LinkedIn Sales Executivewith SalesforceSocial Selling to Win

Expand Your Network and Leverage Your Common ConnectionsWith over 160 million members1, LinkedIn o�ers compelling insights into new leads through pro�le and company data, status updates, and groups. LinkedIn insights reveal that people are typically connected to fewer than 6% of their sales coworkers on LinkedIn.2 Use TeamLink—a premium feature of Sales Executive—to powerfully extend your network and gain visibility into your sales team’s �rst-degree connections. Leverage those common connections for warm introductions and accelerate sales cycles. Sales Executive allows your organization to quickly scale into social selling in a more e�cient and e�ective manner.

LinkedIn Sales Executive is a premium social selling solution that provides sales professionals with the ability to quickly �nd, qualify and create new opportu-nities and helps sales managers accelerate the social selling capabilities of their sales organization.

Prioritize Your Prospects and Build Better Lead Lists Don’t waste time pursuing ine�ective leads. Sales Executive’s Lead Builder feature helps you �lter your lead list based on criteria like seniority, title, function, and industry. Lead Builder then prioritizes your leads by degrees of social proximity, ranking your highest degree connections at the top of your lead list. Additional tools like Pro�le Organizer and Saved Searches make it easy to track pro�les, organize them into folders, and add your own sales notes.

Engage Decision-Makers Directly and Shorten Your Sales Cycle Sales Executive includes LinkedIn’s direct messaging feature called InMail that allows you to contact decision-makers directly—even when they’re outside of your network. Accord-ing to CSO Insights, an average of eight InMails can generate one new sales opportunity.3 InMail is the most e�ective when you reference a common connection. Knowing who to reference is even easier thanks to TeamLink. TeamLink is a premium feature that provides visibility into how your colleagues are connected to your prospects. TeamLink and InMail make a great combination; referencing a shared connection in your InMail generates a 78% more likelihood of a response than if you did not have a common connection to reference.4

Build meaningful connections with the people and companies you want to reach.LinkedIn Sales Executive helps you to navigate your network and reach decision-makers more directly by leveraging the power of the world’s largest professional network.

More than 80 percent of our reps found important LinkedIn information that they would not have known otherwise because of LinkedIn’s seamless integration with Salesforce. LinkedIn for Salesforce makes it easier to discover the sales insights that we need to effectively engage customers and close deals.”

Bob DeSantis, Vice President of Sales, DocuSign

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LinkedIn with Salesforce

View professionalhistory and summary

Contact directly with InMails

Leverage your organizations connections to reach prospects with TeamLink

Find and Be Found with Trusted DataMake your LinkedIn pro�le work harder for you. Sales Execu-tive gives you the ability to see the full name of your third degree connections, see who has viewed your pro�le and bene�t from more robust search results. Since LinkedIn members write their own pro�le information, you can trust that the data you receive is accurate and up-to-date. In fact, 87% of sales reps reported �nding more information about people and companies using Sales Executive than they would have found otherwise.2

Enjoy Seamless Integration with Your Existing CRM Investment Access self-authored pro�le data everywhere by taking advantage of seamless CRM LinkedIn integration. Research and connect with your prospects on the world’s largest professional network. On a sales call? No problem. Engage with your prospects and access insights while on the go by using LinkedIn on your mobile device.

Summary table of bene�ts and features:

• Gain insights into new leads through pro�le and company data, status updates, and groups; use Sales Executive to scale true social selling and prioritize your lead lists with Lead Builder.

• Discover common connections and identify decision-makers and in�uencers more quickly.

• Engage decision-makers directly through personalized communication including InMails. Use TeamLink to leverage coworker connections and secure warm introductions.

• Leverage trusted, authentic profile data everywhere – CRM integration seamlessly provides up-to-date information on where your leads live, work, and network. You can also use Linkedin while on the move with your mobile device.

To learn more please visit http://sales.linkedin.com or www.slideshare.net/linkedin-sales-solutionsCopyright © 2012 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.

10-LCS-064-G 0812

Build pipeline with new leads

Gain full-name visibility for third-degree connections

Lead Builder

Search criteria for leads

As of March 31st, 2012

LinkedIn Charter Customer Survey, November 2011

CSO Insights, “Results of LinkedIn for Salesforce.com Research,” March 2012

LinkedIn Data, March 2012

InMails are response guaranteed: if you don’t get a response to an InMail within 7 days, LinkedIn will return the credit to your account. Unused InMails roll over and accumulate for up to 90 days while you are a subscriber.

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Sales Executive

Find Prospects

Sales alerts: Stay on top of new leads

Lead Builder: Build a targeted pipeline to generate new opportunities

Premium Search Filters: Pinpoint the right leads

Pro�le Organizer: Save important pro�les and sales notes

Maximum of3 weekly

Maximum of7 daily

Premium

35 outstanding 5 outstanding

25 per month

Full NameVisibility

First Name

Engage with Con�dence

Introductions: Get introduced to inside sources at companies

InMails: Gain access to decision makers – response guaranteed*

TeamLink: Leverage your team’s combined network

Relate with Insight

Expanded Pro�les for your Entire Network: Gain full pro�le visibility

Who’s Viewed Your Pro�le: Be proactive in managing inbound queries and interest in your pro�le

3rd Degree Connections: See names of your 3rd degree and group connections

LinkedIn free version

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