LEADSCALE GROUPPartnership Presentation

Contents

1: Introduction

2: How we can help you

3: Enrichment (Case Study)

4: Overview

5: Q&A

INTRODUCTION

Group Overview

A true omni-channel solution

Highest levels of Compliance

What we DeliverSales Leads

Brochure Requests

Newsletter Signups

Pre-Orders

Test Drives

White Paper Downloads

Competitions

Marketing Leads

Full Cycle Service

Pre-Lead Services

Lead Generation and Processing

Data and Lead Compliance

Data Output and Formatting

Feedback and Response

Global Partners

Whether it is single, or multi territory campaigns, we can provide program/campaign advice, support and

account management; all via a centralised team based in Angel.

Partners in success

HOW WE CAN HELP YOU

Pre-Lead Services

We can provide campaign advice, CPL guidance and publisher response

We also provide consultation with regards to data origination and list creation

Data Origination available for clients looking to increase their marketing lists (Re: B2B)

We can create customised data sets built exactly to specification

Lead Generation and Processing

We can take care of everything from the initial landing page design (and hosting) through to the day to day account management

Validation and Verification - both automated and human checks carried out

High volumes of (high quality) leads available across multiple countries

Dynamic feedback provided for ongoing optimisation

Data and Lead Compliance

We operate to the highest levels of compliance in the industry

We typically save clients over 20% of their budgets, by rejecting poor quality, non-compliant leads that would have otherwise been paid for – this means more budget available!

Higher quality means increased campaign response, better branding and saved time (both internally and externally)

Data Output and Formatting

We can format (and export) the data exactly as our partners need it – be that via API, CRM, via email client or via secure csv file

We can also format data from multiple sources to standardise output – Saving a huge amount of time for our clients

Our Enhancement and Enrichment services can help get even more out of the campaign and increase performance

Feedback and Response

We provide ongoing support, advice and feedback with regards to campaign performance

We can help with recommendations for campaign optimisation and improvement

We pride ourselves on our rapid response, and we can make any required/recommended changes quickly and easily with our in-house tech and account management teams

ENRICHMENT CASE STUDY

Case Study: Investec

Enrichment Process

Multi-layered = increased targeting

ABC: Targeting Creatives Based on Interest

OVERVIEW

Key Benefits: Commercial

We have generated over 100 million qualified leads for our clients = Huge potential

Highest lead quality mean money isn’t wasted on ‘dead’ leads = Significant saving

Highest response and success rates mean repeat business for all involved

Commercial incentivisation for our partners

Key Benefits: Security and Protection

ISO 27001 level of compliance = best quality leads (= Less wasted on ‘poor’ leads)

Automated and human ‘eyeballing’ ensure data quality is second to none

Less waste = better overall performance

Reduce time wasted trying to close ‘dead’ leads = Happier sales teams

Key Benefits: Enrichment

Provides ‘single customer view’ of data

Better branding opportunities by increasing relevance of targeted communications

Bespoke retargeting opportunities

Higher conversion rates = Increased program performance

Key Benefits: Technology

We own all our own product technology so we can respond rapidly and efficiently from setup to amendments on the go

Custom solutions built in house mean we can deliver dedicated support across the entire process

Direct control = increased flexibility, with instant access to support when needed

In SummaryLEADSCALE saves you time• We take care of everything from the planning through to the delivery,

providing a centralized point of contact for the whole process

LEADSCALE saves you money• Our rigorous compliance means our partners only pay for the best quality

leads and data; saving an average of over 20% of budget

LEADSCALE helps deliver better conversions• We can show you how to increase customer targeting/segmentation across

through advanced enrichment techniques – increasing conversion rates across the board

LEADSCALE protects your brand• By more intelligent targeting, better matching of data and the very highest

levels of compliance, we help make sure our partner brands are being presented to the right people, with the right message(s)