learning in 140 characters or less (twitter for training)

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Scott Thomas Director, Product Enablement ExactTarget [email protected] @scott_thomas_et #crc10

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This presentation gives learning professionals ideas on how to utilize Twitter to deliver learning. It also overviews some of the basics of Twitter - definitions and tools to utilize.

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Page 1: Learning in 140 Characters or Less (Twitter for Training)

Scott Thomas

Director, Product Enablement

ExactTarget

[email protected]

@scott_thomas_et

#crc10

Page 2: Learning in 140 Characters or Less (Twitter for Training)

11/14/2010 2#CRC10

• Anatomy of Twitter

• Twitter Tools

• Twitter and You

• The Use of Twitter for Learning

• Resources for Additional Learning

• And Some Fun Along the Way…

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11/14/2010 6#CRC10

Twitter Defined

“a service for friends, family, and co–workers to communicate and stay connected through the exchange of quick, frequent answers to one simple question: What are you doing?”

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11/14/2010 7#CRC10

Twitter’s Use• Links to Content• Conversations• Promotions• News Reporting• Sharing of Images• Sharing of Music• Idea Sharing• And On, And On, And On….

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AVATAR AND TWITTER HANDLE

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TWEET aka “The Message”

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11/14/2010 10#CRC10

HASHTAG

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11/14/2010 11#CRC10

URL

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11/14/2010 12#CRC10

RETWEET

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Twitterwww.twitter.com

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Hootsuitewww.hootsuite.com

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CoTweetwww.cotweet.com

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TweetDeckwww.tweetdeck.com

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11/14/2010 23#CRC10

Your Profile• Use Your Name in Your Handle

• Tells the Twitter Community Who You Are

• It Helps People Decide to Follow You

• Location is Important

• Link to Something – Blog, LinkedIn, Etc.

Page 24: Learning in 140 Characters or Less (Twitter for Training)

11/14/2010 24#CRC10

The Public Timeline

• Remember the Purpose of Twitter

• Follow and Follow Back

• Tweet

• Join the Conversation

• Learn the Lingo

• It’s Called Social Media for a Reason

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The Back Channel

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A Live Look @ The Back Channel

© SAP 2009 / Page 29

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Micro Learning

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Synchronous Learning

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Follow the Experts

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Search for Experts

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Tools

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Digest

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11/14/2010 39#CRC10

On Twitter

• @ASTD

• @CIASTD

• @newsociallearn

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Sites

• Social Learning Academy – Jane Hart

• eLearning Technology Blog – Dr. Tony Karrer

• Mashable

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Google Searches

• Twitter for Learning

• Social Media for Teaching

• Twitter 101

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Your End of The Deal…

• Not on Twitter, Sign-Up for Twitter

• Follow Me - @scott_thomas_et

• Download My Slides – I Just Tweeted a Link

• Share with Me What You Put Into Practice

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11/14/2010 43#CRC10

Let’s Take a Twitter Poll@votebytweet (1,2,3) scottcrc

© SAP 2009 / Page 43

1. Get on Twitter

2. Utilize in my Job

3. Research More

Page 44: Learning in 140 Characters or Less (Twitter for Training)

thank you!Scott Thomas

Director, Product Enablement

ExactTarget

[email protected]

@scott_thomas_et

#crc10