la2m - jt pedersen on blogging's business benefits
TRANSCRIPT
Speaking on Blogging’s Business Benefits
to Lunch Ann Arbor Marketing (la2m.org)
on January 18, 2012
Copyright 2012 | J. T. Pedersen
Copyright 2012 | J. T. Pedersen
Copyright 2012 | J. T. Pedersen
Copyright 2012 | J. T. Pedersen
Website
Visibility
Be FoundSell
Copyright 2012 | J. T. Pedersen
Copyright 2012 | J. T. Pedersen
Copyright 2012 | J. T. Pedersen
Copyright 2012 | J. T. Pedersen
Copyright 2012 | J. T. Pedersen
Copyright 2012 | J. T. Pedersen
Here’s What a Blog Is
A blog is a continual stream of thought,by a person (or organization),
that you come to know over time.
and,
Through interaction (RSS, Comments, Email), supports a relationship between blogger and the
readers.
Copyright 2012 | J. T. Pedersen
CMS
Content
Media
RSS
NavBars
Tools
Track Stats
Copyright 2012 | J. T. Pedersen
What Do You Need?
Your domain ($10-30/year)
An ISP to host the site ($6+/month)
(If self-hosting) Install the CMS (15 sec.)
Copyright 2012 | J. T. Pedersen
Copyright 2012 | J. T. Pedersen
Practical Examples
Dozens, Requests for Meetings, Interviews
Free Stuff
Recognized. Public Speaking
Requests to Contribute
Copyright 2012 | J. T. Pedersen
Growing Your Business
Better Leads
Learn from your Followers
Respond to Criticism
Offer Better Service
Copyright 2012 | J. T. Pedersen
Still Question Blog’s Value?
Copyright 2012 | J. T. Pedersen
Still Question Blog’s Value?
Copyright 2012 | J. T. Pedersen
Copyright 2012 | J. T. Pedersen