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Kathy Hendrick, CEcD Southeastern Center for Regional Economic Development

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Page 1: Kathy Hendrick

Kathy Hendrick, CEcDSoutheastern Center for Regional Economic Development

Page 2: Kathy Hendrick

Regionalism

Success through collaboration,

not competition

NTM 2010 | Regionalism | Kathy Hendrick, CEcD

Page 3: Kathy Hendrick

Need:

17 Rural counties with

limited medical

resources

Answer:

Regionalism

NTM 2010 | Regionalism | Kathy Hendrick, CEcD

Page 4: Kathy Hendrick

Need:

Tourism opportunities

Answer:

Regionalism

NTM 2010 | Regionalism | Kathy Hendrick, CEcD

Page 5: Kathy Hendrick

The longer stay

in a region,

the more money

spent in the region.

NTM 2010 | Regionalism | Kathy Hendrick, CEcD

Page 6: Kathy Hendrick

Regionalism: Where to Begin?

WHO?

WHAT?

WHERE?

WHY?

HOW?

NTM 2010 | Regionalism | Kathy Hendrick, CEcD

Page 7: Kathy Hendrick

Regionalism: The Beginning

• What? Need

• Who? Bring something to the table

• Why? Common/Similar Goals

• How? Collaborate/No Turf

• Where? Future/Sustainability NTM 2010 | Regionalism | Kathy Hendrick, CEcD

Page 8: Kathy Hendrick

Atmosphere of Regionalism

• Grassroots

• Collaboration

• Rural vs. Urban

• Trust/No Hidden Agendas

• Leadership

• Action

• “Wins” aka Success Stories

NTM 2010 | Regionalism | Kathy Hendrick, CEcD

Page 9: Kathy Hendrick

Regionalism

Surrounding Towns

Page 10: Kathy Hendrick

NEED:

Qualified Workforce

Shortage

Answer:

Regionalism

NTM 2010 | Regionalism | Kathy Hendrick, CEcD

Page 11: Kathy Hendrick

TRC: The Beginning

• Forging the Red River

• More than Football Rivalry

• Regionalism

Cooke Grayson Fannin

Love

Carter

Marshall

Bryan

AtokaJohnston

Murray

Garvin Pontotoc

Coal

0 30Miles

Texoma Region Counties

NTM 2010 | Regionalism | Kathy Hendrick, CEcD

Page 12: Kathy Hendrick

Cooke Grayson Fannin

Love

Carter

Marshall

Bryan

AtokaJohnston

Murray

Garvin Pontotoc

Coal

0 30Miles

Texoma Region Counties

TEXOMA REGIONAL CONSORTIUM (TRC)

Cooke Grayson Fannin

Love

Carter

Marshall

Bryan

AtokaJohnston

Murray

Garvin Pontotoc

Coal

0 30Miles

Texoma Region Counties

Page 13: Kathy Hendrick

Developing Your Group• Current/Renew/Develop relationships

• People and/or Organizations

• Meet with small groups

• Roundtables

• Brainstorm

• Resources

• Goals and Objectives

• Plan

NTM 2010 | Regionalism | Kathy Hendrick, CEcD

Page 14: Kathy Hendrick

Cooke(38,407)

Grayson(118,804)

Fannin(33,229)

Carter(47,979) Marshall

(14,919) Bryan(40,109)

Atoka(14,655)Johnston

(10,286)

Murray(12,784)

Garvin(27,247)

Pontotoc(36,999)

Ada

Ardmore

ShermanGainesville

Denison

Coal(5,721)

Love(9,155)

Total Texoma Population410,294

Bonham

Durant

Atoka

Pauls Valley

Tishomingo

Madill

0 30Miles

Texoma Counties, Sub-regionsand Population (2008)

Source: US Census Bureau

I-35 Corridor Sub-region

US 75 Corridor Sub-region

Pontotoc and Bryan Counties increased over

1,500 since 2004

Region’s population increased by ~4,000

since 2004

Page 15: Kathy Hendrick

Source: Economic Modeling Specialists, Inc. 3rd Qtr. 2009

Employment in theTexoma Region, 2009

0 30Miles

25

10

50

Thousandsof Workers

Dallas Co.1,858,749

Tarrant Co.1,016,916

Denton Co.237,239

Collin Co.439,937

Cleveland Co.109,853

Oklahoma Co.526,744

Grayson Co.58,441

Largest employment concentration in Grayson County, with significant

employment also in Carter, Cooke, Bryan, and Pontotoc Counties

Shows employment concentration by

county

Page 16: Kathy Hendrick

Utilities1,015

Manufacturing17,593

Wholesale trade7,624

Retail trade24,638

Transportation and warehousing

7,591

Finance and insurance8,552

Professional and technical services

7,140

Management of companies and enterprises

981

Information2,032

Administrative and waste services

9,896

Educational services1,678

Real estate and rental and leasing7,039

Health care and social assistance

24,277

Arts, entertainment, and recreation

2,491Accommodation and food

services13,854

Other services, except public administration

12,249

Government38,531

Construction14,660

$10,000

$20,000

$30,000

$40,000

$50,000

$60,000

$70,000

0.20 0.40 0.60 0.80 1.00 1.20 1.40

Ave

rage

Ear

nin

gs 2

009

LQ 2009

Red: Negative avg. annual growth since 2006Yellow: 0-3% avg. annual growth since 2006Green: >3% avg. annual growth since 2006

Industry Overview (2-digit NAICS)

Mfg. employment declining, but still has large employment and offers high average earnings

Source: Economic Modeling Specialists, Inc.

Healthcare growing and offers moderately good earnings

Compares earnings, regional concentration (LQ), and

employment

Page 17: Kathy Hendrick

Motivation

• Share workers within two state region

• Migration

• Brain Drain

• 2+2 Agreement with Higher Education

• Lowest Unemployment in 25 years

• Texoma Workforce Regional Planning Grant

Cooke Grayson Fannin

Love

Carter

Marshall

Bryan

AtokaJohnston

Murray

Garvin Pontotoc

Coal

0 30Miles

Texoma Region Counties

NTM 2010 | Regionalism | Kathy Hendrick, CEcD

Page 18: Kathy Hendrick

Identifying PartnersTexoma Workforce Development Area

Southern Oklahoma Workforce Investment Area

Economic Development Entities in all 13 counties

Post-Secondary Education Entities in in Southern Oklahoma & Northern Texas

Native American Nations

Department of Commerce

Cooke Grayson Fannin

Love

Carter

Marshall

Bryan

AtokaJohnston

Murray

Garvin Pontotoc

Coal

0 30Miles

Texoma Region Counties

NTM 2010 | Regionalism | Kathy Hendrick, CEcD

Page 19: Kathy Hendrick

Partners

Page 20: Kathy Hendrick

Goals

• Develop Regional Partnerships

• Increase Communication Between Partners and the Region

• Regional List of Targeted Industry Clusters

• Skills Gap Analysis and Address Issues

• Increase Coordination of Secondary & Post-Secondary Education with Employers

• Develop and Complete Strategic Plan

Cooke Grayson Fannin

Love

Carter

Marshall

Bryan

AtokaJohnston

Murray

Garvin Pontotoc

Coal

0 30Miles

Texoma Region Counties

NTM 2010 | Regionalism | Kathy Hendrick, CEcD

Page 21: Kathy Hendrick

Momentum

• Creation of Regional Consortium

• Developed Regional Workforce and Economic Development Plan

• Cohesive Vision for the Region

• Bi-Annual Regional Economic Summits

• Quarterly Cluster Meetings

• Over $1.36 million has been leveraged into TRC since 2005

Cooke Grayson Fannin

Love

Carter

Marshall

Bryan

AtokaJohnston

Murray

Garvin Pontotoc

Coal

0 30Miles

Texoma Region Counties

NTM 2010 | Regionalism | Kathy Hendrick, CEcD

Page 22: Kathy Hendrick

Leveraging Resources-Dollars

Texoma Regional Consortium (TRC)

Texoma Workforce Regional Planning Grant $ 200,000

Oklahoma Department of Commerce/Durant Industrial Authority $ 20,000

Sherman (TX) Economic Development Council $ 10,858

Denison (TX) Development Authority $ 7,048

Gainesville (TX) Economic Development Council $ 4,809

Bonham (TX) Economic Development Authority $ 3,092

North Central Texas College (Gainesville, TX) $ 1,000

Grayson County College (Sherman, TX) $ 2,000

TOTAL TRC $ 398,807

SOSU via funding Economic Development Administration University Center Grant $ 296,250

SOSU via funding from OSRHE $ 150,000

Business Services Team Grant $ 100,000

Big Five Community Action Agency via funding from OK WIRED Grant $ 176,900

Texoma Workforce Development via funding from Wagner Peyser 7B Grant $ 139,518

Regional Innovation Grant-Southern Workforce Board $ 250,000

TOTAL Leveraged Dollars $ 1,361,475

Cooke Grayson Fannin

Love

Carter

Marshall

Bryan

AtokaJohnston

Murray

Garvin Pontotoc

Coal

0 30Miles

Texoma Region Counties

Page 23: Kathy Hendrick

Need:

Transportation

Answer:

Regionalism

NTM 2010 | Regionalism | Kathy Hendrick, CEcD

Page 24: Kathy Hendrick

Regionalism: The Beginning

• What? Need

• Who? Bring something to the table

• Why? Common/Similar Goals

• How? Collaborate/No Turf

• Where? Future NTM 2010 | Regionalism | Kathy Hendrick, CEcD

Page 25: Kathy Hendrick

RegionalismRegional Attributes Current

StateDesired State

by 2012

1. Quality of labor force

2. Affordability of tax climate

3. Downtown

4. Availability of real estate options

5. Access to physical infrastructure

6. Quality of educational entities

7. Availability of quality of life amenities

8. Diversity of economic base

9. Affordability of living in the community

NTM 2010 | Regionalism | Kathy Hendrick, CEcD

Page 26: Kathy Hendrick

Regionalism

Regional Measures Current Metric

Desired State by 2012

1. Retain/Expand Good Paying Jobs

2. Expand the Tax Base

3. Attract Visitors

4. Support for Philanthropic and Volunteer Efforts

5. Enhance Quality of Life (e.g., health metrics)

6. Improve K-20 Education (e.g., graduation rates)

7. Diversify the Economic Base (e.g., higher median income or job mix)

8. Improve the community (e.g., by neighborhood districts)

NTM 2010 | Regionalism | Kathy Hendrick, CEcD

Page 27: Kathy Hendrick

Regional Group Dynamics

• Type of Group

• Loose or Structured Organization

• Sustainability

• Leadership

• Resources/Funding

• Work in Progress

NTM 2010 | Regionalism | Kathy Hendrick, CEcD

Page 28: Kathy Hendrick

If you’re not failing every now and again, it’s a sign you’re not doing anything very innovative.

~ Woody Allen

NTM 2010 | Regionalism | Kathy Hendrick, CEcD

Page 29: Kathy Hendrick

KATHY HENDRICK, CECDCENTER FOR REGIONAL ECONOMIC DEVELOPMENT

SOUTHEASTERN OKLAHOMA STATE UNIVERSITY

[email protected]