Motivation

Maryam Hassanzadeh 1092300135

Knowledge Management requires A considerable amount of

motivation

to change mindsto change systems

Theory X and Theory YHang a few admirals to encourage the others

If a dog complains when you beat, continue until he gets used to it

I shout at my workers – it gets the best out of them. If they don’t like it, they can leave, I can easily replace them

Maslow

n The major thinker –

Abraham Maslowq create a hierarchy of motives q he claimed determined human

behavior

Maslow Ranking

Cognitive Theories of motivation

Describe human as seeking optimal

stimulation

Exploratory behavior

a human need for variety

n curiosity n aesthetics

Behaviorist Behaviorism

◦concentrates upon changes in behaviors created by stimuli (learning and doing)

Frederick Herzberg 'The Motivation to Work' (1959),

◦first established theories about motivation in the workplace.

◦show satisfaction and dissatisfaction at work arose from different factors,

◦the factors were not simply opposing reactions to the same factors.

Motivators & HygieneFactors :

◦truly motivate ('motivators'), ◦tended to lead to dissatisfaction ('hygiene factors').

According to Herzberg, Man has two sets of needs ◦as an animal to avoid pain◦as a human being to grow psychologically

“people will strive to achieve hygiene needs because they are unhappy without them” Herzberg's research

Hygiene Needs n policyn relationship with supervisorn work conditionsn salaryn company carn statusn securityn relationship with subordinatesn personal life

“but satisfaction is temporary”

Motivators are:n achievement n recognitionn work itselfn responsibility n advancementn personal growth

It’s not the MoneyPeople commonly argue that money is a

primary motivator◦It's not. ◦Surveys repeatedly show that other factors motivate

more.

Survey by Development Dimensions International in 2004 ◦interviewed 1,000 staff from companies employing

more than 500 workers ◦found many to be bored, lacking commitment and

looking for a new job.

It’s not the Money (cont.)Pay came fifth in the reasons people gave

for leaving their jobs.

It’s Status and InterestThe main reasons :

lack of stimulus jobs

no opportunity for advancement

Research:◦43% left for better promotion chances,

◦28% for more challenging work;

◦23% for a more exciting place to work; and

◦21% and more varied work.

Dimensions of motivationn Interest

q curiosity n Relevance

q satisfy personal needs or goaln Expectancy

q control of successn Satisfaction

q motivation to rewards

The goal of motivational theoryn Motivation can be defined as intensity at a

task. q The higher the motivation, the more persistent

and intense at a task the worker will perform. q Motivation - what a person will do q Ability - what a person can do. q Motivation directly involves choices

Practical Tips #1Want More Innovation? If you want more innovation from your

people: ◦let them know that their employment is secure, ◦even if their job changes. ◦People worried about losing their jobs tend to

find ways to stretch out the work, not innovative ways to do it better.

Practical Tips #2Don't Demotivate Demeaning team members, to their face

or to others, decrease their motivation. So does dismissing their ideas as "stupid".Stupid ideas are sometimes great ideas

unrecognisedBe sure you aren't defeating your own

efforts by demotivating your team.

Practical Tips #3People – Primary Intellectual CapitalYou can have the best, high tech,

equipment available but, without the people you have no team.

Treat your team with greater care than you do your equipment.

KM is both managing the knowledge worker as well as the knowledge

Practical Tips #4Fan the flame. When people join your organization they

are enthusiastic. The enthusiasm can be dissapearedInstead, do what you can to fan the

flames of their enthusiasm and you will be amazed at their output.

Practical Tips #5Let the team contributeIt doesn't make any sense to spend all

that time and effort to find and hire the best people if you are just going to ignore their input.

KM means knowing where the knowledge is, who knows useful things

Practical Tips #6Don’t Spray the Apes.Review policy to make sure it is relevant.Avoid writing on tablets of stone.Standard Operating Procedures have to be

reviewedKM means both unlearning as well as

learning

Practical Tips #7Avoid Mushroom Management Mushrooms grow very well when kept in

the dark and fed horse manure. Avoid unnecessary confidentiality. Technology means rumours travel at the

speed of lightKM means transparency and the flow of

genuine information

Practical Tips #8Get the team involved. It's a lot easier to get the team to support

a decision if they have the opportunity to participate in the discussion.

If they have had the opportunity to make their point of view known the team is more likely to stand behind the ultimate decision, even if they don't agree with it.

Practical Tips #9Active listening. Listening is the most difficult

communication skill to master.New knowledge depends on socialising

knowledge (SECI)Encouraging people to share knowledge

means encouraging active listening, ‘calibration’ as well as speaking.

Practical Tips #10Quality customer service Based on 3 essentials :

◦respect◦value ◦human approach

TREAT YOUR STAFF AS CLIENTS KM requires recognition of contribution,Valuing contributionRespecting contribution