linkedin display advertising - cloud object storage ... · is your brand top of mind with your...

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Is your brand top of mind with your prospects? Your target prospects are doing more research online, and are in control of where and when they engage with your brand. To shape the outcome of the purchase decision, you must keep your company’s brand and content in front of prospects early and often throughout the process. Reach professionals that matter to your business — on and off LinkedIn. LinkedIn Display Advertising gives you two ways to target just the right people to increase awareness and engagement with your brand: LinkedIn Onsite Display and LinkedIn Network Display. Reach them in context. Get the attention of more than 300M professionals with LinkedIn Onsite Display. Accurately target members on LinkedIn and engage them in a professional context with IAB-standard ads, plus formats unique to LinkedIn including Follow Company Ads, Spotlight Ads, Join Group Ads, and more. Engage them often, wherever they travel online. Keep the right professionals engaged across the entire Web through LinkedIn Network Display. Reach them with accuracy and scale on LinkedIn, business publisher sites, and beyond. Measure the impact of your display ads with full-funnel analytics. Know exactly how effective your LinkedIn Display Advertising is, anywhere along the funnel, through built-in campaign and website analytics. This week ahead Read the Latest News Graphics & Illustrations Government & Politics Business Political atmosphere Travel Seeking inspiration The Opinion Pages Read more here Subscribe Content T Politics Science Economics Media & Culture Marketing Solutions LinkedIn Display Advertising Reach the world’s largest professional audience with display ads that keep you on your prospects’ minds on and off LinkedIn.

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Page 1: LinkedIn Display Advertising - Cloud Object Storage ... · Is your brand top of mind with your prospects? Your target prospects are doing more research online, and are in control

Is your brand top of mind with your prospects?

Your target prospects are doing more research online, and are in control of where and when they engage with your brand. To shape the outcome of the purchase decision, you must keep your company’s brand and content in front of prospects early and often throughout the process.

Reach professionals that matter to your business — on and off LinkedIn.

LinkedIn Display Advertising gives you two ways to target just the right people to increase awareness and engagement with your brand: LinkedIn Onsite Display and LinkedIn Network Display.

Reach them in context.

Get the attention of more than 300M professionals with LinkedIn Onsite Display. Accurately target members on LinkedIn and engage them in a professional context with IAB-standard ads, plus formats unique to LinkedIn including Follow Company Ads, Spotlight Ads, Join Group Ads, and more.

Engage them often, wherever they travel online.

Keep the right professionals engaged across the entire Web through LinkedIn Network Display. Reach them with accuracy and scale on LinkedIn, business publisher sites, and beyond.

Measure the impact of your display ads with full-funnel analytics.

Know exactly how effective your LinkedIn Display Advertising is, anywhere along the funnel, through built-in campaign and website analytics.

This week ahead

Read the Latest News

Graphics & Illustrations

Government & Politics

BusinessPolitical atmosphere

TravelSeeking inspiration

The Opinion PagesRead more here

Subscribe Content

Business T Politics Science Economics Media & Culture

Marketing Solutions

LinkedIn Display AdvertisingReach the world’s largest professional audience with display ads that keep you on your prospects’ minds — on and off LinkedIn.

Page 2: LinkedIn Display Advertising - Cloud Object Storage ... · Is your brand top of mind with your prospects? Your target prospects are doing more research online, and are in control

A Wide Range of Display Advertising Programs to Meet Your Marketing Goals

LocationCompany (Size, Industry, Name)

Job (Title, Seniority)Other: Schools, groups, gender, age

Custom Segments

300x250, 160x600, 728x90Native ads in 300x250 size

Targeting Options

Supported Ad Units

Inventory

Campaign Analytics

Website Analytics

Onsite Display Network Display

LocationCompany (Size, Industry, Name)

Job (Title, Seniority)

300x250, 160x600, 728x90, 300x600, 336x280

LinkedInSlideShare

LinkedIn Publisher NetworkAd Exchanges

LinkedIn

Impressions, Clicks, ActionsNew Visitor and Funnel Impact

Impressions Clicks by Audience

Site Analytics by AudienceActions by Audience

Visitor Index and Trends

Site Analytics by AudienceActions by Audience

Visitor Index and Trends

LinkedIn Marketing Solutions are designed to impact every stage of your funnel. Visit business.linkedin.com to learn how you can use LinkedIn to reach more of the right people and nurture them through the purchase process until they’re ready to buy.

Ready to talk to someone?

Contact us at lnkd.in/lms-da.

01-LMS-002-A 1214

Sponsored Updates

LinkedIn Display Advertising: Part of the LinkedIn Marketing Solutions Full-Funnel Platform