Organices:The First International Forum of the South-American Clusters of Peru, Ecuador, Colombia, and

Brasil (July 16-19, 2015)

CLUSTEX – LAMBAYEQUE

The TEXTILE, JEWELRY & HANDYCRAFTMANSHIP

CLUSTER of LAMBAYEQUE

To Develop:The Microeconomic

Competitiveness of the MSEs and Artisans of the Geo-

Economic Area of Influence of the Macro-northern and North-eastern Regions of Peru within an Export Vision initiative, in the context of the Peruvian-

BrazilianBioceanic Amazonic Corridor.

OBJECTIVE:

Apparel Manufacturi

ng

Embroidery Production

Native Cotton Handicrafts

Knitting

ENTREPRENEURIAL ACTIVITIES:Apparel and Handicrafts

Manufacturing

Handicrafted

Hats

Artisan Jewlery

CLUSTER Definition:

The most well-known definition about CLUSTER was introduced by the expert economist, Professor MICHAEL PORTER from Harvard University in his book:

« The Competitive advantage of Nations » (1990):“Clusters are geographic concentrations of interconnected companies, specialized suppliers, service providers, and associated institutions in a particular field that are present in a nation or region.” (Michael Porter)

“Clusters encompass an array of collaborating and competing services and providers that create a specialized infrastructure, which supports the cluster’s industry. Finally, clusters draw upon a shared talent pool of

specialized skilled labor ”

AS A SUM UP:A CLUSTER can be defined as, A SET OF INTER-CONNECTED COMPANIES AND INSTITUTIONS WHICH SHARE THE SAME VALUE CHAIN AND ARE LOCATED IN A COMMON GEOGRAPHICAL AREA WITH THE OBJECT TO BECOME SUBSTANTIALLY MORE COMPETITIVE AND INNOVATIVE AS THEY LEAD A SPECIFIC ECONOMIC ACTIVITY.

Macro Norther

n Region

North-Eastern Region

AREA OF INFLUENCE:         IN THE PERUVIAN TERRITORY

Lambayequ

e

PERUVIAN - ECUADORIAN BINATIONAL PLAN

SOUTH - ECUADORIAN AREA OF INFLUENCE

REGIONAL INTEGRATION INITIATIVE FOR SOUTH AMERICA (IIRSA)

“The Natural Alternative to the PANAMA CANAL”

Ground Route: River Route:Paita-Olmos-Yurimaguas Iquitos-Manaus-Belem

The Concessionaire, Puerto Amazonas SA (COPAM) was awarded the Construction and Management of the YURIMAGUAS NEW TERMINAL PORT – PERU (Construction to be initiated on April 4, 2014).

http://www.ositran.gob.pe/RepositorioAPS/0/0/par/PLAN2013YURIMAGUAS/PUERTO%20DE%20YURIMAGUAS.pdf

(Source: modified photo obtained from http://copam.com.pe)

CHICLAYO

LAMBAYEQUE

OLMOS

PARANAPURA–BRIDGE INAUGURATION (YURIMAGUAS – PERU)

REGIONAL INTEGRATION INITIATIVE FOR SOUTH AMERICA (IIRSA)

President Ollanta Humala inaugurating the Road Project :“Access to the New Port of Yurimaguas”

(Last Section of the IIRSA Northern Concession – December 6, 2013)

THE TRIPLE HELIX MODEL: GOVERNMENT – COMPANY – ACADEMY

“Experience, Technology & Know-how”

SME

TEXTILE CLUSTER PROMOTERS:

GOVERNMENT: REGIONAL GOVERNMENT

LOCAL GOVERNMENT

ACADEMY

A) THE SME ACTOR:

CLUSTER TEXTIL, JOYERIA y ARTESANIA de LAMBAYEQUE

B) THE GOVERNMENT ACTOR:

LOCAL GOVERNMENTS: MUNICIPALITIES

NATIONAL BUREAU of PRODUCTIVE

DIVERSIFICATION of PERU

V

V

LAMBAYEQUE – CHICLAYO - FERREÑAFE

ACADEMIA

C) THE ACADEMIC ACTOR: UNIVERSITIES & INSTITUTES

RESEARCH, DEVELOPMENT, INNOVATION, COMPETITIVENESS AND ENTREPRENEURSHIP

(Each university/institute logo is the sole property of each one of the beneath institutions © All rights reserved)

v

ECONOMIC SOURCE

INTERNATIONAL COOPERATION

UNION EUROPEA

Cluster and Value Chains Competitiveness Project

Pernambuco Cluster

Innovation and Competitiveness Project

Science and Technology Program

Innovation Project for Competitiveness

CLUSTER PROJECTS IN SOUTH AMERICA

Source: Inter-American Development Bank

Productivity and Competitiveness Program

Minas Gerais Competitiveness Cluster

Support Program

BASIC DATA:

Participant Countries: Brasil, Colombia, Ecuador and Perú

Area:  5.7 million km2

Estimated Population:  61.5 million inhabitants 

GDP:  US$ 150,534.9 millions  

Predominant Economic Activities:Ecological Resources, Agribusiness, Cattle Raising, Mining, Electricity, Oil, Ecotourism, Biotechnology, Fishing, Cosmetics, Machinery & Equipment, TEXTILE AND APPAREL, Metal-Mechanical Industry, Marine, Food Processing, Leather and Footwear (Source: IIRSA)

PERUVIAN-BRAZILIAN BIOCEANIC CORRIDOR

EXTENDED AREA OF INFLUENCE: THE AMAZON INTEGRATION &

DEVELOPMENT AXIS(EID)

EXTENDED INTEGRATION AND DEVELOPMENT AXIS (EXTENDED EID)

The 4 AMAZON COUNTRIES of the EXTENDED EID: BRASIL, PERÚ ECUADOR, and COLOMBIA provide:a) 71,8% ( of their Total Area) b) 42,6% (of their inhabitants)

Brasil EID : 17’065,652 inhab. 4’255,020 Km²Brasil extended EID : 77’534,835 inhab. 6’427,139 Km²The 4 Amazonic Countries of the extended EID : 119’484,949 inhab. 8’059,085 Km²(Ref: Statistics and Geographic Brazilian INSTITUTE, IBGE. 2010 Census)

PERUVIAN-BRAZILIAN BIOCEANIC CORRIDOR

SOURCE: Elements for the Sustainable Development of the extended EID Territory Area of Influence (Jaime Valdés Castro and Matias Parimbelli, May 2013)

MARITIME AND RIVER FLOW CHART:The North Eastern Brazilian ports and the city of Manaus.

BIOCEANIC CORRIDOR: PACIFIC to ATLANTIC OCEAN and vice

versa(ASIA-PAITA-YURIMAGUAS-IQUITOS-MANAUS-BELEM-EUROPA)

Source: Engineer Carmen Benítez Hernández Presentation (COPAM Manager)

ROUTE TIMEPanama – Manaos (through Atlantic Oc. ) = 40.4 daysPanama - Paita - Manaos = 23.4 days (more advantageous)Panama - Callao - Manaos = 40.7 days.

MULTIMODAL (GROUND & RIVER)

DEVELOPMENT ROUTE

IMPACT: LAMBAYEQUE TEXTILE CLUSTER

1,253 TEXTILE-APPAREL ,CRAFTS AND OTHER RELATED BUSINESSES.Code of economic activities ISIC : 17117, 17120, 17218, 17220, 17290, 17306, 18100, 19208, 36914, 52322 SUB - AREAS:Embroidery, knitting, tailoring, dressmaking, shoes, jewelry, handicrafts, sale and marketing of fabrics and fabric ready-made products

40,000 FAMILIES DIRECTLY and/or INDIRECTLY RELATED TO THE APPAREL INDUSTRY AND CRAFTSMANSHIP MANUFACTURING.Working Families of the cities of Chiclayo, Lambayeque and Ferreñafe.Districts: Monsefu, Cayanca, Reque, City of Eten, Santa Rosa, Pimentel, San Jose, Morrope, Jayanca, Mochumi, Túcume, Illimo, Pacora, Motupe, Olmos, etc.

The Diagnostic Analysis of the TEXTILE & CRAFTSMANSHIP Businessses :

Train local entrepreneurs on business-related ICT tools Develop concerted policies with the Government to train skilled workersSponsor Business Intelligence studies to ease the access to the market of the Andean Community of Nations and MERCOSUR (UNASUR )Encourage Technologic Innovation on MSEsPromote Trade Fairs on inventions, technology transfer and scientific research conferencesActively participate in Trade Missions Exploring favorable export markets in Latin America and the Caribbean Region

GOVERNMENT RECOGNITION TO: OH! BABY COMPANY

FOR ITS CREATIVITY AND TECHNOLOGIC INNOVATION PROJECT

VALDEMAR ROMERO, CLUSTEX-LAMBAYEQUE President (center right), OLLANTA HUMALA, President of Peru (center left) and GLADYS TRIVEÑO, Peru’s Production Minister (Left) in Peru’s SME Award Winning Ceremony.Creativity and Technology Innovation Project (Virtualized, Computerized Infrastructure at OH! Baby Apparel and Textile Factory {2013 National SME Award Winner}

EUROPEAN UNION SUPPORTMEETING: EUROPEAN UNION Delegation at

Lambayeque’s Regional Government (Dec. 4, 2013)

Mr. VALDEMAR ROMERO, CLUSTEX-LAMBAYEQUE President (Far right); Mr. PABLO HORNA SANTA CRUZ, President in charge of the Lambayeque Region (2nd. from the left); Mrs. IRENE HOREJS, AMBASSADOR of the EUROPEAN UNION in PERU (center) and Mr. PAUL BONNEFOY, Economic and Commercial Advisory Minister of the EUROPEAN UNION (2nd. from the right)

SUPPORT FROM THE EUROPEAN UNION

SUPPORT FROM THE EUROPEAN UNION

MEDELLIN CLUSTER CITY

Example of ASSOCIATIVITY

Dec. 2013

http://www.youtube.com/watch?v=9eKPxWkYRRghttp://www.youtube.com/watch?v=vIyneF2KoxQ

INTERNATIONAL ALLIANCE:TEXTILE CLUSTER/ APPAREL, DESIGN &

FASHION TEXTILE CLUSTER OF MEDELLIN,

Antioquia (click on the title to see the video)

THANK YOU VERY MUCH!!!

Valdemar J. Romero Ch. Conceiver of the

LAMBAYEQUE TEXTILE, JEWELRY & HANDCRAFTSMANSHIP

CLUSTERclustexlambayeque@gmail.com