@JWhitehurst

LEVERAGING THE POWEROF OPEN SOURCEJIM WHITEHURSTPresident & CEO, Red Hat

THANK YOU

200,000

02007 2009 2011 2013 2015

400,000

800,000

1,000,000

600,000

1,200,000

1,400,000

Open Source Projects

OPEN SOURCE IS EXPLODING

Source: The Ninth Annual Future of Open Source Survey | https://www.blackducksoftware.com/future-of-open-source

100%of U.S. EXECUTIVE DEPARTMENTS rely on Red Hat

100%of COMMERCIAL BANKS in the Fortune Global 500 rely onRed Hat

100%of HEALTHCARE COMPANIES in the Fortune Global 500rely on Red Hat

100%of TELCOS in the Fortune Global 500rely on Red Hat

100%of AIRLINES in the Fortune Global 500rely on Red Hat

OPEN SOURCE IN THE ENTERPRISE

66% CONSIDER OPEN SOURCE FIRST FOR:

SECURITY 55%

58%

43%

43%

EASE OF DEPLOYMENT

ABILITY TO SCALE

COMPETITIVE FEATURES

FROM COMMODITIZATION TO INNOVATION

Source: The Ninth Annual Future of Open Source Survey | https://www.blackducksoftware.com/future-of-open-source

INNOVATION

TIME

PROPRIETARYINNOVATION

OPENINNOVATION

HadoopS CloudOpenStack

Spacewalk

Apache Project

Android SDK OpenShift Origin

OpenJDK

Gnome

Linux kernel

1,000,000+PROJECTS

MOBILE CLOUD APPS

BIG DATACLOUD

“We use nothing butthe most cutting edge open source platforms

and programming.”

“Only open sourceis used in Google’s

infrastructure.”

“Open source put us inthe perfect position to grow and innovate in a

safe and secure manner.”

LEAD BY USERS, NOT VENDORS

plan to deploy or utilize OpenStack for their private cloud over the next 3 years88%

43%Use OpenStack APIs to enable management integration across a broad range of infrastructure and middleware

12%Unsure

27%Expect vendors will leverage OpenStack in next generation product architectures

18%Will implement a 100% OpenStack cloud environment

ROLE OF OPENSTACKIN OVERALL CLOUD STRATEGY DURING THE NEXT 3 YEARS

N=202Source: Red Hat Hybrid Cloud Management Survey, IDC, October 2014

OPEN SOURCE DYNAMICS... ...COMMERCIAL IMPLICATIONS

Hard to sell “free”

Code NOT written for commercial, enterprise use in mind

Community trumps technology(at least in early phases)

1,000+ projects ¬ 1 winnervs. 10+ projects ¬ 2-3 winners

Develop business models thatadd value to free IP

Ability to confidently serveyour customers

Upstream project dynamics >vendors (when choosing partners)

Partnerships are more criticalthan ever

DYNAMICS OF COMMERCIALIZING OPEN SOURCE

Linux kernel

OpenStack

Apache

Hadoop

1,000,000+PROJECTS

18,000ACCREDITATIONS

SINCE 2014

2,867ACCREDITATIONS

IN THE FIRST 5 MONTHSOF THIS FISCAL YEAR

(through July)

700ADVANCED AND PREMIER

PARTNERS GLOBALLY

UPSTREAMINFLUENCE

ENTERPRISE-GRADEPRODUCTS

CERTIFIEDECOSYSTEM

RED HAT’S MODEL

CAPITALIZE ON THE OPEN SOURCE MOVEMENT

• Select the right vendors

• Build competencies

• Drive enablement

• Support ecosystem development

• Leverage the model

• Sell a complete portfolio

TO BE THE CATALYST IN COMMUNITIESOF CUSTOMERS, CONTRIBUTORS, AND PARTNERS

CREATING BETTER TECHNOLOGYTHE OPEN SOURCE WAY

THANK YOU

JMWhitehurst

@JWhitehurst