PowerPoint Presentation

LA Kings Digital Project

Instagram Examples

Twitter Post Example w/Gif

.@tytoff16's cupcakes from @sprinkles aren't the only thing top shelf #LAKings

Sponsorship IntegrationUber Kings Crossroads

Pick up/drop off promotions during LA Kings EventsDesignated area for pick ups/drop offsIntegrating Kings promotions in area for increased consumer activity through social channels pushing both Uber services and Kings social accounts Special discounts and promotions for Uber users Contests and prize drawingsMerchandise discounts GiveawaysVideo compilations of actual Uber customers Footage shared to @LAKings by consumersCompilation shown during games and through digital outletsKings players using service

Sponsorship IntegrationUber Drive for the Cup

Video and content promotions highlighting the season long quest to win the Stanley CupPlayer milestones Drive for the Cup moment of the game Top individual play/goal scored/performance/etcAudio programming Highlighting player successPreviewing/recapping matchups Player interviews Fan involvement segments

Sponsorship IntegrationFitBit Fit to be Kings

Promotion sharing training information of current Kings players over digital outletsAllows fans to track and compare their training loads to active playersChallenge a King (player)FitBit cooperationFitness tips through both digital portfoliosMotivational toolsWeb content includes:Training videos/clips Player testimonials regarding work out regimentsSocial challenges

Thank You!