The "Laboratory of eLearning" project Building a positive image of e-learning in organization

BARTŁOMIEJ POLAKOWSKI: • For 6 years associated with the insurance industry. • Instructional designer and creator of different e-learning

forms. • The observer and commentator on the e-learning market. • Author of the blog www.e-learning.blog.pl and e-learning

discussion groups. • Passionate about new technologies and projects related

with employee engagement.

WIOLETA FLORIAŃCZYK: • For 4 years associated with HR and training area. • From January 2014 member of e-learning team in PZU. • Passionate about new technologies and educational forms

in development process.• Continually deepens the knowledge about the use of skill-

pills, simulation and gamification in education proces .

Hello world!!

• More than 11k employees and 10k insurance agents. The large diversity in age and IT experience.

• Over 150 dedicated trainings.• Courses completed more than 150k times.• Wide range of projects i.e. information security,

compliance, insurance products, customer service, personal effectiveness, system trainings etc.

E-learning at PZU??

First registered e-course

• commonly held perception of e-learning trainings,• subject of trainings,• IT problems (internet connection, computer

experience),• daily duties vs e-learning,• lack of engagement,• boreeeeeedom!

What are our main enemies?

Our E-nemies

5

Competitions Information & Promotion

Happysheets & Surveys Interesting & Quality content

Our weapon

● Voluntary participation ● No tangible benefits for participants ● During working hours● Subject chosen by the team

Laboratory of E-learning

Our goal: produce

TOGETHER PERFECT e-learning CONTENT for ALL employees

Project description

TPCA

Build positive PR in the organization

Trigger greater interest among the employees

Show that e-learning is not only a pack of mandatory trainings

Engage all employees

Present a modern, innovative form

Quit typical e-learning stereotypes „Wylansowanie” e-l

Project goals

Learning through fun

1. Promotion in internal media

2. Surveys to determine training subject + project team

Ist stageStart of the project

1. Selection and meeting with team members

2. Choice of training subject

3. Communication and work plan

IInd stageAction plan

1. Determining the concept and form of training

2. Gathering materials and experts

IIIrd stagestart of work

1. Collaborative work with the chosen vendor

2. Promotion of the project in the organization

3. Engaging the other employees

CURRENTLY

14.04.2014

Project schedule

The beginning - trailer

Our Team24 people

11

Communication tools

Creativity

Through teamwork, we were able to generate a large amount of interesting and innovative ideas.

By: GMW.cn

Course concept Scenario Graphics Test

Chat! Chat! Chat!

Team Engagement

Involve Vendor!

Discuss your commentsDon’t give to much options

Test part by part

New course completion

Work to do

Team Engagement

Team Engagement

Holiday!

Community Engagement

Project start Course start

Dedicated trailer

Dedicated intranet website with continous update – to inform and collect comments

User generated content Word of mouth

Challanges and contests

Innovation

Based on PS4 Game Finder trailer

Combination of animation with game elements

Alternative endings (based on results)

Expected Results

• Over 70% of employees open the training

• After training survey results > 4.5• Over40 peoplewilling to take part in second edition

Greater interest in e-learning - more comments on the following trainings

• i

• More interest of business in shorter animated forms

• More interest of business in games & simulations

• New friendships

Lessons learned - summary

• Clearly communicate that participation during the whole project is not obligatory• Clearly communicate that weakly engagement won’t disturb everyday duties• Clearly communicate rules, schedule and responsibilities at the beginning of the project• Organize easy and fast communication tools that allow to see other participants

I. COMMUNICATION

II. GOOD TO KNOW • People prefer to work with graphics than text – prepare materials in clear less time

consuming form (ask vendor to do it )• Encourage creativity – let your team members forget about e-learning they have seen• Remember about holidays • Make it fun! • Build friendships!

II. LOGISTICS

• Manage group size – remember that not everyone will be present for the whole project• Involve vendor from the very beginning to prepare some mock-ups and samples• Keep the pace – talk, organize meeting, send materials, ask for feedback, health, plans

for the weekend… (silence and long breaks are your enemies)

The End

+1000 pkt

+500 pkt