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Incorporate affiliate links in all of your promotional efforts A Few Tips and Tricks for Affiliate Program Success Be sure to incorporate affiliate tracking links wherever you are promoting your courses or LinkedIn Learning. 1. On social media: If you have a social presence on Twitter, Facebook or LinkedIn, you can start using affiliate links in any posts that mention your courses or LinkedIn Learning. (See below for more tips on LinkedIn Learning promotion). 2. Email marketing: If you send a newsletter or a regular email, be sure to use affiliate links when you mention a concept from your course or LinkedIn Learning in general. 3. Events: If you are presenting at an event, end your presentation with an affiliate link to your profile page. Use bitly to create one that is easy to remember. 4. Your website: Be sure to add affiliate links to your website wherever you are promoting your courses and/or LinkedIn Learning. It may make sense to have a specific page with all of your courses on it with more information about each of them. End your presentations with an easy to remember link using Bitly. Incorporate links to your courses from a variety of locations on your website. Instructor Toolkit LinkedIn Learning Instructor Affiliate Program Best Practices

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Page 1: LinkedIn Learning Instructor Affiliate Program Best … › content › dam › me › learning › no...Program Best Practices Use Deep Links to Drive Traffic to Your Course or Bio

Incorporate affiliate links in all of your promotional efforts

A Few Tips and Tricks for Affiliate Program Success

Be sure to incorporate affiliate tracking links wherever you are promoting your courses or LinkedIn Learning.

1. On social media: If you have a social presence on Twitter, Facebook or LinkedIn, you can start using affiliate links in any posts that mention your courses or LinkedIn Learning. (See below for more tips on LinkedIn Learning promotion).

2. Email marketing: If you send a newsletter or a regular email, be sure to use affiliate links when you mention a concept from your course or LinkedIn Learning in general.

3. Events: If you are presenting at an event, end your presentation with an affiliate link to your profile page. Use bitly to create one that is easy to remember.

4. Your website: Be sure to add affiliate links to your website wherever you are promoting your courses and/or LinkedIn Learning. It may make sense to have a specific page with all of your courses on it with more information about each of them.

End your presentations with an easy to remember link using Bitly.

Incorporate links to your courses from a variety of locations on your website.

Instructor Toolkit

LinkedIn Learning Instructor Affiliate Program Best Practices

Page 2: LinkedIn Learning Instructor Affiliate Program Best … › content › dam › me › learning › no...Program Best Practices Use Deep Links to Drive Traffic to Your Course or Bio

Use Deep Links to Drive Traffic to Your Course or Bio Page

How to Create Deep Links

Provide access to your course on LinkedIn1. Give free 24 hour access to your network by sharing your course directly on LinkedIn. 2. Remind your network to initiate their purchase through your affiliate link.

1. Use the ‘Create A Link’ widget on your Impact account homepage2. Insert the URL of your choice into the ‘Landing Page’ box3. Click the ‘Create’ button4. Select ‘HTTPS’ next to the link that was generated5. Copy the link and paste it onto your site or share it on social media

1. Create links directly to an individual course. Go to your course page, copy the URL and then use the instructions below.2. Feature your profile page to promote all of your courses at once. Go to your profile page, copy the URL and then use the instructions below.

Select the share button to generate this pop-up then select the LinkedIn logo.

Your course will be accessible for free for 24 hours from the time it is first clicked on. The user will then need to click through on your affiliate link for you to get credit for the free trial or course purchase.

Copyright © 2019 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail, are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.

Ready to get started? Join the affiliate program today. Further questions? Check out our Affiliate Program FAQs or contact us at [email protected]

Choose who you want to share with and then add the affiliate link into your message.