kgahliso serithi portfolio design (digital)

KGAHLISO SERITHI PORTFOLIO DESIGN | 1

designPORTFOLIO

2 | KGAHLISO SERITHI PORTFOLIO DESIGN

About Kgahliso


I am one person who loves and have passion for designing. I acknowledge that when it comes to being an artist, we learn everyday. I am looking forward to learn more about designing and simplifying visual communication.

When you hear the name ‘Kgahliso Serithi’, a thought of a dynamic, friendly and professional creative will be provoked. I strive for simplicity in visual communication and make sure that I deliver what the client’s needs than their wants. I am looking for the most unique of opportunities – one that requires innovative leadership, decisive action and impressive results. I am not interested in a “status quo” organisation. Rather my goal is an executive-level assignment where vision trend-setting, problem-solving and strategy are key to success. I want the experience, the ethics and the strength of character to build, lead and conquer.


ContentsI am very font of design because it is just my type


CORPORATE DESIGN

COMMERCIAL / LAYOUT ARTIST

EDITORIAL DESIGN

GRAPHICDESIGN

BRAND MANAGEMENT

PACKAGING DESIGN

PHOTOGRAPHY

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Corporate Designing


CLIENTTree HousePROJECTBrand IdentityBRIEFBranding is the result of dialogue between consumer and producer. Brand’s strength rests

upon close correlation between the image the brand creates through the process of branding

and the reception of that message by the consumer.

With the recent explosion in businesses in and around Eco Park Centurion, one company

has decided to build an eco-friendly hotel within the heart of Eco-Park’s business district.

The hotel will accommodate travelling businessmen and woman who attend meetings and

conferences at nearby companies. The hotel is an eco smart, eco-friendly establishment with

emphasis placed on affordable, luxury and incorporating organic materials.

TYPOGRAPHY

This brand is modern and clean identity. However, it uses three typefaces and various weights supplied. The typeface Calibri is the main font family, appliead all over the branding, Harabara and Basic Title Font are only applied on the logo to visually structurise the brand image. All these typefaces are supplied in the Open Type format and they are significantly supported by pc and mac.

SLOGAN

This brand has a self explainatory catch phrase that sipmplifies communication to the

consumers and the target audience.

Stay, Work, Play

C=94 M=73 Y=51 K=53 C=33 M=69 Y=100 K=27 C=19 M=12 Y=5 K=1 C=0 M=0 Y=0 K=0

LOGO

ELEMENT

COLOUR PALLETE


Commercial Layout Artist


EditorialDesigning


CLIENTCreative Review Magazine & Computer ArtsPROJECTEditorial LayoutBRIEFLike most graphic design, magazine design is an exercise in combining technical detail with artistic flair. The core components of editorial design are text and pictures, so a keen understanding of typography, layouts, grids and composition is essential. Magazines perhaps more than any other format show how the many elements of graphic design can come together in one place: images, illustration, photography, logos and masterheads, information design, paper stock and so on.


Graphic Design


OUT OF EVERY10 VIEWERS...

Watch TVat Midnight

Viewers who stream TV online

Guests viewersPer Day

WOMENWHO LIKE...

MENWHO LIKE...

76% OF TARGET AUDIENCE

PREFER TV OVER OTHER ENTERTAINMENT PLATFORMSLIKE RADIO, INTERNET ECT.

Comedy Junkies 75%

Drama Queens 58%

Romantic Souls 64%

Comedy Junkies 84%

Drama Kings 43%

Romantic Dudes 49%

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Introduces the top TV trends of 2015 and the target audience feel and expectations

EXPECTATIONS

VIRTUAL WORLD

YOUTHAGE GROUP

EXCITEMENT COOL MODERNGOOD BAD FANTASTIC FAST

ETHNIC GROUP20052015

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16______________35+

www.vibetv.co.zawww.vibetv.com

ALL RIGHTS RESERVED BYVIBE TELEVISION NETWORK

GLOBALISEDACTION

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75%82%Likes Follows Follows

53%Statistics of ethnic groupgaining same feeling andtaste of TV shows

1. StorytellingContent with illustrious dialogues2. Content MobilityTablets & smartphones3. Virtual InteractionDiscussion forums and blogs4. TechnologyBe upto date with the standards5. Cloud ContentSu�cient audience satisfaction

2015 TV TRENDS


H O M E TO W NM A M E L O D I

TM

RSA 012

HOMETOWNTM

KGEP

MatriarchMedicine

TshimologoAspiring Projects

MMA BANAI M A G I N A T I O N S

Pe EntleF O U N D A T I O N

pr e s e r v i n g t h e f u t u r e

royteeARCHITECTURE . DESIGNS

T H A B O M O A T S H E

KGAHLISO SERITHIPHOTO-GRAPHIC-DESIGNS


MPUMALANGACOMES ALIVES

THE 8TH ANNUAL

SATURDAY MAIN EVENT

SUNDAY SOUL SESSIONS

POWERED BY SUPPORTED BY

Casper Nyovest • Kwesta • Nasty C

Fifi Cooper • DJ Bongz • Miss Jones

Vetkuk vs Mahoota • Emtee • Fistaz

Du Boiz • Sumbody • Kleinkie • Zoe

Trevor Dee • Chrizozo • Lvovo • DJ Sbu

Nathi (Nomvula) & Vusi Nova • The Soil

SweetMike • TlakiTheBest • Afrotraction

0 1 st MBOMBELA STAD I UM

02 nd BOTAN I CAL G ARDENS

OCTOBER2016


Brand Management


KGAHLISO SERITHI

[email protected]+27 83 367 8822

www.vibetv.co.za

20543 Bu�er ZonePretoria0122

Name of AddresseeTitle of AddresseeName of CompanyStreet Address 1Street Address 2CityPost Code

Day Month Year

[email protected] | +27 12 367 8822 | www.vibetv.co.za | 20543 Bu�er Zone | Pretoria | 0122

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Curabitur luctus e�citur neque ut tempor. Fusce ac sapien est. Etiam ornare massa et hendrerit vulputate. Phasellus sapien ligula, pellentesque non scelerisque at, viverra quis velit. Donec nec pellentesque justo. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Ut ut bibendum purus. Vestibulum maximus tristique commodo. Sed vestibulum sem diam, ac dignissim enim malesuada at. Nam eu quam nunc. Vivamus pulvinar pretium ex, eget porta nisi ultrices ut. Nulla maximus mi eu augue eleifend, quis consectetur nulla congue. Proin quis leo ipsum. Nulla lorem velit, gravida non ultricies in, tempus ut massa. Vestibulum ac facilisis tortor, sit amet aliquam libero.

Vivamus non magna tristique, facilisis tellus nec, ultricies lorem. Etiam viverra est eu tortor hendrerit, et placerat massa egestas. Suspendisse accumsan felis augue, sit amet pharetra magna mollis non. Aliquam imperdiet sapien ac felis rhoncus scelerisque. Integer tellus nunc, interdum non mi mollis, blandit accumsan augue. Nam faucibus mi mollis, mollis erat in, consectetur dolor. Donec scelerisque interdum sapien non blandit.

In nec odio diam. Cras ac arcu ut augue bibendum dignissim. Nulla vitae laoreet eros, non dignissim ligula. Aliquam pellentesque velit ut dolor laoreet, suscipit congue erat auctor. Phasellus tempus dolor a mi bibendum pharetra. Sed blandit ultrices nunc, in tincidunt lectus. Cras convallis odio at lectus ullamcorper dignissim. Nulla hendrerit nunc nisi, et luctus lorem commodo nec. Praesent eu ornare diam. Nulla malesuada, nunc viverra faucibus convallis, mi augue vestibulum sem, ut elementum orci sem at nisi. Donec vitae diam sollicitudin, faucibus augue vitae, pretium ante. Nullam egestas pretium lobortis. Nunc sit amet mi quis leo luctus fermentum. Nullam iaculis rhoncus nunc id pharetra. Aliquam nisi nibh, gravida sit amet ultrices sit amet, ullamcorper quis sem.

Ut vulputate ligula at justo tristique ultricies. In pellentesque consequat porttitor. Aenean eget ornare purus. Sed lectus leo, interdum ornare sapien id, imperdiet luctus risus. Vivamus ullamcorper bibendum est, ac sollicitudin magna volutpat quis. Curabitur id quam feugiat, lacinia velit eu, placerat turpis. Aliquam ut rutrum ante. Proin consectetur nibh arcu. Sed sagittis tristique feugiat. Nullam ultrices auctor tortor ut tempus. Vestibulum enim nibh, eleifend eu ullamcorper non, fringilla non ligula.

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[email protected]+27 12 367 8822

www.vibetv.co.za

20543 Bu�er ZonePretoria0122

NOTE PAD

0 1 2 3 4 5 6 7 8 9 1 0 1 1 1 2 1 3 1 4 1 5 1 6 1 7 1 8 1 9 2 0 2 1 2 2 2 3 2 4 2 5 2 6 2 7 2 8 2 9 3 0

VIBE TELEVISION NETWORK www.vibetv.co.za


Packaging Design


CLIENTTree HousePROJECTBrand IdentityBRIEF

Packaging is the process of placing an object, generally a company product, into a container. Packaging serves a variety of purposes for both the company and the consumer. The most obvious purpose of packaging is to physically protect the product inside. Packaging can be made to protect the product from extreme heat and cold. It can also protect the product from weather, such as rain and sunlight, during transport. Packaging can also help transform bulkcommodities into sizes that are more suitable for individual use. Another important purpose of packaging is marketing. Attractive packaging will help draw more customers and will encourage more purchases of the product. Since the bulk of all purchase decisions are determined at the store shelf, the first priority of your packaging should be to account for the reality shoppers experience there. How well you’ve designed your package to account for what the shopper sees, thinks, and reacts to while in your section can positively or negatively influence sales performance on a daily basis.

The logo is dynamic and it is easy to associate with. This makes you feel like you know them because they a good tone and persona. Furthermore the name sells itself to the audince. The logo is design to be big and appear prominently on most mediums. The logo is mature but also aggressive and sharp so that it can appeal to its target audience. The logo has a tone design which resembles good use of sharp points and striking shape to keep it busy but not overdo it. The typography used on the logo has is derived from a san serif typeface and has a drop shadow effect that will instigate the energetic creative lifestyle of the youth. The shading on the do not only communicates good design but also the depth of the brand.

The colours I used for Capital Brew logo are black, white and grey. The black colour is prominently used on the background of the few elements of the identity. It represents the fancy stableness of the brand and it is mostly appreciated by men because of its dimness but girls will also appreciate it because it stylish. The white it is a fun colour and deliberately complimentary to black, it represents cleanless and appeals more to hygiene people. Black, white and grey are used for shading and highlights but more to give the identity some balance.

TYPOGRAPHY

This brand is vintage and minimalistic. An advantage was taken by mixing different styles of typography, Didot LT Font from seris styles and Neutral Display Font from the modern style of sans serif. The Didot LT Font is highly applied on the logo and the Neutral Display is main applied on body text and other parts fundamental of the identity design.

SLOGAN

Incorporated with the logo, the slogan talks about being trustworthy and having lot of

experince in the field of craft beer engineering.

Expert Perfection Since 1954

C=0 M=0 Y=0 K=100 C=0M=0 Y=0 K=75 C=0M=0 Y=0 K=0

LOGO

ELEMENT

COLOUR PALLETE


Photography

kgahliso serithi portfolio design (digital)

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