leanbookpublishing science
TRANSCRIPT
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lean book publishing
science,numbers& conclusions
www.leanbookpublishing.com
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Every year more than 2 million new books get published
worldwide.
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Source: Wikipedia 2013 http://en.wikipedia.org/wiki/Books_published_per_country_per_year
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However the average book gets sold/read no more than 250 times.
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Source: Huffington Post 2012 http://www.huffingtonpost.com/bj-gallagher/book-publishing_b_1394159.html
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This results in:
-> Unhappy authors-> Wasted resources
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Source: Lean Book Publishinghttp://www.leanbookpublishing.com
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FACT IS:
-> Successful book publishing is hard
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-> And that it is time for a new way of book publishing
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Our solution is Lean Book Publishing
A new way of book publishing that focusses on:
Publishing books that readers want/like/buy/read
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Thereby we aim for:
-> Making both authors and readers more happy
-> And improving the efficiency, quality and satisfaction of the book
publishing industry in general
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That is the core of Lean Book Publishing:
-> Publishing what readers like
-> Thereby improving reader and author satisfaction
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What Lean Book Publishing wants to achieve:
1) Raising the total market share of book sales by 10%* till 2020
-> as a result of amazing books
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* Total U.S. book market $27.12 billion in 2012, Source: BookStats via Paid Content – Laura Hazard Owen:
http://paidcontent.org/2013/05/15/ebooks-made-up-20-of-the-u-s-consumer-book-industry-in-2012-up-from-15-in-2011/
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What Lean Book Publishing wants to achieve:
2) Raising average book reader satisfaction by 25%* till 2020
-> as a result of amazing books
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* A survey estimating current reader satisfaction rates is currently in the worksSource: www.leanbookpublishing.com
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What Lean Book Publishing wants to achieve:
3) Educating self published authors
so that the differences in sales*decrease by 25%** till 2020
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*Differences in sales numbers between self-published and traditionally published authors** UK Sales market share of self-published books only 2% in 2012, Source: Bowker Market Research
via The Guardian: http://www.theguardian.com/books/2013/jun/11/self-published-ebooks-20-per-cent-genre
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Additional data characterizing the current book publishing landscape
with a focus on self-publishing
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80% of all self published bookssell less than 100 copies in total
Source: Laura Howard refering to Amazon Inchttp://laurahoward78.blogspot.co.at/2012/09/five-secrets-to-successful-self.html
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More than 80% of all books are self published*
-> however they only make up 2% in
sales in most countries (U.K. in
2012)*** Source: Estimate: LBP 2013 www.leanbookpublishing.com | Source: Wikipedia 2009 (76% in
2009): http://en.wikipedia.org/wiki/Self-publishing**Source: The Guardian:
http://www.theguardian.com/books/2013/jun/11/self-published-ebooks-20-per-cent-genre
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Ebooks made up 20% of the U.S. consumer book industry in 2012
* Total U.S. book market $27.12 billion in 2012, Source: BookStats via Paid Content – Laura Hazard Owen:
http://paidcontent.org/2013/05/15/ebooks-made-up-20-of-the-u-s-consumer-book-industry-in-2012-up-from-15-in-2011/
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