[email protected] to fund nonprofit causes. engaging the … · 2020. 8. 20. · how it works 1)...
TRANSCRIPT
The Problem
Nonprofits struggle with:
1. Raising awareness & reaching audience:-target potential donors and volunteers
2. Fundraising:
-limited budget; high administrative costs
-difficulty hiring in-house fundraising manager
3. Engagement:
-using technology to reach a new generation of donors
The Solution: TaskCause
A mobile platform for nonprofits to give people a shared cause worth coming together to support. Nonprofits outsource to TaskCause for marketing, fundraising, and engagement.
People donate directly to the
nonprofit cause. (Streamlined
Donation Process)
People request help to get their community involved. (Constant
Engagement & Community
Involvement)
Help others in your community to raise
money for your cause. (Raises Awareness & Organic Funding For
Nonprofit)
Total Addressable Market
-In 2017: $31 Billion in online donations
-12.1% YOY Growth in 2017
-84% of Millennials give to charity, donating an annual average of $481 across 3.3 organizations.
-In 2017: $20.77B in corporate giving.-8% YOY Growth in 2017
.
Product
How It Works
1) TaskCause onboards people that want to browse and discover a curated list of local nonprofits. They can donate directly, request help, or start “Giving By Doing”.
2) After onboarding, people can now request help for tasks they need done from their local community.
3) Last but not least, users can start “Giving By Doing” by completing local tasks to support nonprofit causes.
Business Model
TASK MARKETPLACE
5% transaction fee on all receiving payments related to
completing a task. (Covers Overhead &
Development)
Users can tip a % to TaskCause when supporting a nonprofit
cause.(Additional Revenue Source)
DIGITAL MARKETING
Nonprofits pay TaskCause to generate awareness and funding.
(Streamline donations, reduce administrative costs, increase
fundraising)
TIPS
Business Model Cont.
Nonprofits:
$1/member + $10-100 monthly subscription fee.
5% transaction fee on receiving payments.
Companies:
Donates through TaskCause to decentralize corporate giving.
-TaskCause gains users
-Transaction fees when employees donate.
Competition? Fundraising Platforms:
Platform Fee’s & Transactions?
Time To Receive Funds?
Fundraising Management?
Local Community Engagement?
5% Platform Fee (Includes Processing Fee)
2-5 Days Actively Managing Fundraising Campaigns
Request Help or Volunteer directly
No Transaction Fee Or Platform Fee
45-75 Days After Donation
Non-profit Employee/User Run
No
4.9% + 2.9% credit card processing fee 2.9% + $.30/transaction
2-5 Days Non-profit Employee Run
No
Monthly Subscription + 4.9% + 30 cents/transaction
2-5 Days Non-profit Employee Run
No
3% + 2.2% +$.30 cents/transaction
2-5 Days + 30 day hold in some cases.
Non-profit Employee Run
No
Major Milestones:
-Developed MVP TaskCause app on Ionic Framework.
-iOS, Android, and Webapp deployed.
-Signed 5 nonprofits for the free Pilot program.
-Partnership with local media and advertising company: OnMilwaukee
Company Roadmap
August - Pilot programs launched
September - Launch platform & generate PR
October - Start monetizing
-convert pilots to paid; find customers
November to EOY - Scale across Wisconsin
2021 and beyond - Scale to different cities
What We Need?
We’re raising a $250k round in a SAFE via Wefunder at:
-$2.5M and 20% discount for the first $60k
-$3M and 20% discount for the next $190k
Use of Funds:
-Pay engineering team
-Hire in-house marketing person
-Work towards 9/17 launch
Management Team
Kevin Nam
CEO / Founder
Bootstrapped, funded, and created the vision for TaskCause.
Khaled Salem
VP Sales/Co-Founder
Account executive for Ontech Systems, Inc. UWM alumni with sales experience & connection to the nonprofit fundraising sector.
Board and Advisors
CEO/Co-Founder Of LiFT Digital & OnMilwaukee.
Director, Digital Strategy and Innovation at 88Nine RadioMilwaukee
Software ArchitectIT Manager/Solution Architect at Ryder System, Inc. Consulting.