INTRO TO LEAN

PRODUCT MANAGEMEN

TDominique Aubry, Chief Operating Officer 2020Shift

AGENDAAGENDA

‣Definition & History of Lean

‣Build-Measure-Learn Model

‣Lean in the business unit

‣Lean techniques

‣Lean Mindsets

LEAN DEFINITION

Eliminating waste and non-value-added activity (NVA) through continuous

improvement

What is Lean?

BUILD-MEASURE- LEARN

Build- Measure- Learn (BML)

Build- Measure- Learn (BML)

What is the Minimum Viable Product ( MVP) ?

Build- Measure- Learn (BML)

What is the Minimum Viable Product ( MVP) ?

What variable am I isolat-ing ?

Build- Measure- Learn (BML)

What is the Minimum Viable Product ( MVP) ?

What variable am I isolat-ing ?

What metric(s) mat-ter/s?

Learn- Measure- Build (LMB)

Learn

MeasureBuild

Learn- Measure- Build (LMB)

Learn

MeasureBuild

What do I want to determine is true or

false?

Learn- Measure- Build (LMB)

Learn

MeasureBuild

What do I want to determine is true or

false?

What test will help me determine the answer?

Learn- Measure- Build (LMB)

Learn

MeasureBuild

What do I want to determine is true or

false?

What test will help me determine the answer?

What do I need to create the test ?

THE FLITZ

Who is my core customer?

Learn- Measure- Build (LMB)

Learn

MeasureBuild

What do I want to determine is true or

false?

What test will help me determine the answer?

What do I need to create the test ?

Build- Measure- Learn (BML)

What is the Minimum Viable Product ( MVP) ?

What variable am I isolat-ing ?

What metric(s) mat-ter/s?

LEAN IN THE BUSINESS UNIT

Traditional PM Lean PMDetermines new features Works toward goals

Gathers business requirements Explores problems

Get’s Stakeholder buy-in Shows stakeholders data

Writes out spec’s for user story Writes user problem

Manages product roadmap Manages “problem” roadmap

The Role of the Lean PM

LEAN TECHNIQUES

Hypotheses

A/B Testing

Customer Interviews

Funnel Analysis

LEAN TOOLS

AGILE TOOLSSprints

Boards

User Stories

Acceptance Tests

LEAN QUESTION TECHNIQUE

1) 1) What are your qualifying questions?1) A question that identifies if the source is valid

2) 2) What factors are truly rigid?

3) 3) What is required for us to feel confident moving for-ward?

LEAN MINDSETS

1. 1.Velocity

2. Adaptability

3. Flexibility

4. Recoup-ability

5. Agility