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    A

    PROJECT REPORT

    ON

    INSURANCE SECTOR

    FOR

    HDFC STANDARD LIFE INSURANCE COMPANY

    SUBMITTED TO

    UNIVERSITY OF PUNE

    IN PARTIAL FULFILLMENT OF THE REQUIREMENT

    OF

    BACHELOR OF BUSINESS ADMINISTRATION (BBA)

    SUBMITTED BY

    KSHITIJA.AVINASH.LONDHAY

    UNDER THE GUIDANCE OF:

    Mrs.BHUSHNA.BHAGAT

    RNC Arts, JDC Commerce & NSC Science College,

    NASHIK ROAD. 422101.

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    STUDENTS DECLARATION

    I undersigned hereby declare that, the project entitled, The Role of Financial

    Planning in Portfolio Management is executed as per the course requirement of two

    year full time MBA program of University of Pune. This report has not been submitted

    by me or any other person to any other University or Institution for a degree course. This

    is my own and original work.

    Place: Nashik

    Date: Snehal Ramnath Sangle

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    ACKNOWLEDGEMENT

    It was a great opportunity for me to work with HDFC Standard Life Insurance

    Company. I am extremely grateful to the entire team of HDFC Standard Life at Nashik,

    who have shared their expertise and knowledge with me and without whom the

    completion of this project would have been virtually impossible.

    My sincere gratitude to Mr.Gopakumar Pillai senior channel manager forproviding me with an opportunity to work with HDFC Standard Life at Nashik as a

    company project guide who has provided me with the necessary information and his

    valuable suggestion and comments on bringing out this report in the best possible way.

    I thank my project guide Prof.Mrs.Bhagat.Bhushna who provided valuable

    insights and direction for presented Financial Planning Analysis.

    Its my gratefully thanks to whole staff of HDFC Standard Life insurance

    company for helping me and providing me adequate data to complete my project.

    At last but not the least, I am greatly indebted to all Professors and staff at Bytco

    College, Nasik Road, and my friends who contributed directly or indirectly for successful

    completion of this project

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    RESEARCH METHODOLOGY

    INTRODUCTION

    INSURANCE:-

    Insurance is a basic form of risk management, which provides protection against possible

    loss to life or physical assets. A person who seeks protection against such loss is termed

    as insured, and the company that promises to honor the claim, in case such loss is

    actually incurred by the insured, is termed as Insurer. In order to get the insurance, the

    insured is required to pay to the insurance company (i.e. the insurer) a certain amount,

    termed as premium, on a periodical basis (say monthly, quarterly, annually, or even one-time). Insurance can be defined as assurance of uncertainty . Insurance is about

    something going wrong . Its about things going ; One of the Wonders of human nature

    that never believe anything can actually go wrong .

    Concept of Insurance / How Insurance Works

    The concept behind insurance is that a group of people exposed to similar risk cometogether and make contributions towards formation of a pool of funds. In case a person

    actually suffers a loss on account of such risk, he is compensated out of the same pool of

    funds. Contribution to the pool is made by a group of people sharing common risks and

    collected by the insurance companies in the form of premiums.The insurance sector in

    India has come a full circle from being an open competitive market to nationalization and

    back to liberalized market again Tracking the development in Indian insurance sector

    reveals 360 degree turn witnessed over a period of almost two centuries .

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    Insurance Covers

    Depending on the circumstances, you may need insurance in the following areas:

    y Life

    y Health

    y Home

    y Motor

    y Personal Liability

    y Professional Liability

    y Business

    y Disability

    y LIFE INSURANCE:

    Life insurance is a risk sharing mechanism whereby a policy owner (the insured) agrees

    to invest some money with an insurance company that obligates itself to pay money to a

    beneficiary on the insureds death. It is a legal contract between an insurance company

    and policy owner.

    Life insurance needs analysis:

    The first in determining what type of insurance to buy is a needs analyses. You need to

    assess the financial impact on your family if the breadwinner should die. You can assess

    the in different ways.

    I. The Multiple Earning Method:

    The amount of life cover you should buy should be 3 to 10 times of your gross annual

    earnings. It completely ignores your financial resources and needs.

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    The Human Life Value Method:

    This method values human life at the present value of all future earnings potential. The

    steps for calculating the amount of cover under this method are as below:

    y Deduct your personal expenses from your total income. This is the surplus

    that you leave for your family and for your investments.

    y Calculate the number of years left in your earning life

    y Retirement age-Current age.

    y Project family expenses up to retirement, allowing for increases due to

    inflation and other factors.

    y Subtract any pension benefits that they might get at your death.

    y Add non-recurring expenses like childrens marriage.

    y Calculate the shortfall in the total expenses and income.

    y Calculate the present value of the shortfall.

    The Needs Method:

    This method tries to calculate the amount required by your family to maintain their

    existing lifestyle and their financial goals. The amount of the life cover under this

    Method is calculated by subtracting the total of your current financial resources from the

    present value of your familys projected expenses.

    II. Forms of life cover:

    Life insurance covers are availably three forms. Each form exists for a different

    objective. These are:

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    A.Term plan

    In the event of death in the policy period, your nominees receive the amount of your

    cover i.e. the sum assured. You get nothing if you survive beyond the policy period.

    B.Pension plans

    Pension plans are actually pure investment products. They provide with an alternate

    income stream after your retirement.

    C.Endowment plan

    They also offer some returns on the premiums paid by you. So if you die during the

    policy Term, your nominees get the sum assured plus some returns. Even if you survive

    the term, you still get back the sum assures and the returns. However, the premium

    charged for endowment plans is 5-6 times higher than the premium for term plan.

    D.Money-back plans:

    Money-back plans are a variant of endowment plans. In case of the endowment plans, the

    survival benefits are disbursed at the end of the policy term, while in money-back plans

    the payback is staggered through the policy period.

    Money back policy is a policy opted by people who want periodical payments. A money

    back policy is generally issued for a particular period, and the sum assured is paid

    through periodical payments to the insured, spread over this time period. In case of death

    of the insured within the term of the policy, full sum assured along with bonus accruing

    on it is payable by the insurance company to the nominee of the deceased.

    E.WHOLE-LIFE PLANS:

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    The term plan, endowment plans and money back plan provide cover only till a

    specified age. Whole life plan provides cover till end of life. The insured has to pay

    premium till a specified age. On reaching that age, the insured has the option to encash

    the maturity benefits pr continue the cover for his entire lifetime.

    F. Unit link insurance plans:

    It can be considered as a combination of mutual funds and term plans. Part of the

    premium paid is linked to the policy period and the sum assured and the rest is invested.

    NON-LIFE INSURANCE

    Types of non life insurance:

    1. Personal-

    a. Medical

    b. Disability

    2. Property-

    a. Damage to property

    b. Loss of incomec. Indirect losses

    3. Liability-

    a. Under statute

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    b Under common law

    c Under contract

    1. Cash Flow & Net worth Management

    To have a significant cash flow surplus annually of around 15-18% of household gross

    income in order to provide a funding source for all future wealth change your

    accumulation targets. Any cash flow review should not significantly lifestyle.

    2. Risk planning & Management

    You want to have a complete familys personal insurance program. This includes

    covering all debts and having lump sums for generating income for the surviving family

    members.

    3. Education of both the children.

    You have 2 sons. Your goal is to give them the Best quality of Education in best colleges

    in India. By, retirement, you expect both of them to be independent and do not need

    financial support.

    4. Retirement Planning

    You have some personal savings. Your goal is to retire at age 60. At that time you want

    maintain the standard of living same as before retirement for yourself and spouse.

    Lowering the standard is unacceptable. You are however not aware whether the current

    recourses are adequate to provide retirement needs.

    5. Investment Planning

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    Asset portfolio should grow at a rate, which supports the realization of the wealth

    accumulation goals for financial freedom (retirement) and education for children.

    6. Estate Planning

    To have wills written for both husband and wife and to have a trust set up for the child.

    1. Tax Planning

    To optimize tax savings under the Indian tax system. You are keen on using up all

    personal tax relieves and rebates and to have good income reallocation planning.

    Sub-Objectives

    1. Good long term capital appreciation.

    2. Returns from investment should be tax free or with minimum tax.

    7. EDUCATION PLANNING

    It seems that you have not specifically allocated funds for education funding of your one

    son and one daughter..

    8. RETIREMENT PLANNING

    There is currently no clear plan on retirement. You have not really focused on this aspect.

    It seems that your major focus is on your current profession and you have not given a

    thought on Retirement Planning

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    ESTATE PLANNING

    There is no arrangement of any nature including will and trust done, other than the

    nominations done for Mutual funds and Insurance policies.

    The other facts and data are collected in the Personal Financial Fact-Finder form as

    attached in the Appendices.

    Risk Management/Insurance

    Personal Insurance

    You are keen to upgrade your familys insurance program so as to meet the goal and

    objectives.

    Calculations for Shams sum assured:

    y Death & Total and Permanent Disability

    As you are the breadwinner of the Family, there are certain responsibilities that you have

    to complete,

    There are 2 types of liabilities, which we should consider while deciding the Sum

    Assured.

    1. Legal Liability

    2. Moral Liability

    1. Legal Liability

    Head Amount

    House Loan 1780000

    Car Loan 456000

    Other Loans 1356000

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    Total 3592000

    Method of data collection:

    A. Primary Data:

    Data from primary source collected sitting with financial consultant and asked questions

    (interview) to the client.

    B. Secondary Data:

    The main source secondary data for insurance, is the Name, Address of the Company

    Customers for whom insurance the has to be made. This was available for the Company

    System.

    y Scope of the Study

    The scope of my project was to study the Role of insurance sector of the HDFC

    Standard Life Insurance. For that Company had assigned me their Financial

    Consultant as a Trainee.

    Limitations of studyTime period was limited for the project so it was not possible to learn whole things in the

    financial planning.

    y Clients interaction was not permitted all the time and on all the topics.

    y Wrong information given by the client cannot be result in achieving the objective

    of financial planning.

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    y Time period given by the expertise was very limited to cover the comprehensive.

    Concept of financial planning

    OBJECTIVES

    I. PRIMARY OBJECTIVES :

    .

    To study the behavior of the investors whether they prefer mutual funds.

    2 To study Financial Planning in individuals life.

    .

    II. SECONDARY OBJECTIVES :

    1. To study about insurance .

    2. To study the financial planning as effective tool in maintaining standard of

    living in individuals life for achieving his financial goals.

    3. To study various planning done by financial consultant for the customer

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    ORGANISATIONAL PROFILE

    COMPANY PROFILE

    HDFC STANDARD LIFE INSURANCE COMPANY LTD.

    HDFC Incorporated in 1977 with a share capital of Rs 10 Cores , HDFC has since

    emerged as the largest residential mortgage finance institution in the country . The

    corporation has had a series of share issues raising its capital to Rs 119 cores .The gross

    premium income for the year ending March 31, 2007.

    HDFC operates through almost 450 locations throughout the country with its corporate

    hea quarters in Mumbai, India .HDFC also has an international office in Dubai, UAE,

    with services associates in Kuwait, Oman and Qatar.

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    HDFC is the largest housing Company in India for the last 27 years.

    2000

    Shri Yashwant Sinha, Union minister for finance, inaugurates the new

    HDFC STANDARD LIFE Office in Mumbai

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    HISTORY:-

    The business of life insurance in Indian in its existing form started in India in the year

    1818 with the establishment Oriental Life Insurance in Calcutta..Some of the important milestone in life insurance business in India are.

    KEY MILESTONES

    1912 : The Indian Life Insurance Companies Act enacted as first statue to

    Regulate the life insurance business.

    1928: The Insurance Companies Act enacted to enable the government to

    Collect statistical information about life and non-life insurance business.

    1938: Earlier legislation consolidated and amended to by the insurance Act

    With the objective of protecting the interests of the insuring public.

    1965: 245 Indian and insurers and provident societies take over by the central

    Government and nationalized. LIC formed by an act of parliament viz.

    LIC. Act .1956, with capital contribution of Rs. 5 Crores from

    Government of India

    KEY PLAYERS

    Mr. Deepak .S. Parekh is the Chairman of the Company. He is also the Executive

    Chairman of Housing Development Finance Corporation Limited (HDFC Ltd.) . He

    joined HDFC Ltd. In a senior management position in 1978.He was inducted as whole-time director of HDFC Limited in 1985 and was appointed as

    its Executive Chairman in 1993.

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    Mr. Deepak M Stalker is the Managing Director and CEO of the company since

    November , 2000. Prior to this, he was the Managing Director of HDFC Limited since

    1993.

    PRESENT SCENARIO - LIFE INSURANCE INDUSTRY IN INDIA

    The life insurance industry in India grew by an impressive 47.38%, with premium income at Rs.

    1560.41 billion during the fiscal year 2006-2007. Though the total volume of LIC's business

    increased in the last fiscal year (2006-2007) compared to the previous one, its market share

    came down from 85.75% to 81.91%.

    The 17 private insurers increased their market share from about 15% to about 19% in a year's

    time. The figures for the first two months of the fiscal year 2007-08 also speak of the growing

    share of the private insurers. The share of LIC for this period has further come down to 75

    percent, while the private players have grabbed over 24 percent.

    With the opening up of the insurance industry in India many foreign players have entered the

    market. The restriction on these companies is that they are not allowed to have more than a

    26% stake in a companys ownership.

    Since the opening up of the insurance sector in 1999, foreign investments of Rs. 8.7 billion have

    poured into the Indian market and 19 private life insurance companies have been granted

    licenses.

    Innovative products, smart marketing, and aggressive distribution have enabled fledgling

    private insurance companies to sign up Indian customers faster than anyone expected. Indians,who had always seen life insurance as a tax saving device, are now suddenly turning to the

    private sector and snapping up the new innovative products on offer. Some of these productsinclude investment plans with insurance and good returns (unit linked plans), multi purpose

    insurance plans, pension plans, child plans and money back plans.

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    OBJECTIVES OF HDFC SLIC

    To analysis the product details of HDFC Standard life Insurance Company limited and Tata

    AIG life Insurance Company Limited.

    To find Points of Parity and Points of Difference of HDFC Standard Life Insurance

    Company Limited and Tata AIG Life Insurance Company Limited.

    To find out factors that influence customers to purchase insurance policies and give

    suggestions for further improvement.

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    DATA COLLECTION AND ANALYSIS

    Source: HDFC Standard Life 2009-10 Annual ReportUnits: Rs 000s

    FY ending 31 March 2009-10 2008-09

    Sources of funds

    Shareholders' funds

    Share capital 19,680,000 17,958,180Reserve and surplus 552,892 552,892

    Credit/(Debit) fair value

    change account

    184,435 (77,610)

    Sub-total 20,417,327 18,433,462

    Fixed assets 1,143,777

    Borrowings -

    Policyholders' funds: Cash and bank balances

    Credit/(Debit) fair value

    change account

    205,087 (296,885)

    Policy liabilities 37,666,908 29,092,419

    Insurance reserves -

    Provision for linked

    liabilities

    127,701,636 84,085,083

    Add: Fair value change 27,516,164 (15,302,147)

    Total provision for

    linked liabilities

    155,217,800 68,782,936

    Sub-total 193,089,795

    Net current assets (4,725,082)

    Funds for future appropriations 1,490,013

    Funds for future

    appropriations -

    provision for lapsed

    policies

    1,064,831 531,970

    Surplus allocated to shareholders

    Total 216,061,966 117,130,297

    Application of funds

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    Investments

    Shareholders' 6,304,757 4,291,597

    Policyholders' 43,415,382 30,152,727

    Assets held to cover

    linked liabilities

    155,217,800 68,782,936

    Loans 40,366 30,248

    1,143,777 1,451,346- Current assets

    2,826,362 4,108,660

    Advances and other

    assets

    4,917,758 5,428,699

    Sub-total 7,744,120 9,537,359

    - -

    Current liabilities 12,281,585 8,820,225

    Provisions 187,617 208,813

    Sub-total 12,469,202 9,029,038

    193,089,795 97,578,470

    (4,725,082) 508,321

    1,490,013 586,395

    Debit balance in profit

    and loss account

    14,664,966 11,913,122

    -

    Total 216,061,966 117,130,297

    1.Total premiums Total received premiums during the year including first year, single and

    renewal premiums for individual and group business

    2.First year premiums Regular premiums received during the year for all modes ofpayments

    chosen by the customer which are stillin the first year. For e.g. for a monthly mode policy sold in

    March 2009 the first installment would fall into first year premiums for 2008-09 and theremaining 11 installments in the first year would be first year premiums in 2009-10

    3.New business received premium The sum of first year premium and single premium

    4.Weighted received premium The sum of first year premium and 10 percent weighted single

    premiums and single premium top-ups

    5.Renewal premiums Regular recurring premiums received after the first year

    6.Effective premium income (EPI) -10 percent weight-age for single premiums and annualized for

    regular premiums e.g. monthly installment premium x 12

    7.Commission ratio Ratio of total commissions paid out on first year, single and renewal

    premiums to total premiums

    8.Operating expense ratio Ratio of operating expenses excluding service tax to total premiums

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    9.Conservation ratio Ratio of current year renewal premiums to previous years renewal

    premium and first year premium

    10.Solvency ratio Ratio of required solvency margin to available solvency margin

    11.Claims repudiation ratio Ratio of claims repudiated to total claims received during the period

    A SURVEY ON THE LIFE INSURANCEINDUSTRY ININDIA

    AGEGROUP OFSURVEYEDRESPONDENTS

    TABLE1:

    Age group No. of Respondents

    18 - 25 years 127

    26 - 35 years 67

    36 - 49 years 46

    50 - 60 years 24

    More than 60 years 6

    CHART 1:

    47%

    25%

    17%

    9%

    2%

    18 - 25 years

    26 - 35 years

    36 - 49 years

    50 - 60 years

    More than 60 years

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    POPULAR LIFE INSURANCE PLANS

    TABLE 7:

    Type of Plan No. of Respondents

    Term Insurance Plans 105

    Endowment Plans 122

    Pension Plans 16

    Child Plans 8

    Tax Saving Plans 19

    CHART 7:

    POPULAR LIFE INSURANCE PLANS

    39%

    45%

    6%

    3%7%

    Term Insurance Plans

    Endowment Plans

    Pension Plans

    Child Plans

    Tax Saving Plans

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    SUGGESTIONS

    y Company should have to increase awareness in the customers.

    y Create a new tools and techniques which will be easy to understand for clients.

    y Company has to use effective Medias that can appeal to the masses.

    y Make those ads, which can educate customers about financial planning.

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    CONCLUSION

    y

    Most of people are unaware about Financial Planning.

    y Mainly businessman & salaried person are more interested to do Financial

    Planning.

    y Insurance advertisement not succeeds in creating awareness in the people.

    People are more interested in investing in traditional Investment options like insurance

    HDFC SLIC could tap the rural markets with cheaper products and smaller policy terms. There

    are individuals who are willing to pay small amounts as premium but the plans do not accept

    premiums below a certain amount., FD, post.

    BIBILOGRAPHY

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    BOOKS

    V.A. AVADHANI, Securities Analysis and Portfolio Management,

    Himalaya Publishing House, 9th revised edition.

    WEB

    http:// www.hdfcsl.com

    Insurance World

    www.hdfcslic.com