lauren hallden - social media, voice and identity on the web
DESCRIPTION
A presentation of internet-based design projects I've done on the themes of identity, isolation and connection.TRANSCRIPT
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Lauren Hallden
Graphic Designer, RJMetrics
laurenhallden.com
@phillylauren
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I work at a startup!
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I work at a startup!
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Personal work(and some stuff from class)
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A text generator that creates filler text
for your dating profile.
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Why?
In trying to present ourselves as unique and
interesting, we end up sounding alike.
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Why?
Pinterest is home to many inspirational
quotes that are:
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Obvious
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Obvious
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Dubious
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Dubious
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Dubious
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Meaningless
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Meaningless
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Meaningless
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Borrow common inspirational words and
phrases, use them to design new pins that
are intentionally meaningless
Track the results.
Project
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Initial Pin Popularity
12
24
48
36
48
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905
88
14
87
8
41
55
24
5
42
6
Pin Popularity - Today
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Some users are awareof the parody...
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But plenty are not.
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But plenty are not.
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But plenty are not.
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But most are not.
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Contemporary Is
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Project
How can you use graphic design—words,
images, media—to express the ideas that
represent the contemporary fringe?
I start working with twitter.
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A mobile site and twitter bot designed to interact with lonely people.
@alonelyproject
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Why?
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#lolsob
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Questions?
@phillylauren