Keeping Butler on the beach :

embedding tourism in modernity

Charles Rawding

Traditional definitions.

‘the temporary movement of people to destinations outside their normal places of work and residence, the activities undertaken during their stay in those destinations and the facilities created to care to their need.’ (Mathieson & Wall, 1982)

defining tourism by what it isn’t – it is not home, it is not work; it is a change of scenery and lifestyle, an inversion of the normal‘tourism includes all travel that involves a stay of at least one night, but less than one year, away from home’ (World Tourism Office)

Source: A Franklin. Tourism : an introduction. 2003. Sage London.

Recent definitions.

Tourism derives from the condition of life in modernity and the experience of modernity not an escape from it.Tourism is more than travel; tourism is more about the accessibility of novelty and the modern world generally. Tourism is consumerism in a globalising modernityTourism is an embodied experience not simply a visual experience. Tourism is a central component of modern social identity formation and engagement rather than something shallow and insignificant that takes place on the social margin.Tourism is infused into the everyday and has become one of the ways in which our lives are ordered and one of the ways in which consumers orientate themselves, or take a stance to a globalised world.Tourism is now far too blended into everyday life and the global flows of people and things to be treated as a detachable phenomenon.The everyday world is increasingly indistinguishable from the touristic world.Almost everywhere has become mantled with touristic properties

Source: A Franklin. Tourism : an introduction. 2003. Sage London. p26

Journey Primary purpose Secondary purpose

Month

Liverpool - Madrid

Liverpool - Isle of Man

Liverpool - Belfast

Liverpool - Nice

Manchester - Gatwick

Holiday

Holiday

Business

Business

Business

Family

None

None

None

Social

April

May

June

September

June

Flights taken by Charles Rawding during 2003.

Heritage tourism

Literary tourism:

Haworth and the Brontes

Television tourism: Goathland and Heartbeat