learning (ob) grp1
TRANSCRIPT
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LEARNINGLEARNING
By:
Shweta Gautam
Harpreet SinghTanvi Seth
Sneha Joshi
Sonal Sewak
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"YOU CANT TEACH ANYONE ANYTHINGYOU CAN JUST MAKE HIM LEARN "
- GALILEO
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Nature of Learningy Learning involves change : change can be good or
bad
y Change in behaviour must be relative permanent
y
Change in behaviour should occur as a result ofexperience
y Its a life long process
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Significance of Learningy It offers significant insights controlling employee
behaviour
y It has marked effect on training in organizationalsettings
y It helps in understanding the skill that anemployee is born with.
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heories of LearningI. Classical conditioning
II. Operant learning
III. Cognitive theory
IV. Social learning theory
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Introduction Classical condition is learning byassociation.
It is sometimes called reflexive learning orrespondent conditioning.
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This experiment was performed by Russianscientists IAN PAVLOV in order to teach dog tosalivate in response to the ringing of a bell.
a) He presented meat (US) to the dog andnoticed great deal of salivation (UR)
b) But, when only bell was rang no salivation
was found.
c) Then, he linked meat with the ringing of a bell.He did several times.
Pavlovs Experiment
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d) Now he just rang a bell without presenting ameat, dog started to salivate merely at the soundof a bell.
DOG HAS LEARNED TO RESPOND
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Pavlovs Experiment
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before conditioningbefore conditioning
(bell)(bell)
CS no responseCS no response
US URUS UR
(bone) (salivation)(bone) (salivation)
after conditioningafter conditioning
CS CS
(bell) (saliv(bell) (saliv
during conditioningduring conditioning
(bell)(bell)
CSCSUS URUS UR
(bone) (sali(bone) (sali
CS=conditioned stimulus
US=unconditioned stimulus
CR=unconditioned response
UR=unconditioned response
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Limitationsy Human beings are more complex than dogs
y Behavioural environment in organizations is alsocomplex
y The human decision making process being
complex in nature.
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Operant Conditioningy This theory was given by BF Skinner.
y
This theory states that behaviour is a function ofconsequences. According to this theory, there is arelationship between behaviour & theconsequences of the action taken, which isreferred to as operant conditioning.
y In very simple words, a particular behavior will berepeated if it is followed by favourable outcomeand it will be discontinued if it is followed by
unvavourable outcome.
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y Consequences to behavior can be:
a. nothing happens: extinction
b. something happens the something can be pleasant
the something can be aversive
y Consequences include positive and negativereinforcement, and punishment. Well examineeach of these later.
This theory states that behaviour is a function of
consequences
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Cognitive Theoryy Cognition refers to the thoughts, beliefs,
knowledge, ideas and understanding of anindividual about himself and his environment.
y The cognitive process of leaning implies that anindividual forms a cognitive structure in his
memory which preserves and organises theinformation received by him throughout hislifetime.
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Prior learning Behavioural choice Perceivedconsequences
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Introductiony Social learning theory talks about the ability of
the individual to learn by observing people,
events and objects around him which influencehim in different possible ways.
y According to Albert Bandura "Social learning
theory approaches the explanation of humanbehavior in terms of a continuous reciprocalinteraction between cognitive, behavioral, andenvironmental determinants
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contdy Social cognitive theory extends learning by giving
more attention to the self regulatory mechanisms
y The social cognitive derivatives of modelling andself efficacy provide clarity in understandinglearning and provide base for behavioural
perfromance management
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y Attention:- People learn from their environmentby paying attention to it. The basic condition for
learning is the willingness of the mind to absorbthings.
y Retention:- The ability to store information is the
next step of the learning process. The ability topull up information later and act on it is vital toobservational learning.
Modelling
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y Motor Reproduction:- After a person hasabsorbed a particular learning, it is necessary forhim to put that knowledge to practice.
y Motivation/ Feedback:- Finally, for observationallearning to be successful, you have to be motivatedto imitate the behavior that has been modeled.
y Reinforcement and punishment are the principlesof learning and play an important role inmotivation.
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y The administration of a consequence as a result ofbehaviour is known as reinforcement
y The idea behind it is to induce repetition of aparticular behaviour.
y Reinforcement can change the direction, level andpersistenceof an individuals behaviour
y a Reinforcer is any stimulus which, when deliveredto a subject, increases theprobability that a subjectwillemit a response
Reinforcement
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Categories ofReinforcers
All reinforcers fall into one of two categories:
y Primary Reinforcers Unconditioned
reinforcers:Based upon the satisfaction ofphysiological needs, such as food, water, air, sex,
escape from pain, etc.
y Secondary Reinforcers Learned/conditioned
reinforcers: A secondary reinforcer dependson the individual and his pastreinforcement history. Thus, these areprimarily learned ones. Eg:- praise,
recognition.
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Pleasant
Event
Unpleasant
Event
Stimulus is Added Stimulus is Removed
Positive
reinforcement
(increases behavior)
Negative
reinforcement(increases behavior)
Omission(decreases behavior)
Punishment(decreases behavior)
(best to use)
(worst to use)
Positive reinforcement is an increase in the future frequency of a behavior due to the
additionof a stimulus immediately following a response
Negative reinforcement is an increase in the future frequency of a behavior
when the consequence is the removalof an aversive stimulus
Contingencies of Reinforcement
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Guidelines for Using
Contingencies ofReinforcement
y Not reward all employees the same (i.e., take individual differencesinto account to re ard employees ith consequences that theypersonally value)
y Consider consequences of both actions and non-actions
y Make employees aware of what behavior will be reinforced (and thenbe sure to reinforce it uniformly)
y Let employees know what they are doing wrong
y Not punish in front of othersy Make their response equal to workers behavior
Managers should:
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Schedules ofReinforcementy Definition:The determination of hen reinforcers are applied; after every
response or only after some responses
y Two general categories of schedule are:
y Continuous Reinforcement: Every behavior is reinforced; the simplestschedule
y Intermittent Reinforcement: Only some behaviors are reinforced; four types
are identified in the text:
y Fixed Interval: based on a fixed time interval
y Fixed Ratio: based on a fixed number of responses
y Variable Interval: based on a variable time interval
y Variable Ratio: based on a variable number of responses
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Comparisons ofSchedules ofReinforcement
Fixed interval Reward on fixedtime basis
Leads to averageand irregularperformance
Fast extinction ofbehavior
Fixed ratio
Variable ratio
Variable interval
Reward tied to
specific number of
responses
Leads quickly tovery high andstableperformance
Moderately fastextinction ofbehavior
SCHEDULEFORMOF
REWARD
Reward given after
varying periods oftime
Leads to
moderately highand stableperformance
Slow extinction of
behavior
Reward given forsome behaviors
Leads to very highperformance
Very slowextinction ofbehavior
INFLUENCE ON
PERFORMANCE
EFFECTS ON
BEHAVIOR
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Punis
hment
y Through punishment, managers try to correctimproper behaviour of subordinates by providing
negative consequences.
y Punishment is the historic method of reducing oreliminating undesirable behaviour.
y Sometimes, punishment frustrates the punishedand leads to antagonism towards the punishingagent
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y Because of the possible dangers of punishment it
should be administered properly.
y The following points may be noted in this regard:-
a)The specific undesired behaviour should be punished,
not the person should be punished.b)Punishment should be administered privately.
c)Punishment must be administered carefully so that itdoes not become a reward of undesirable behaviour.
d)Punishment should be enough to extinguish theundesired behaviour.
e)Punishment should quickly follow the undesirablebehaviour.
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Applications of Learningy Training
y Innovative Reward System
yDisclipine
yKnowledge Management
yOrganizational Behaviour Management
yReduce indiscipline and abtenteeism
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