linkedin for instructors by anyssa carruthers part 3

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Introducing a New Product

www.thecommunicationstudio.ca
Creating venues and moments, digital and real that will assist people ,companies and institutions, share their message, build community, increase their influence.

Hands On Social Media

LinkedIn - Section 3 Langara Workshop for Educators

We will cover:

Who is on Linkedin

Who should be on it

Why you should be using it

How to use it as a value statement for your institution and your own work.

How to build a great profile and keep it up todate

Learn how other institutions are using it for hiring, finding students, sharing research and developing their foundations through good communications with other professionals in the required field.

Long-term Goal

To connect with colleges, grad students, create a stronger community within the institution, its supports, and alumni...

Personally grow connections and support systems for research and development before it becomes urgent...

Customer Research and Target
( are you making yourself the bulls-eye you want to be...)

Students, clients and colleagues will research who they are going to connecting with.

Do you have a profile that will attract the students and colleagues you want

How to become that target..

Consider The Boolean Search Features( we will review in detail later)

What will your target be looking for

Ability to provide information that show your professional attributes, accolades and achievements.

Become active in LinkedIn Groups or start one if you have a really particular niche like ``Oboes`

Cost Analysis

Putting up a profile costs you nothing.

Connecting with colleagues that already know you, that you have their email or a way to contact them, costs you nothing.

If you are looking to reach out to professionals outside your usual network that you might never have been able to find before, you can spend a minimal ad spend on INMAIL to contact them

Value = Priceless

Next Steps of Action

You need to set your profile up in
a professional manner that reflects
your professional persona. Check out what it took to become a ``Thought Leader`` on LinkedIN
http://blog.clarity.fm/become-a-thought-leader-on-linkedin/

Strengths and Advantages

Overall Linkedin is one of the most effective, least expensive tools you can use online to connect with an exclusive group of people within your niche. It has so many options to connect, get found but also, with valuable privacy controls. Using it will set you apart as a team and an individual.

Now we will go through your profile and make you
a Linkedin AllStar
Click on the course below:

Linkedin and SlideShare

Show the world you are a professional in your field: ``70 million professionals trust SlideShareto learn about any topic quickly from subject matter experts.

Founded in 2006 with the goal of making knowledge sharing easy, Slideshare joined the LinkedIn family in 2012 and has since grown into a top destination for professional content. With over 18 million uploads in 40 content categories, it is today one of the top 100 most-visited websites in the world.``

Thank you !

For the next
presentation click HERE