lecture 5 - cognition ii
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PL1101E: Introduction to Psychology 1
Cognition IIMemory, Language and Thinking
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PL1101E: Introduction to Psychology 2
Lecture Outline
Memory
Remembering
Forgetting
Language
Elements andStructure
Acquisition
Language andThought
Thinking
Concepts
Reasoning
Problem Solving Mental Imagery
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PL1101E: Introduction to Psychology 3
Types of Memory
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Remembering
Retrieval cue A stimulus that is used to
help retrieve the targetedmemory.
Recall Information must be
pulled from memory withvery few external cues.
Retrieval failure recallhas failed (at least
temporarily). Tip of the tongue
phenomenon.
Serial Position Effect willbe discussed in tutorial.
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Recall:
In recall, a specific piece of information must
be retrievedsuch as that needed to answera fill-in-the-blank question or write an essayon a test.
Try to recall the names all the seven dwarvesin Disneys Snow White and the SevenDwarves.
Remembering
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Remembering
Encoding specificity Memory tends to improve if
related information (suchas surroundings orphysiological state)
available when the memoryis first formed is alsoavailable when the memoryis being retrieved. State-dependent learning
Memories formed duringa particular physiologicalor psychological statewill be easier to recallwhile in a similar state.
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Recognition: Matching information with stored information.
Occurs when people are:
Presented with a stimulus and asked whether they have been exposed to itpreviously,
Asked to identify it from a list of alternatives.
GoofySleepySmartyScaredy
DopeyGrumpyWheezyBashful
MeanieDocHappyAngry
SneezyCrazy
Which of the following are the names of the seven dwarves in theDisney movie Snow White and the Seven Dwarves?
Answer this recognition question:
Remembering
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Remembering
Constructive processing
Retrieved memories are often altered, revised, orinfluenced by newer information.
E.g. spread of rumours.
Hindsight bias
False belief, through revision of older memories to
include newer information, that one correctlypredicted the outcome of an event. E.g. I knew all along that Spain will win the World Cup!
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PL1101E: Introduction to Psychology 9
Remembering
Eyewitness testimony What people see and hear about an event after the fact can
easily affect the accuracy of their memories of that event.
Misinformation effect The tendency of misleading information presented after an event to
alter the memories of the event itself.
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Forgetting
Why do we forget?
Encoding failure Failure to process information into memory.
Trace Decay Theory Memory trace
Physical change in the brain that occurs when a memory is formed.
Decay Memory loss due to the passage of time, during which the memory
trace is not used.
Disuse Unused memories will eventually decay and disappear.
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Forgetting
Interference Theory Proactive interference
Previously acquiredinformation prevents or
interferes with theretrieval of newerinformation.
Retroactiveinterference
Newly acquiredinformation prevents orinterferes with theretrieval of olderinformation.
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Language
What is it?
A system of symbols and rules for combining thesesymbols in ways that can generate an infinite number
of possible messages and meanings.
Psycholinguistics
The scientific study of the psychological aspects of
language.
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Language
Adaptive Functions
Evolved as people gathered to form largersocial units.
Development of language made it easier forhumans to adapt to environmental demands
Allows us to share thoughts, feelings, needs,etc. with others.
Powerful learning mechanism.
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Elements and Structure
Grammar Rules governing the structure and use of a language. Includes syntax and morphology.
Syntax Rules for combining words and phrases in sequences thatwould be grammatically correct.
Morphemes
The smallest units of meaning within a language. E.g. the word reading contains two morphemes read
and ing. How many morphemes does the word cats have?
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PL1101E: Introduction to Psychology 15
Elements and Structure
Semantics Rules for determining the meaning of words and sentences.
Phonemes
Basic sound units in language. E.g. the word caught contains 3 phonemes, /k/, /:/, and /t/,even though it written with 6 letters.
Pragmatics Practical and social communication aspects.
Conversational turn taking. Gestures. Intonation.
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Elements and Structure
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Age
1-3 months
Speech Characteristics
Infant can distinguish speech fromnonspeech sounds and prefers speechsounds (phonemes). Undifferentiated cryinggives way to cooing when happy.
Course of Normal Language Development in Children
Acquisition
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Age
4-6 months
Speech Characteristics
Babbling sounds begin to occur. Thesecontain sounds from virtually everylanguage. Child vocalizes in response toverbalizations of others.
Course of Normal Language Development in Children
Acquisition
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Age
7-11months
Speech Characteristics
Babbling sounds narrow to include only thephonemes heard in the language spoken byothers in the environment. Childdiscriminates between some words withoutunderstanding their meaning and begins toimitate word sounds heard from others.
Course of Normal Language Development in Children
Acquisition
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Age
12 months
Speech Characteristics
First recognizable words typically spoken asone-word utterances to name familiarpeople and objects.
Course of Normal Language Development in Children
Acquisition
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Age
12-18 months
Speech Characteristics
Child increases knowledge of wordmeanings and begins to use single words toexpress whole phrases or requests.
Course of Normal Language Development in Children
Acquisition
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Age
18-24 months
Speech Characteristics
Vocabulary expands to between 50 and 100words. First rudimentary sentences appear,usually consisting of two words with little orno use of articles (the, a). This condensed,or telegraphic speech is characteristic offirst sentences throughout the world.
Course of Normal Language Development in Children
Acquisition
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Acquisition
Can animals learnlanguage?
Studies have beensomewhat successfulin demonstrating thatanimals can develop a
basic kind of language,including someabstract ideas.
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Acquisition
Controversy existsover the lack ofevidence that animalscan learn syntax,
which some feelmeans that animalsare not truly learningand using language.
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Language and Thought
Linguistic relativity hypothesis (Whorf,1956) (a.k.a. the Sapir-Whorf hypothesis).
Thought is governed by language.
Inuit have 23 words for snow.
English only 1 (but not true sleet, slush, flurriesetc.)
Hopi have 1 word for all flying things (i.e. aphids,airplanes, and aviators are all the same).
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Language and Thought
Cognitive universalism
Theory that concepts are universal andinfluence the development of language.
Language may reflect relative importance ofcertain concepts in different cultures.
Does not mean that different cultures cannotperceive differences in snow, colours, or flyingobjects etc.
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Thinking
What is it?
Create and manipulate mentalrepresentations.
Representations are things that stand for otherthings.
Mental Representations Images, ideas, concepts, and principles.
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How do you view these structures?Two houses of worship (A & B), two similar examples of architecture (B & C),or three buildings: all illustrate the use of concepts.
A. B. C.
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Concepts
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Concepts
Concepts The terms categories and concepts are often used
interchangeably.
Ideas that represent a class or category of events or
objects. Enable us to organise complex phenomena into
simpler, and therefore more easily usable, cognitivecategories.
Help us classify newly encountered objects on thebasis of our past experiences
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Concepts
Types of Concepts
Superordinate concepts The highest level or most general form
E.g. plants, furniture
Basic level concepts
Still general, but probably used most often by people.
E.g. trees, chairs
Subordinate concepts Most specific category.
E.g. flame-of-the-forest, sofa
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Concepts
Formal conceptsA.k.a. classical concepts
Defined by specific rules E.g. even numbers: any number that does not leave a
remainder when divided by 2.
Natural concepts Real world categories.
Fuzzy, hard to find explicit rules. Often have exceptions
E.g. ostrich, kiwi are not typical birds as they cant fly.
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Prototypes: typical, highly representativeexamples of a concept. High agreement exists among people in a particular culture about which examples of aconcept are prototypes, as well as which examples are not.
Ranking of Exemplars:
Most to Least Typical
Concept Category
Furniture Vehicle Weapon Vegetable
Most Typical
Least Typical
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Concepts
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Ranking of Exemplars:Most to Least Typical
Concept Category
Furniture Vehicle Weapon Vegetable
Most Typical
Least Typical
Chair
SofaTableDresserDeskBedBookcaseFootstoolLampPianoRadioStove
Car
TruckBusMotorcycleTrainTrolley CarBicycleAirplaneBoatTractorRaftSled
Gun
KnifeSwordBombGrenadeSpearCannonBow&ArrowClubTankFistsRocket
Peas
CarrotsString beansSpinachBroccoliAsparagusCornCauliflowerLettuceBeetsEggplantOnion
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Concepts
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Concepts
Protoypes
Most prototype theories of categorisation do notconsider specific exemplars to be a prototype
Abstract, average entity.
An example of a concept that closely matches thedefining characteristics of the concept.
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PL1101E: Introduction to Psychology
Reasoning
Deductive Reasoning
Reasoning from the top down (from general principlesto a conclusion about a specific case).
Begin with set of premises.
If premises are true, then conclusion cannot be false.
Inductive Reasoning
Reasoning from the bottom up, starting with specificfacts and trying to develop a general principle.
Involves likelihood, not certainty.
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Reasoning
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Reasoning
Inductive and deductive reasoning may beused at different points in the scientificprocess
Inductive Reasoning Observations and previous research findings lead
to the development of tentative explanations andtheories.
Deductive Reasoning Specific hypotheses are derived from theories and
tested.
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Problem Solving
Problem Solving
Behaviour and processes that occur in order to attaina particular goal.
Methods
Mechanical solutions
Trial-and-error keep trying until something works.
Rote applying a set of rules. Algorithms type of rote solution, will always lead to solution if
there is one.
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Problem Solving
Heuristics
Rule of thumbdeveloped from priorexperience.
Does not guaranteesuccess, but will workmost of the time.
E.g. workingbackwards, subgoals,means-end analysis.
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Problem Solving
Problem Solving Barriers
Functional fixedness
Tendency to see common objects only in terms oftheir typical functions E.g. spoons and coins can also function as screwdrivers.
Confirmation bias People tend to remember things which support
their beliefs and ignore contrary evidence.
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Problem Solving
Mental set
Tendency to persistusing methods whichworked before.
Unable to think outsidethe box.
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Mental Imagery
The minds eye.
Internal representations that stand for objects or eventsand have a picture-like quality.
A representation of a stimulus that originates inside your brain,rather than from external sensory input.
Example: dreams
Used in everyday life E.g., giving directions, describing things or places to people.
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Mental Imagery
Mental Rotation Task(Shepard & Metzler,1971):
Asked people to judge
whether two objects weredifferent, or merely thesame object rotated todifferent spatialorientations
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References
Shepard, R. N., & Metzler, J. (1971).Mental rotation of three-dimensionalobjects. Science, 171, 701-703.
Whorf, B. L. (1956). Science andlinguistics. In J. B. Carroll (Ed.),Language, thought and reality: Selected
writings of Benjamin Lee Whorf.Cambridge: MIT Press.
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Summary
Remembering is influenced by
Retrieval cues and encoding specificity.
Reconstructive processes during retrieval.
Forgetting could be due to
Encoding failure.
Trace decay and disuse.
Interference.
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Summary
Language can be analysed at many differentlevels, such as syntax, morphology, andphonology.
There is no evidence supporting a strong form ofthe linguistic relativity hypothesis.
There is presently no concrete evidence thatanimals can learn and use human-likelanguages.
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Summary
Mental representations such as imagery andconcepts are used in thought processes.
Concepts categorise objects and events around
us so that it is easier for us to interact with theworld.
Problem solving behaviour involve the use of
mechanical solutions and heuristics, and are alsosometimes hampered by functional fixedness,biases, and mental sets.
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Take Home Message
See you in PL3233 Cognitive Psychology!