live proud

10
AT&T Live Proud LGBTQ Campaign 2013

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Page 1: Live proud

AT&T Live Proud LGBTQ Campaign 2013

Page 2: Live proud

©  2013  AT&T  Intellectual  Property.  All  rights  reserved.  AT&T,  Globe  logo  and  other  marks  are  trademarks  of  AT&T  Intellectual  Property.  2  

Contents

•  Live Proud Facebook Application Page NOTE: The Live Proud site had some elements removed post campaign based on talent contracts and does not currently house all campaign details. Below you will find wireframes of what users would see on attliveproud.com during the campaign timeframe.

•  PSA: Campaign Call to Action

•  Digital Banner Ads

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Live Proud Home Page

Words of Courage

Contest Entry

•  Consumers shared inspirational words for LGBT Youth

PSA: Call to Action

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Event Pages

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Event Pages

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About The Trevor Project

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AT&T Attributes

AT&T Attributes Video •  Showcases

AT&T’s support and benefits for LGBT employees

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Contest Information Page

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PSA: Call to Action

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Digital Banners

Static Banner

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