pathways to hire (including for those with barriers to employment)

•Designate geographic focus in high-poverty neighborhoods

Strategies for Creating Connections

• Create a full-time coordinator role

• Establish local and diverse spending goals and embed them into RFPs and contracting processes

• Conduct outreach and education on how to work with the higher ed. system

• Leverage upcoming construction and capital expansion projects

•Unbundle contracts and carve out opportunities for new diverse and local vendors

Strategies for Building Capacity

• Leverage the expertise and purchasing power of existing vendors

• Strategic vendor relationships, including contracts and subcontracting to smaller vendors

• Facilitate a Mentor-Protégé Program

• Promote business incubation and expansion

• Provide technical assistance and capacity-building training

Opportunities Across Asset Classes

• Cash and cash equivalents: deposits in local community development banks and credit unions

• Fixed income: geographically targeted private and public debt investments

•Real assets: investments in local infrastructure, real estate, and commodities with positive social and environmental impacts

• Private equity and venture capital: equity investments in local private enterprises with positive community benefits

Expected Return on Investment

Initiative Activities• Reduce silos between academic and business divisions• Share emerging practices to promote replication and scale

• Collaborate to develop new tools and innovations

• Create shared messages to advance systemic change

• Benchmark and track your impact alongside North American peers

• Elevate your institution’s impact nationally

• Demonstrate the importance of this work to national audiences and philanthropic partners

Next Steps…

• Please fill out evaluation –As co-designers we want to know your thoughts!

• Next webinar –Announced after July 1, 2018. Topic based on feedback

• Higher Ed. Anchor Mission Initiative members –Look for email on Thursday about first year data survey

See you in Chicago: Save the Date

CUMU Annual ConferenceFall Anchor Convening

October 22-24, 2018

Chicago, IL

Thank you!