levine copywriting samples
TRANSCRIPT
Mind like a razor clam.
Heart like a hand-holding sea otter.
Soul like a ship-wrecked Aretha.
And so on.
For an introduction to me (and my winning personality):
www.levinecopywriting.com.
For current samples and a resume, scroll, scroll, scroll your
boat.
DS-MDB4X8-1/0 & DS-MDB4X8-1/1cut size 36.25” X 91.3125”bleed size 40.25” x 95.3125”
DS-MDB4X8-1/0 & DS-MDB4X8-1/1cut size 36.25” X 91.3125”bleed size 40.25” x 95.3125”
Empower your researchers with the fastest,
smartest, and most accurate data generation
and management tools available.
Inspire, speed, and stimulate medical
discovery and development with
world-class informatics.
SUPPORTING THE SCIENCE THAT SAVES HUMAN LIVES.
EQUIPPING THE SCIENTISTSWHO ADVANCE HUMAN HEALTH.
http://www.apple.com/iphone/business/profiles/kids-crooked-house/#video-kids-crooked-house
http://www.apple.com/iphone/business/profiles/big-bad-boo/
Melissa J. Levine www.levinecopywriting.com
510.350.7220
Summary Whip-smart, imaginative, and driven content strategist, brand
developer, and copywriter with 10+ years of experience in
marketing and advertising.
Clients Adobe, Apple, Box, Citrix, digg, Gallo, Equinix, Expedia,
Hornblower Cruises, HSBC, Jobvite, LeapFrog, method, Snapfish, Thumbtack, TypePad, Visa, VMware, Wells Fargo, and more.
Senior Copywriter: Agency
WHM Creative National campaigns, promotions, print, web, video, direct mail,
social media, booths, kiosks, white papers, mobile apps, case studies, branding and messaging decks, user guides,
merchandising, and internal communications for Adobe, Alaska
Airlines, Apple, Citrix, Google, Equinix, SunPower, United
Airlines, Visa, VMware, WaMu, YouSendIt, and others.
Allen Interactions Flash-game training modules with ramifying interactive scenarios
and in-depth content copy for Apple, AVID, Expedia, HSBC,
Kaiser Permanente, and LucasFilm.
Anderson, DDB Print and web collateral for LifeScan’s OneTouch blood sugar meters.
Senior Copywriter: Independent (www.levinecopywriting.com)
Box B2B case studies, white papers, and presentation decks.
E.J. Gallo B2C web content, direct-mail marketing campaigns, and
promotional campaigns for Californian, French, and Italian
wineries. Humorous “Waitstaff Guide to Wine.”
Hornblower Cruises Website, presentations, brochures, direct email, and print and
radio ads.
Jobvite Scripts for explainer and product videos.
method Website, print, promotional, and package copy.
Snapfish Website, promotions, direct mail, newsletter, mobile app, select
blogger program, and social media campaigns.
Wells Fargo Online promotions, corporate Intranet, internal communications.
Other Branding, DM, website, presentations, proposals, promotions,
and video scripts for Alfresco, Dean Ornish, digg, Nolo Press,
Thumbtack, TypePad, and others.
Film and Book Reviewer, Author
New Times Published hundreds of long- and short-form reviews of films in 17
alternative weeklies, including SF Weekly, LA Weekly, and The
Village Voice.
SF Chronicle Published book reviews in the San Francisco Chronicle.
Book Chapter Wrote “Successful Aging” chapter in The Complete Guide for the
Family Caregiver, edited by Jeffrey A. West, MD.
Education
Washington University in St. Louis: M.F.A., Fiction Writing, 1997 4.0 GPA. Spencer T. Olin Fellowship for Women. Taught fiction and literature classes.
Yale University: B.A. in English, 1995 Summa cum laude. Phi Beta Kappa. Senior Editor of The Yale Literary Magazine.
Skills and Qualities
Fresh, crackling prose
Exceptionally high productivity level
Radio, TV, print, web, video
B2B and B2C
Dynamite editor
Comprehensive knowledge of grammar, usage, and mechanics
Experienced blogger
Inventive idea-generator
Deadline-driven multi-tasker
Excellent communicator
Motivated and enthusiastic, with rigorous standards
Hilarious