linkedin media solutions
DESCRIPTION
Enhance your brand with the power of Social Media!TRANSCRIPT
Media Solutions
Your Brand on LinkedInVs.
The Competition
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LinkedIn Jobs Targeting:Relevant opportunities at all touch points
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Jobs you may be interested in
Director of Finance LinkedIn – Apply Now
Sr. Director of FinanceAmazon – Apply Now
Jobs you may be interested in
Finance Manager LinkedIn – Apply Now
Financial AnalystBank of America – Apply Now
Jobs you may be interested in
Human Resources Director LinkedIn – Apply Now
Sr. HR DirectorGap Inc. – Apply Now
Target every candidate with relevant jobs automatically
Targeting
job applications from recommended jobs [Not searched]>50%
BryanFinance Analyst
Erica Director of
Finance
SteveDirector of HR
Product Marekting ManagerNetApp– Sunnyvale, CA
Product Marketing ManagerAmazon.com – Seattle, WA
Senior Product ManagerNetApp – Santa Clara, CA
Jobs You May Be Interested In
See more »
Account ExecutivexyzCo – Sunnyvale, CA
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Sr. Account ExecutiveAmazon.com – Seattle, WA
x
Sales ManagerNetApp – San Jose, CA
x
beta
Members see personalized jobs every time they log inTargeting
xyzCo
LinkedIn posted a job you may be interested in: Director of Finance
Share ● Careers ● See more jobs ● 6 minutes ago
Erica RobertsonDirector of Finance
ACME systems
Jobs You May Be Interested In
See more »
Director of FinanceLinkedIn
x
Sr. Director of FinanceAmazon.com
x
Director of FinanceNetApp
x
beta
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Then Candidates Go to Your Company PageHow are you branding yourself vs. your competition
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Your company page experience is limited today
Targeting
Erica RobertsonDirector of Finance
ACME systems
Your Page Isn’t Selling Your Brand
What They See From Your Competition
Or This…..
Example of Career Page Audience Targeting
Example of Display Ads Included w/Career Page
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What Happens when Candidates look at a Profile from Your Company?
How are you branding yourself vs. your competition
What do candidates see when they visit your employees’ profiles?
Targeting
Erica RobertsonDirector of Finance
ACME systems
Viewing Profiles is the #1 Activity on LinkedIn
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If You Control Your Brand, This is What Your Candidates See…
How are you branding yourself vs. your competition
Engage them with personalized opportunities
Erica Robertson
Director of Finance
Targeting
Viewing Profiles is the #1 Activity on LinkedIn
Erica RobertsonDirector of Finance
ACME systems
Erica RobertsonDirector of Finance
ACME systems
On the LinkedIn Homepage
Director of FinanceLinkedIn
When they network with your employees
Director of FinanceLinkedIn
When they research your company
Director of FinanceLinkedIn
When they search for jobs
Director of FinanceLinkedIn
Targeting
Influence candidates at every touch point