life external communications team aeidl 1 life+ communication presentation at life+ kick-off meeting
TRANSCRIPT
LIFE external communications team AEIDL
1
LIFE+ communication
Presentation at LIFE+ Kick-off meeting
March 2010 2
Contents of presentation
External communications team (CoT)LIFE communication tools Your project’s communication
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External Communications Team (CoT)
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Role of the CoT
CoT AEIDL
EC
ASTRALE Monitoring Team
Beneficiaries
Assisting the EC with LIFE communications to facilitate transfer of experience and know-how to promote the LIFE programme to the general public based on information provided by monitors and beneficiaries
Providing communication assistance to beneficiaries
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Composition of Communications Team
Coordinator(Christophe)
Ref. PersonsEnv. Pol & Gov (Gabriella)
Nat & Bio (Joao)Info & Com (Eveline)
EditorialJournalists (Wendy,
Justin, Tim, Jon, Stephen, Eamon, Ed)
Production Web master (Thomas)Graphic/Web design
(Daniel)Graphic design/layout
(Anita)
InfoDocInfo & database
Assistant(Sophie)
Dissemination Knowledge Transfer
Facilitation(Eveline)
Assistant(Monique)
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What does the CoT do: LIFE communication tools
1. Website2. LIFEnews3. Thematic brochures4. Best projects brochure5. Project database 6. New projects compilation7. General dissemination
material8. Multimedia archive9. Communication
assistance to projects (e.g. factsheets) www.europa.eu/life
For more information (including advice for good project
communication) see also your “LIFE+ Welcome package”, that you will find
on the distributed USB stick.
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Your project’s communication
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Why communicate?
improve participation of relevant stakeholdersshare knowledge and experienceachieve synergies with other projectspromote yourself and your product
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Communication requirementsCommon provisions (CP) and contractual obligations
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1. Visibility (CP §13.1)
Publicise project and its resultsAcknowledge the support given by the Community in all documents and media: books, brochures, press releases, videos, software, audio-visual material
Details to be given in each activity report
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2. Website (CP §13.4)
Create a new or use an existing website should be online the latest 6 months after project start
and kept for at least 5 years after project end shall be regularly updated
disseminate project activities, progress and resultsWeb address must be indicated in the reports
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3. LIFE logo (CP §13.2,13.3, 13.8)
should appear on all documents, media and durable goodsLIFE+ Nature projects shall also use the Natura 2000 logoHowever LIFE logo may not be referred to as a certified quality
label or eco-label Use of the LIFE logo is restricted to
dissemination activities
Please note: products not bearing the logos are considered ineligible costs (CP §26)
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4. Notice boards (CP §13.5)
Erect and maintain notice boards describing project display at strategic places
accessible carry LIFE (Nature 2000) logo
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5. Layman’s reportContractual obligation:
In electronic and paper formatTo present the project, its objectives, its actions and its results to a general publicFor decision-makers and non-technical parties5-10 pagesIn English and in the beneficiary’s language
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6. After-LIFE communication plansContractual obligation for ENV&POL, INF&COMM and
BIO projects:as a separate chapter of the final reportin paper and electronic format sets out plans for continued dissemination and communication of results after the project’s end in the project's language and (optionally)in English
Please note: LIFE Nature projects have to produce an “After-LIFE Conservation Plan”
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7. Further requirements
Events Inform Commission of and invite to all seminars and
public conferences (at least 3 weeks in advance)
Audio-visual material (CP§13.9.) The EC shall not be considered “co-producer” Credits shall include an explicit and readable mention of
the LIFE support (e.g. “With the contribution of the LIFE financial instrument of the European Community”)
Non-exclusive rights are granted to the EC to reproduce, dub, distribute and use any audio-visual documents produced by the project
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Last but not least
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Use the external communications team!
Send us: News of your project Meetings and events Prizes the project has won, etc.
Products (in e-format) Photos (captions, credits) DVDs Guidelines and
recommendations Newspaper clippings, etc.
To be uploaded on the LIFE website or database
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Contact us
Please do not hesitate to contact the CoT directly
[email protected].: +32 (0) 2 736.49.60
…. As always, with a copy to your ASTRALE monitoring team.