keynote osgi technology in telco environments – enabling new business - carsten otto

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Connected Home. The right way to the mass market. Carsten Otto, Deutsche Telekom. Bonn, September 2011

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The key concept of the OSGi technology, adding modularity to JAVA, has matured in various application & service domains and is thus nowadays used in different business contexts. Deutsche Telekom, as service provider for the Connected Life and Work, is using OSGi technology a key architectural component in the home and other areas. Some examples will be given by the Head of Deutsche Telekom Innovation Labs. To realise the potential of the Connected Home, for the customer, the service providers, the device manufacturars, actually all players in the game, the concept of an ecosystem needs to be turned into a working reality. Deutsche Telekom together with first partners from different areas, energy, white goods, sensors, just annunced at the IFA fair the Smart Connect platform, and open approach to get the ecosystem started. The Head of the new Business Unit Connected Home in Deutsche Telekom will present the concept and business rational behind Smart Connect.

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Page 1: Keynote OSGi Technology in Telco Environments – Enabling New Business - Carsten Otto

Connected Home.The right way to the mass market.

Carsten Otto, Deutsche Telekom.Bonn, September 2011

Page 2: Keynote OSGi Technology in Telco Environments – Enabling New Business - Carsten Otto

Why now?

… high broadband penetration

… increasing usage of smartphones/pads

… prices for components have gone down

… increased awareness through energy debate (especially in Germany)

… pull effects slowly building through trials and first mass-market offers

… increasing willingness of partners to join a common platform

20.09.2011 2Smart Connect Platform @ OSGi Community Event – Carsten Otto, Deutsche Telekom

Page 3: Keynote OSGi Technology in Telco Environments – Enabling New Business - Carsten Otto

Save energy costs Security/Home Monitoring Convenience Media usage Ambient Assisted Living

The most important use cases.

20.09.2011 3Smart Connect Platform @ OSGi Community Event – Carsten Otto, Deutsche Telekom

Page 4: Keynote OSGi Technology in Telco Environments – Enabling New Business - Carsten Otto

Our Vision of the Future.

Home automation Security Multimedia in-housedistribution

Energy efficiency

Heating

Health

Deutsche Telekom as a preferred partner – with a platform business offering superior

smart connect applications.

> 50% of homes in 2020 are smart – with a rich set of

applications basedon standards.

Smart Connect platform

Photovoltaics

20.09.2011 4Smart Connect Platform @ OSGi Community Event – Carsten Otto, Deutsche Telekom

Page 5: Keynote OSGi Technology in Telco Environments – Enabling New Business - Carsten Otto

The Concept.

Smart Connectbackend App shop

DT Smart Connect Platform

SDK

Partner Ecosystem

Home automation Security Multimedia in-housedistribution

Energy efficiency

Heating

Health

Home Management Platform

PartnerPartnerPartner

Smart Connect Concept

20.09.2011 5Smart Connect Platform @ OSGi Community Event – Carsten Otto, Deutsche Telekom

Page 6: Keynote OSGi Technology in Telco Environments – Enabling New Business - Carsten Otto

The Architecture.

if required

Consumers Partners

Smart ConnectPlatform

Screens/deviceswith apps

Uses apps on devices to control in-house network

(at home or remotely)B2C propositions

(incl. apps & sensors/actors)Partner

backend

App shop

Home Mgmt backend

DT or non-DTbroadband access

Smart Connect Box based on

cosIP

20.09.2011 6Smart Connect Platform @ OSGi Community Event – Carsten Otto, Deutsche Telekom

Page 7: Keynote OSGi Technology in Telco Environments – Enabling New Business - Carsten Otto

The Benefits for the End Customer.

+ Great choice of attractive solutions

+ Strong brands

+ Sensors and actors - everything compatible

+ Excellent price/performance ratio

+ Future-proof

20.09.2011 7Smart Connect Platform @ OSGi Community Event – Carsten Otto, Deutsche Telekom

Page 8: Keynote OSGi Technology in Telco Environments – Enabling New Business - Carsten Otto

What convinced the first partners?

+ A viable business model for all participants in the value chain

+ An open, standardized, flexible and cost-effective technicalplatform

+ The possibility to differentiate through own customer solutions

+ An alliance of strong partners which jointly develops, and shapes the market

20.09.2011 8Smart Connect Platform @ OSGi Community Event – Carsten Otto, Deutsche Telekom

Page 9: Keynote OSGi Technology in Telco Environments – Enabling New Business - Carsten Otto

Optional via DT

Installation service Customer care

Further partner services

e.g., Remote support

For PC/notebooks For tablets For smartphones

e.g., actors & sensors, home appliances, web cams, etc.

Components of Offer.

Services

Additional Hardware

Client apps

Partner Partner Partner

Partner PartnerPartner

PartnerPartner Partner

Partner

Partner

20.09.2011 9Smart Connect Platform @ OSGi Community Event – Carsten Otto, Deutsche Telekom

Page 10: Keynote OSGi Technology in Telco Environments – Enabling New Business - Carsten Otto

Strong Partners.

20.09.2011 10Smart Connect Platform @ OSGi Community Event – Carsten Otto, Deutsche Telekom

Page 11: Keynote OSGi Technology in Telco Environments – Enabling New Business - Carsten Otto

Roadmap.

IFA(September)

Friendly User Phase(beginning of 2012)

Commercial Launch(starting from mid of 2012)

20.09.2011 11Smart Connect Platform @ OSGi Community Event – Carsten Otto, Deutsche Telekom

Page 12: Keynote OSGi Technology in Telco Environments – Enabling New Business - Carsten Otto

We want you for our team!

DT is looking for software engineers with experience in OSGi, SDKs and app testing/validation.

Contact for interviews:Carsten Otto ([email protected], +49 228 936 17401)Frank Zimmer ([email protected], +49 6151 680 9601)

20.09.2011 12Smart Connect Platform @ OSGi Community Event – Carsten Otto, Deutsche Telekom