LinkedIn Sales Navigatorwith Dynamics CRMSocial Selling to Win

Expand Your Network and Leverage Your Common ConnectionsWith over 160 million members1, LinkedIn offers compelling insights into new leads through prole and company data, status updates, and groups. LinkedIn insights reveal that people are typically connected to fewer than 6% of their sales coworkers on LinkedIn.2 Use TeamLinka premium feature of Sales Navigatorto powerfully extend your network and gain visibility into your sales teams rst-degree connections. Leverage those common connections for warm introductions and accelerate sales cycles. Sales Navigator allows your organization to quickly scale into social selling in a more efcient and effective manner.

LinkedIn Sales Navigator is a premium social selling solution that provides sales professionals with the ability to quickly nd, qualify and create new opportunities and helps sales managers accelerate the social selling capabilities of their sales organization.

Prioritize Your Prospects and Build Better Lead Lists Dont waste time pursuing ineffective leads. Sales Navigators Lead Builder feature helps you lter your lead list based on criteria like seniority, title, function, and industry. Lead Builder then prioritizes your leads by degrees of social proximity, ranking your highest degree connections at the top of your lead list. Additional tools like Prole Organizer and Saved Searches make it easy to track proles, organize them into folders, and add your own sales notes.

Engage Decision-Makers Directly and Shorten Your Sales Cycle Sales Navigator includes LinkedIns direct messaging feature called InMail that allows you to contact decision-makers directlyeven when theyre outside of your network. According to CSO Insights, an average of eight InMails can generate one new sales opportunity.3 InMail is the most effective when you reference a common connection. Knowing who to reference is even easier thanks to Team Link. Team Link is a premium feature that provides visibility into how your colleagues are connected to your prospects. Team Link and InMail make a great combination; referencing a shared connection in your InMail generates a 78% more likelihood of a response than if you did not have a common connection to reference.4

Build meaningful connections with the people and companies you want to reach.LinkedIn Sales Navigator helps you to navigate your network and reach decision-makers more directly by leveraging the power of the worlds largest professional network.

View professionalhistory and summary

Contact directly with InMails

Leverage your organizations connections to reach prospects with Team Link

Find and Be Found with Trusted DataMake your LinkedIn prole work harder for you. Sales Navigator gives you the ability to see the full name of your third degree connections, see who has viewed your prole and benet from more robust search results. Since LinkedIn members write their own prole information, you can trust that the data you receive is accurate and up-to-date. In fact, 87% of sales reps reported nding more information about people and companies using Sales Navigator than they would have found otherwise.2

Enjoy Seamless Integration with Your Existing CRM Investment Access self-authored prole data everywhere by taking advantage of seamless CRM LinkedIn integration. Research and connect with your prospects on the worlds largest professional network. On a sales call? No problem. Engage with your prospects and access insights while on the go by using LinkedIn on your mobile device.

LinkedIn Integration with Microsoft Dynamics CRMTake advantage of LinkedIn integration with Microsoft Dynamics CRM to automatically match LinkedIn proles to your Dynamics records. Transform your contact records into an insight-rich display of self-authored customer prole information.

Summary table of benets and features:

Gain insights into new leads through prole and company data, status updates, and groups; use Sales Navigator to scale true social selling and prioritize your lead lists with Lead Builder.

Discover common connections and identify decision-makers and inuencers more quickly.

Engage decision-makers directly through personalized communication including InMails. Use Team Link to leverage coworker connections and secure warm introductions.

Leverage trusted, authentic profile data everywhere CRM integration seamlessly provides up-to-date information on where your leads live, work, and network. You can also use Linkedin while on the move with your mobile device.

Please contact your sales manager or account manager for more information.Copyright 2012 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.

10-LCS-064-G 0612

Build pipeline with new leads

Gain full-name visibility for third-degree connections

Lead Builder

Search criteria for leads

As of March 31st, 2012

LinkedIn Charter Customer Survey, November 2011

CSO Insights, Results of LinkedIn for Salesforce.com Research, March 2012

LinkedIn Data, March 2012

InMails are response guaranteed: if you dont get a response to an InMail within 7 days, LinkedIn will return the credit to your account. Unused InMails roll over and accumulate for up to 90 days while you are a subscriber.

1

2

3

LinkedIn free version

Team Link: Leverage your teams combined network

InMails: Gain access to decision makers response guaranteed*

Lead Builder: Source and close deals with integrated data

Premium Search Filters: Pinpoint the right leads

Prole Organizer: Save important proles and sales notes

Whos Viewed Your Prole: Be proactive in managing inbound queries and interest in your prole

Saved search alerts: Stay on top of new leads

10 per month

3 saved searchresults minimum of 7

First Name

Sales Navigator

3rd Degree Connections: See names of your 3rd degree and group connections

4

*