librarians and commissioners
DESCRIPTION
Librarians and Commissioners. Mike Roddham Head of Library & Knowledge Services. Librarians and Commissioners. Started because wanted to secure money we were getting from PCT. Wrote a commissioning prospectus to sell our services, This went viral! - PowerPoint PPT PresentationTRANSCRIPT
Librarians and Commissioners
Mike RoddhamHead of Library & Knowledge Services
Librarians and Commissioners
Started because wanted to secure money we were getting from PCT. Wrote a commissioning prospectus
to sell our services, This went viral!
suggested stand at Commissioning Show June and then NHS Alliance Conf in Nov
Wordsmithing
Don’t use library-speakWords not to use -• Literature searching• Training• Loans• Books• Journals• Librarian (use knowledge specialist)
Wordsmithing
Use commissioner-speakUnderstand their mindsetTalk their languageRead up – HSJ, reports, DH stuff, NHS
Commissioning website
Wordsmithing
Watch for changed meanings• Intelligence• Evidence• Knowledge management
Analysts and commissioners believe in Safety in Numbers
Wordsmithing
Don’t describe the services you offer
Present the benefits they gain
Outcomes, not processesi.e. not literature searches, but evidenceConfidence in decision-making
Don’t offer training!
• They don’t want it, they won’t use it.
• Our USP – we find it for them.
• We have professional skills they can exploit to save money and improve patient services
Target
There are areas of commissioning where we can contribute effectively
• E.g. Service redesign, pathways, PIN/IFRsThere are areas where we can’t• E,g, contract compliance• Be realistic• Target the message but approach all
prospects
Target
Be specific, don’t generalise
Concentrate your fire on target areas.
Use examples from Commissioning Handbook, knowledge4commissioning
What are the targets – LOOK AT MODEL
THE MODEL
• Which areas?
WHAT DO THEY WANT?
• Information they can rely on• Information they can base decisions on• Information they can hide behind
• Information that enhances what they already have
• What do they have? Data
MAJOR CHANGE
• Get them thinking beyond the data
• Examples, stories really important
DATA
• Always Historical• Somewhat predictive of activity• Says what happened, when, how many
how often
• Doesn’t say why, what else, how do we change…
• Not always reliable
They don’t want
• Piles of photocopies• Reference lists• To come to the library
They want
• Information on what works• Information on how others are coping (we
can offer not just UK, but international)• Information on what doesn’t work
• Timely reviews, summaries
Relationships
• Develop them
• Exploit them
• Use champions
• Work through people you know to reach those you don’t
Likely prospects• Business intelligence leads/directors• Any lower and they’ll just be analysts
• IFR / PIN leads• Understand need to justify expenditure
• Public health – still need library support. • GP members, education committees, clinical
governance committees• CCG or CSU?
WHAT YOU NEED• You might need to loss-lead to show them
the benefits
• Set it up as a project with option to make permanent
• Work together across LKS – doesn’t work with turf wars. Also looks better
Challenges
• Work out of the library – physically and mentally!
• Change in our mindset• Take personal responsibility for service• Summaries and reviews• Needs better monitoring/feedback on
service impact• Learn to sell ourselves - exhibitions
Gains
• Understanding• Respect• Feel good• Buttresses LKS• New skills