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    LEARNINGMANAGEMENT

    Ms. Elsette Rose Lazaro

    Graduate Diploma in Teaching Profession

    Bansomdejchaophraya Rajabhat University

    Asst. Dr. Areewan Iamsa-ard

    Professor, Learning Mgmt Subject

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    SUBJECT: ADVERTISING

    YEAR LEVEL: YEAR II (CLASS 2/2 AND 2/3)SIZEOFEACHCLASS: 15TOPIC: THE CREATIVE SIDEOF ADVERTISING(MAKINGAN AD)

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    COOPERATIVE LEARNING

    is a successful teaching strategy

    in which small teams, each with

    students of different levels ofability, use a variety of learning

    activities to improve their

    understanding of a subject.

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    COOPERATIVE LEARNING

    is responsible not only

    forlearning what is

    taughtbut also forhelping teammates

    learn, thus creating an

    atmosphere of

    achievement.

    through the assignment

    until all group members

    successfully

    understandand

    completeit.

    Each member of a team Students work

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    COOPERATIVEEFFORTSRESULTINPARTICIPANTS

    STRIVINGFORMUTUALBENEFITSOTHATALL

    GROUPMEMBERS:

    gain from each other'sefforts. (Your successbenefits me and mysuccess benefits you.)

    recognize that all group

    members share acommon fate. (We allsink or swim togetherhere.)

    know that one'sperformance ismutually caused byoneself and one's teammembers. (We can not

    do it without you.) feel proud and jointly

    celebrate when a groupmember is recognizedfor achievement. (We allcongratulate you on

    your accomplishment!).

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    THEPROBLEMWITHCOOPERATIVELEARNINGIS Members of the group don't always cooperate well

    People need to go at different speed

    Someone may try to take overthe group

    Quiet people may not feel comfortable Sometimes people just don't get along.

    People may not pull their weight.

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    People need to go atdifferent speeds

    Working in groups canoften involve situations

    where the group moves

    to fast for a student. It

    allows work to get donewithout knowing that

    every person in that

    group actually

    understands what was

    done.

    Someone may try totake over the group.

    One problem inworking in groups is

    dictatorship. One

    person may take

    control and not allow

    others to share their

    knowledge.

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    Quiet people may not

    feel comfortable.Some students are shy

    or reserved and feel

    awkward when working

    with others.

    Sometimes peoplejust don't get along.

    The worst scenario is ifyou have an

    incompatible group,

    because then it is hard

    to have a successful

    end product.

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    People may not pull their weight.Some group members may not

    contribute to the activity, therefore one

    or two people end up doing all thework.

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    WHYUSE COOPERATIVE LEARNING?

    Cooperative learning

    promotes student learning and academic

    achievement

    increases student retention enhances student satisfaction with their learning

    experience

    helps students develop skills in oral communication

    develops students' social skills promotes student self-esteem

    helps to promote positive race relations

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    LEARNINGOBJECTIVES The students should be

    able to put into practice

    what they have learned

    in the chapter (Chapter

    4 and 5 lessons)through making an ad.

    The students should be

    able to create an ad

    that will help promote

    the country (their

    assigned task) inpreparation for the

    ASEAN Economic

    Community (AEC)

    2015.

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    TEACHINGOBJECTIVES The teacher hopes to develop students

    interpersonal and oral communication skills.

    To promote students interdependence throughhelping each other learn and promote academic

    achievement.

    To improve students self-esteem and social skillsby taking part in the activity given to them.

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    COOPERATIVELEARNING Form five (5) groups *3 members in

    each group*

    Pick one topic (through draw lots).

    Assign tasks for each member.

    Present in the class.

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    The 10 ASEAN Nations and their slogans:

    1. Brunei A Kingdom of Unexpected Treasures2. Burma or Myanmar Mystical Myanmar

    3. The Kingdom of Cambodia

    Kingdom of Wonder

    4. The Republic of Indonesia Wonderful Indonesia

    5. Laos Visit Laos 2012: Simply Beautiful

    6. Malaysia Malaysia, Truly Asia7. The Republic of the Philippines Its More Fun in

    the Philippines

    8. The Republic of Singapore Your Singapore

    9. The Kingdom of Thailand Miracle Year of Amazing

    Thailand 2012

    10. Vietnam Timeless Charm

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    EXAMPLEOF ACC STUDENTS WORK (TV AD)

    http://www.youtube.com/

    watch?v=GGh4b17BMI

    Q

    http://www.youtube.com/

    watch?v=QNHwRocTa

    bY

    Thailand Brunei

    http://www.youtube.com/watch?v=GGh4b17BMIQhttp://www.youtube.com/watch?v=GGh4b17BMIQhttp://www.youtube.com/watch?v=GGh4b17BMIQhttp://www.youtube.com/watch?v=QNHwRocTabYhttp://www.youtube.com/watch?v=QNHwRocTabYhttp://www.youtube.com/watch?v=QNHwRocTabYhttp://www.youtube.com/watch?v=QNHwRocTabYhttp://www.youtube.com/watch?v=QNHwRocTabYhttp://www.youtube.com/watch?v=QNHwRocTabYhttp://www.youtube.com/watch?v=GGh4b17BMIQhttp://www.youtube.com/watch?v=GGh4b17BMIQhttp://www.youtube.com/watch?v=GGh4b17BMIQ

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    Make an ad (poster, brochure, transit ad depending

    on what was assigned to you) to promote the Asiancountry assigned to you by making use of the

    materials given to you. You have 15mins to finishthe task.

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