know your housing market
DESCRIPTION
Know your housing market-Sue Beecroft, Housing Coordinator at Cambridge City Council. Some slides Sue Beecroft shared at Chartered Institute of Housing (CIH) Conference at Manchester in 2013 about the resources available and our use of data to better understand housing markets in and around the Cambridge area.TRANSCRIPT
Know your market
Sue Beecroft
Housing strategy coordinator
Cambridge housing sub-region
The Cambridge housing sub-region
What drives our sub regional approach?
• From early days, housing leads committed, support of a network of groups
• Not unusual in experiencing…
– Extreme housing pressure, with diverse symptoms
– Determined to understand issues and make links
– Share and spread the load, in time, effort, funding
Shared housing agenda
• Deliver new homes to economic success
• Enable better health and well-being through housing and support
• Create mixed and cohesive communities
• Improve standards in existing homes and encourage “best use”
• Extend housing choice, meet housing need
• Prevent and tackle homelessness
• Promote benefits of good partnership working
Development over time
• Always focus on the issue and gather knowledge…2003: Key worker housing survey2006: Sub-regional comparison of housing needs data2006: first joint GTANA2006+ early birds on in-house SHMA and its spin-offs
• Growing library of data• Guides our shared thoughts & responses in these
changing times
Bulletins…
Bulletins…
Bulletins…
Data atlas – this one for LHA proposals…Average private rent for 3 bed Do LHAs cover the average private 3 bed rent?
Red = no
Green = yes
Projections project: stock changes by 2021
Scenario modelled:
• 5% social rent
• 65% afforable rent
• 30% shared ownership
• 20% stock conversion
• One of 6 scenarios used to start off discussions!
Projections project: incomes and affordability
Steps to delivery
• Much of this work is based on consultation, networking and feedback
• Other projects include– Annual private rents review and monthly hometrack rental
review, responding to enablers and RSLs need for data to inform “the 80% debate”
– New development surveys began so could learn lessons from Cambourne, now looking to learn some wider lessons from 6+ surveys
Benefits of a joint approach
• Clear investment priorities (LIP)• Lean approach to strategy makes
it more flexible• Focussing on the benefits of
housing to other agendas • Housing recognised as vital to a
healthy economy • Data to support sub-regional
discussion, planning, communication, adaptability…
Evolution
• Data collection and assembly is the first step• The data becomes a catalyst.• Sharing within a group which genuinely listens and
learns from a wide range of partners may be the trump card.
• Plus there is always more to learn, to absorb, to adapt to…
• …perfection is over-rated
More information…
• Housing market assessment is at www.cambridgeshirehorizons.co.uk/shma (soon to move to the JSNA web site)
• Projections Project, Market Bulletins, LIP and housing statement at www.cambridge.gov.uk/crhb
• New development surveys and Data Atlases at www.cambridgeshire.gov.uk
• Me? [email protected]